Facebook's still testing mid-roll ad breaks with a limited number of publishing partners -- and, yes, the dollars are still low. The post Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-10-02 00:00:00 UTC ]
As publishers try to figure out how much content to share on Facebook, the social giant is quietly making moves that may leave new publishers feeling as if they have no choice but to share content on it. As of this summer, publishers will no longer be able to sign up for access to Domain... Continue reading at Digiday
[ Digiday | 2016-08-22 00:00:00 UTC ]
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The modified algorithm will place higher value on posts by friends, family, and colleagues — at the expense of media brands. The post Facebook’s Latest News Feed Change Sounds Like Bad News for Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-30 00:00:00 UTC ]
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Facebook has published for the first time a list of “News Feed Values,” Facebook’s secret sauce of what makes the algorithm tick. The social network is adjusting the recipe with a heavy helping of content from friends and family, likely an attempt to get people to share more, given that there... Continue reading at Digiday
[ Digiday | 2016-06-29 00:00:00 UTC ]
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As Facebook, Google, Apple and Snapchat compete for audiences and advertising, they're providing new outlets for publishers to distribute their news content, but some publishers have been bigger beneficiaries than others. BuzzFeed, CNN and The New York Times are three whose resources, scale and... Continue reading at Digiday
[ Digiday | 2016-06-24 00:00:00 UTC ]
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Publishers who have noticed their overall reach on Facebook has dramatically declined over the past few months can at least have peace of mind that they're not alone. According to an analysis by SocialFlow, publishers on Facebook have experienced a rapid decline in overall reach during the... Continue reading at AdWeek
[ AdWeek | 2016-06-04 00:00:00 UTC ]
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'Our ebook sales have been going up, not down,' says INscribe's Larry Norton. And the 'micro-publishers' who are scrappy enough to make that happen also want a fast, easier path into print. The post The Sprint to Print: INscribe Introduces INdemand for Publishers appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-05-26 00:00:00 UTC ]
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The social network is becoming a news and content network, thanks to your content. The post Facebook as a Publishing Platform Isn’t Good For Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-05-06 00:00:00 UTC ]
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Verified publishers now have the platform's blessing to distribute sponsored content—provided they do so within the guidelines. The post Facebook Opens Up Branded Content to Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-04-08 00:00:00 UTC ]
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by Andrew Rutledge, VP Sales, Publisher Technology Group, AppNexus Dear Readers: If you’re a digital publisher or app developer, chances are you’ve been approached by numerous ad tech sales teams in recent months, each extolling the virtues of header bidding. How do I know this? Well, I run... Continue reading at Digiday
[ Digiday | 2016-04-06 00:00:00 UTC ]
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Serving engaging content, experimenting with site design, and improving latency are key in boosting ad viewability. The post IAB Releases New Ad Viewability Tactics for Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-03-22 00:00:00 UTC ]
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South African writer and literary magazine publisher Nick Mulgrew discusses how literary magazines are perfect training for pursuing more ambitious projects. The post Literary Magazines As Training Ground for Readers, Writers and Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-12 00:00:00 UTC ]
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Dosdoce, Bookwire and Publishing Perspectives are offering an exclusive ebook licensing guide for global public libraries and publishers. The post Free Guide to Ebook Licensing for Public Libraries and Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-11-24 00:00:00 UTC ]
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‘If there were ever an antitrust case of the pot calling the kettle black, this is it.’ The post Judge Blasts Anderson News in Decision to Reject Antitrust Suit Against Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-26 00:00:00 UTC ]
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A "limited number" of copies of Harper Lee's Go Set a Watchman (William Heinemann) have been found to contain a printing error, with Penguin Random House's printer Clays having to print replacement stock. Copies affected by the technical fault at Clays have two lines missing on each of six... Continue reading at The Bookseller
[ The Bookseller | 2015-07-17 00:00:00 UTC ]
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Pundits have speculated for two years that the Facebook Apocalypse will arrive any day now. The newest roll-out may take several weeks to see completion. And data is still rolling in. But the battle for news feed space is competitive, and the reach of a typical fan will diminish over time as... Continue reading at Digiday
[ Digiday | 2015-04-29 00:00:00 UTC ]
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The Apple Watch is now for sale and strategy leads from digital media companies the world over are bracing themselves for the question: “What’s our wearables strategy?” It’s early. It’s OK not to dive into wearable product creation yet. Things are pretty locked down on the software side anyway.... Continue reading at Digiday
[ Digiday | 2015-04-23 00:00:00 UTC ]
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E-books must be subject to the full rate of value-added tax (VAT), and European Union countries may not extend tax exemptions for books to include ebooks, the EU’s highest court ruled Thursday, adding that it considers downloadable ebooks to be services.Most EU member states, with the exception... Continue reading at PC World
[ PC World | 2015-03-05 00:00:00 UTC ]
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[Sponsored Content] Boosting retention and revenue are on the front burner. The post Customer-Management Survey: Existing Business Is Top Priority for Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-03-03 00:00:00 UTC ]
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Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post The Google News Shutdown in Spain Is An Empty... Continue reading at Wired
[ Wired | 2014-12-17 00:00:00 UTC ]
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Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post Spain’s Google News Shutdown Is a Silly Victory for... Continue reading at Wired
[ Wired | 2014-12-17 00:00:00 UTC ]
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