Publishers share their biggest headaches in monetizing mobile

Monetising mobile audiences remains a massive challenge for publishers across the world, and those attending Digiday's Europe Publishing Summit were quick to point out the most pressing headaches. For the Economist, it's maintaining the reader's attention. For the BBC that means creating great content. Dennis Publishing is concerned that agencies are lagging behind readers. The post Publishers share their biggest headaches in monetizing mobile appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-10-06 00:00:00 UTC ]
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