Facebook's tentacles are reaching deeper into the publishing ecosystem. One of its newest tools, interest targeting, lets publishers target their content on Facebook to fans of niche communities like sports or TV shows. The tool is showing results for publishers like The New York Times, which is getting as much as 40 times more engagement on interest-targeted stories. Critics argue, however, that it will make publishers more reliant on Facebook -- which some warn could backfire if the social network changes its algorithm that decides what users see. The post Publishers take ad-targeting cues for Facebook posts appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-04-20 00:00:00 UTC ]
How women are portrayed in photography has been a hot-button issue in publishing during the last several months. One could argue the spirited dialogue goes back a year to Dove's "Real Beauty Sketches" effort, which went viral. At any rate, whether you find BuzzFeed Video's "Photoshopping Real... Continue reading at AdWeek
[ AdWeek | 2014-02-21 00:00:00 UTC ]
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Shonda Rhimes is the creator of the TV shows 'Grey's Anatomy,' 'Private Practice,' and 'Scandal.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-22 00:00:00 UTC ]
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Shonda Rhimes is the creator of the TV shows 'Grey's Anatomy,' 'Private Practice,' and 'Scandal.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-22 00:00:00 UTC ]
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In the last week or so, YouTube has been reaching out to the various networks that operate businesses on the platform, implementing new procedures for how these companies handle copyright violations and contracts. Several new details have now emerged on those discussions. Going forward,... Continue reading at AdWeek
[ AdWeek | 2013-10-31 00:00:00 UTC ]
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For a small monthly fee, consumers are used to getting unlimited access to all types of content: movies, TV shows, music, news, video games. Could that same model soon become popular in the world of publishing? Given the success of Netflix in video and Spotify in music, it's inevitable that... Continue reading at Fast Company
[ Fast Company | 2013-10-01 00:00:00 UTC ]
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The digital publishing platform will let fans write, publish, and sell the stories they've written based on popular books, TV shows, and more. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-05-23 00:00:00 UTC ]
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Oyster, a fledgling mobile service for Spotify-style on-demand books, has raised $3 million in funding led by Peter Thiel's Founders Fund. Oyster, which is still a work in progress, will let users of its mobile app access, discover, and read an ever-growing range of titles and genres, all on... Continue reading at Fast Company
[ Fast Company | 2012-10-11 00:00:00 UTC ]
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Google took a cue from Amazon's Kindle Fire announcing the Nexus 7 tablet optimized for content from Google Play including books, games, TV shows, movies, apps, and magazines. Continue reading at PC World
[ PC World | 2012-06-28 00:00:00 UTC ]
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The iTunes Store is the most popular retail outlet in the United States for buying music, and has become a digital bazaar, selling everything from TV shows and movies to ebooks and audiobooks. Continue reading at PC World
[ PC World | 2012-03-02 00:00:00 UTC ]
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Jan Berenstain and her husband, Stan, published their first Berenstain Bears book in 1962. Three hundred titles about the family of bears that deal with everyday problems appeared, as well as videos and TV shows.Jan Berenstain, who with her husband, Stan, made up one of the most successful... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-02-28 00:00:00 UTC ]
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