PRH bolsters consumer engagement team

Penguin Random House UK’s consumer engagement team has hired two "high profile" new people to step up its direct audience relationships with readers. Claire Wilshaw, former brand director for Vintage, and Booksandquills vlogger, Sanne Vliegenthart, are joining the Penguin consumer engagement team as audience development director and social media producer respectively, to build direct relationships with readers through digital marketing and partnerships, using the Penguin brand. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-11-02 00:00:00 UTC ]
News tagged with: #high profile #brand director #digital marketing #penguin brand

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Bolstered by Digital, Meredith Stabilizes

Judging by its 2014 fiscal first half earnings report, Meredith's National Media Group is stabilizing as it continues to diversify its revenue streams and adapt to a changing marketplace. The publisher of brands like Better Homes & Gardens and Parents saw revenue increase slightly to $517... Continue reading at Folio Magazine

[ Folio Magazine | 2014-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revenue streams #changing marketplace #homes gardens


PEN and UNESCO to Bolster Minority Language Publishing

PEN International and Unesco have launched new research and training programs in Kenya, Haiti, Serbia and Nigeria to bolster local book publishing industries. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pen international #training programs


PRH UK Unifies Children's Division Under Dow

Penguin Random House UK has created a single children's division, led by Francesca Dow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #francesca dow #single children


James Frey and Google team up to fuse interactive teen novels with AR games

We knew Google's Niantic Labs was planning to use its Ingress tech to power other augmented reality games, but we didn't expect this. In an announcement today, Niantic announced it has teamed up with publisher HarperCollins to create a location-based ... Continue reading at Engadget

[ Engadget | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james frey #niantic labs #publisher harpercollins


S&S Teams With HuffPo, AARP on Memoir Contest

Simon & Schuster has teamed with AARP and The Huffington Post on a contest open to memoirists 50 and older. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #huffington post


Independent bookstores and self-published authors are increasingly teaming up

Previously, independent bookstores tended to stay away from marketing self-published authors, but in the age of Amazon, some are embracing local authors no matter how they released their work. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #self-published authors


Dohle Thanks PRH Employees for Great Start

In a brief year end note to Penguin Random House employees worldwide, CEO Markus Dohle thanked everyone for putting merger distractions aside did give the company a solid start. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great start


Indie Booksellers, Authors Team Up

Many independent booksellers have begun to have a change of heart about self-published books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie booksellers #independent booksellers #self-published books


BEA and ABA team up with Toy Industry Association

BookExpo America (BEA) and the American Booksellers Association (ABA) have teamed up with the Toy... Continue reading at The Bookseller

[ The Bookseller | 2013-12-04 00:00:00 UTC ]
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ALA 2014 Preview: Meet the Team

At PW, we’ve always served the library community, but you’ve probably noticed that in recent months we’ve ramped up our commitment to covering library news and issues, with a lineup of monthly columnists writing on a broad range of issues affecting libraries and publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library community #recent months #broad range


Penguin teams up with Readmill on booksharing app

Free app allows ebook readers to share highlights and update to social media websitesPenguin UK has teamed up with the Berlin-based ebook app developer Readmill to bolster direct ebook sales.The app allows readers to share ebook highlights and to talk to each other while they're reading,... Continue reading at The Guardian

[ The Guardian | 2013-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mission statement #biggest brands


Chivas and Esquire Team Up with Jason Sudeikis for 'Gentlemen' Web Video Series

Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media. Starring Saturday... Continue reading at AdWeek

[ AdWeek | 2013-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dinner table #paid ads #google search


Will states and consumers sue Apple over ebook prices?

This summer a judge ruled that Apple arranged a conspiracy with major publishers to raise ebook prices. Now Apple faces a class action lawsuit from plaintiff states and a consumer class. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook prices #judge ruled #major publishers #consumer class


Derek Jeter, S&S Team to Launch Jeter Publishing

New York Yankees superstar shortstop Derek Jeter is joining with S&S to launch Jeter Publishing, an elaborate co-publishing partnership that will release picture books, middle-grade fiction, adult nonfiction, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #derek jeter #middle-grade fiction #adult nonfiction


PRH Makes Donation for Typhoon Relief

A substantial donation to the Red Cross was made, with concern for the nearly 1,400 PRH employees in the Author Solutions division who work in Cebu, an area very near where the greatest devastation has taken place. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #substantial donation #red cross


Penguin Random House UK appoints senior finance team

The group finance director at Random House Group, Mark Gardiner, has been appointed as Penguin... Continue reading at The Bookseller

[ The Bookseller | 2013-11-05 00:00:00 UTC ]
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Why is the Ebook Business So Out of Sync with Consumers?

Confusing licensing rules, walled gardens, limited bundling, subscriptions, and library borrowing, buggy platforms. Why do we put up with this ebook nonsense? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook business #walled gardens #library borrowing


HarperCollins reorganises communications team

HarperCollins has reorganised its communications team following the departure of Siobhan Kenny,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #communications team #siobhan kenny


HarperCollins goes direct-to-consumer for global ebook sales

HarperCollins has begun selling ebooks direct to consumers through new brand-specific websites,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-30 00:00:00 UTC ]
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Frankfurt Book Fair 2013: Redmayne Talks New Storytelling Models and Competing With PRH

The CEO of HarperCollins U.K. talked about taking his new job and how he plans on taking HC into the future. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-09 00:00:00 UTC ]
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