PRH Creates Reader Loyalty Program

Under the program, readers who buy PRH books in any format will be able to collect points for purchases made at online or physical stores. After they collect 120 points, customers are eligible to receive a free book. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-04-18 00:00:00 UTC ]
News tagged with: #free book #physical stores #purchases made

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Ad vets to create universal ID and loyalty reward program to woo consumers

A cohort of ad industry veterans and tech platforms are launching BritePool, an identity solution for digital advertising that aims to provide consumers with some level of control over who uses their data. Along the way, it hopes to offer agencies and brands an alternative to the so-called... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
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PRH US launches Reader Loyalty Programme

Penguin Random House in the US has launched a 'Reader Rewards Loyalty Program', a free promotional initiative that lets readers earn one free book for every 12 PRH titles they purchase. Continue reading at The Bookseller

[ The Bookseller | 2019-04-19 00:00:00 UTC ]
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Vintage Español Joins PRH Grupo Editorial USA To Create PRH Español

Headquartered in Miami, Penguin Random House Español dedicates more than 20 employees to PRH's Spanish-language content. The post Vintage Español Joins PRH Grupo Editorial USA To Create PRH Español appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-11-09 16:41:37 UTC ]
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San Diego Reader Launches eBook Publishing Program to Re-Introduce Great Writing to New Readers

The San Diego Reader is mining gold from its rich archives and releasing the treasures as a collection of six eBooks, the first installment of a series that will showcase the literary quality and historic value of a collection spanning more than 40 y ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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Macmillan Learning Launches Employee-Created Program to Recruit Diverse Talent

A new paid externship program aims to entice students from underrepresented groups to consider a career in educational publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-26 04:00:00 UTC ]
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PRH Creates New U.S. Spanish-language Division

Penguin Random House has formed Penguin Random House Español, a new Spanish-language publishing division, consolidating the resources of Vintage Español and Penguin Random House Grupo Editorial USA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-09 05:00:00 UTC ]
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PRH Announces Early Launch for 2-Day Shipping Program

Penguin Random House is hoping to alleviate a significant source of stress for independent booksellers by launching its annual 2-Day Transit Program on July 1, two months ahead of schedule. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-25 04:00:00 UTC ]
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NYC public libraries are suspending all programs through March, but will remain open to readers.

This morning, both the Chief Librarian of the Brooklyn Public Library and the President of the New York Public Library released statements announcing that they would be cancelling public library programs for the rest of March, in an effort to limit the spread of COVID-19 and encourage social... Continue reading at Literrary Hub

[ Literrary Hub | 2020-03-12 16:51:47 UTC ]
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In Germany, Focusing on This Metric Let a Newspaper Increase Reader Loyalty (and Subscribers Too)

The German publisher DuMont didn’t always track loyalty among its readers. Instead, its editors did what many in the news Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-12 16:04:08 UTC ]
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The Daily Beast is Growing Thanks to Reader Loyalty

As a digital media publisher, The Daily Beast does not rely on search and social media for its success. Instead, their goal is to focus on the platforms they can control in order to create a deeply engaged audience from its base of loyal readers, according to CRO Mia Libby. “We have been... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-14 00:00:00 UTC ]
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PRH to create 'cinematic' Snowman experience at Hyde Park Winter Wonderland

Penguin Ventures has partnered with Backyard Cinema to create a cinematic experience of "The Snowman" this Christmas in London. Continue reading at The Bookseller

[ The Bookseller | 2018-09-06 00:00:00 UTC ]
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Decentralised, reader-centric, diverse; Markus Dohle on five years of PRH

Penguin Random House is marking its fifth anniversary since the merger that formed the publisher in 2013. Its global c.e.o. Markus Dohle discusses its achievements, and its plans for the future. Continue reading at The Bookseller

[ The Bookseller | 2018-06-25 00:00:00 UTC ]
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Five Viewpoints on Creating Tomorrow’s Readers: Literacy, Digital, and Children’s Books

From Brazil, China, India, and the UAE, five children's book publishers spoke the growing urgency to build young readership as competitive digital enticements grow more seductive.  The post Five Viewpoints on Creating Tomorrow’s Readers: Literacy, Digital, and Children’s Books appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-05 00:00:00 UTC ]
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Bath Spa creates ghost tale which personalises to every reader

A two-year literature research project at Bath Spa University has culminated in a digital ghost story which personalises the “haunting” to each reader through their mobile phone. Continue reading at The Bookseller

[ The Bookseller | 2018-01-31 00:00:00 UTC ]
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PRH Opens 2-Day Rapid Shipping Program

Now in its sixth year, PRH's popular rapid replenishment program allows retailers to have weekday orders shipped the following business day for arrival at booksellers’ doors within two days. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-10-02 00:00:00 UTC ]
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The Boston Globe uses Facebook groups to create direct connections with readers

While many publishers are trying to forge direct connections with readers as a defense against Facebook, The Boston Globe is using the social giant itself to engage its readers. The Globe started a private Facebook group December 2 for subscribers to discuss the news. While other publishers are... Continue reading at Digiday

[ Digiday | 2016-12-20 00:00:00 UTC ]
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PRH Starts Student Loan Repayment Program

Officially called the Penguin Random House Student Loan Repayment Assistance Program, the new employee benefit will repay up to $1,200 annually of student loan debt for employees who have been with the company for at least one year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-14 00:00:00 UTC ]
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PRH’S 2-Day Transit Shipping Program Returns

Penguin Random House’s annual indie bookselling initiative is launching one month earlier than in years past and extends for five months, through Valentine's Day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-03 00:00:00 UTC ]
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Penguin Titles Added to PRH's Holiday Shipping Program

This year, the expedited holiday shipping program Random House initiated for indie booksellers in 2011 will feature frontlist and backlist titles published by Penguin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-03 00:00:00 UTC ]
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