Pearson buys a small stake in Nook Media, wants a fast track for digital education

Publishers often want to work closely with ebook outlets -- possibly a little too closely -- but it's rare that they involve themselves directly. Pearson is taking that uncommon step by making a 5 percent, $89.5 million investment in Nook Media, the joint venture between Barnes & Noble and Microsoft. Some of the reasoning won't be made public until Barnes & Noble provides holiday sales results on January 3rd, but Pearson is clear that it's furthering its online education plans: it wants Nook Media's distribution skills to make a "seamless and effective experience for students." Just when we'll see this harmony is still up in the air, though. Nook Media has yet to outline what Microsoft's partnership means for ebooks and e-readers, let alone how Pearson factors in. We're not expecting a sea change until companies start speaking up.Continue reading Pearson buys a small stake in Nook Media, wants a fast track for digital educationFiled under: MicrosoftCommentsSource: PaidContent Continue reading at 'Engadget'

[ Engadget | 2012-12-29 00:00:00 UTC ]
News tagged with: #joint venture #barnes noble #made public #sea change

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Watkins Media owner Ifield buys John Hunt Publishing

Entrepreneur Etan Ilfeld, owner of the Watkins Media Group, has bought John Hunt Publishing (JHP) for an undisclosed sum.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-24 22:51:13 UTC ]
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A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers

The main measurement companies, Nielsen and Comscore, say they're trying to update and change metrics, but buyers remain frustrated by the lack of progress. The post A ‘constant merry-go-round’: Nielsen and Comscore say the right things, but aren’t progressing fast enough for media buyers... Continue reading at Digiday

[ Digiday | 2021-09-30 19:04:53 UTC ]
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Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
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Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
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Bertelsmann buys £430m stake in Afya

Bertelsmann is expanding its footprint in Brazil’s fast-growing education market, buying a major stake in medical company Afya.   Continue reading at The Bookseller

[ The Bookseller | 2021-06-08 11:31:52 UTC ]
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Japan's Media Do Buys Firebrand

Firebrand Technologies has been acquired by Media Do International, the U.S. subsidiary of Tokyo-based Media Do Ltd., a major e-book distributor. Firebrand founder Fran Toolan will remain CEO for at least the next three years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
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'There’s no other law like this in Australia': Facebook hits out at digital media code

The head of Facebook in Australia has urged the government to make changes to laws designed to force digital platforms to pay media companies for content. Continue reading at Stuff

[ Stuff | 2021-01-20 18:52:54 UTC ]
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Digital media company launches flagship site iPondr to 'foster a more connected society'

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[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
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Boston-born digital media startup shuts down

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[ Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
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Pearson launches guidelines to tackle gender stereotypes in its education materials

Pearson has committed to tackling gender bias and stereotyping in education, unrolling "first of its kind" gender equality guidelines for the resources it produces.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-23 00:36:36 UTC ]
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BuzzFeed agrees to buy HuffPost in latest online media merger

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[ The Guardian | 2020-11-19 18:56:11 UTC ]
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Bonnier buys majority stake in Norway's Strawberry Publishing

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[ The Bookseller | 2020-11-19 01:57:40 UTC ]
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Indian move to regulate digital media raises censorship fears

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[ The Guardian | 2020-11-11 18:02:04 UTC ]
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The 19 best books ‘Fast Company’ staffers read during quarantine—and the indie bookstores where you can buy them

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[ Fast Company | 2020-11-06 16:00:54 UTC ]
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Time to look at digital media through 'hot' and 'cold' channels

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[ Media Week | 2020-10-12 09:21:30 UTC ]
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‘Not enough money to go around’: US digital-media publishers curb international expansion

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[ Digiday | 2020-08-26 04:01:12 UTC ]
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How a Better Understanding of the Digital Media Supply Chain Can Give Brands a Leg Up

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[ AdWeek | 2020-07-29 21:03:28 UTC ]
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Medill Selects Jeremy Gilbert of Washington Post as Knight Chair in Digital Media Strategy

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[ Editor & Publisher | 2020-07-07 17:10:58 UTC ]
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Boston private equity firm buys stock media company

This story first ran in DC Inno, a sister publication of the Boston Business Journal. Storyblocks, a digital content company in the Washington, D.C. area, has struck a deal to sell to private equity firm Great Hill Partners, more than a decade after the company’s launch as a stock video... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-06-25 22:32:04 UTC ]
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How Digital Media Can Stay One Step Ahead of the Diversity Revolution

June 2020's upheaval around racial justice has been at times painful, at times empowering and hopeful, and at times humbling. In the professional sphere, there's not an industry that hasn't felt the impact of the latest iteration of the Black Lives Matter movement. That's why this year's... Continue reading at AdWeek

[ AdWeek | 2020-06-24 21:33:03 UTC ]
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