Pearson buys a small stake in Nook Media, wants a fast track for digital education

Publishers often want to work closely with ebook outlets -- possibly a little too closely -- but it's rare that they involve themselves directly. Pearson is taking that uncommon step by making a 5 percent, $89.5 million investment in Nook Media, the joint venture between Barnes & Noble and Microsoft. Some of the reasoning won't be made public until Barnes & Noble provides holiday sales results on January 3rd, but Pearson is clear that it's furthering its online education plans: it wants Nook Media's distribution skills to make a "seamless and effective experience for students." Just when we'll see this harmony is still up in the air, though. Nook Media has yet to outline what Microsoft's partnership means for ebooks and e-readers, let alone how Pearson factors in. We're not expecting a sea change until companies start speaking up.Continue reading Pearson buys a small stake in Nook Media, wants a fast track for digital educationFiled under: MicrosoftCommentsSource: PaidContent Continue reading at 'Engadget'

[ Engadget | 2012-12-29 00:00:00 UTC ]
News tagged with: #joint venture #barnes noble #made public #sea change

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London Digital 2016: Take Note: Virtual Reality Is Growing Up Fast

In October, the New York Times launched its first immersive virtual reality (VR) application, creating an engaging new kind of journalism that suddenly, jarringly, placed viewers alongside the children displaced by Syria’s civil war. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
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YouTubers hit mainstream as digital media become top choice for new talent

They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service.... Continue reading at The Guardian

[ The Guardian | 2016-04-09 00:00:00 UTC ]
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Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
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Digital Advertising: A Shady, Shoddy, Fast-Growth Business

How can publishers make a business out of a series of shady practices? The post Digital Advertising: A Shady, Shoddy, Fast-Growth Business appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-25 00:00:00 UTC ]
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Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media

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[ Folio Magazine | 2016-03-15 00:00:00 UTC ]
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Barnes & Noble kills off Nook app and video store as part of digital retreat

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[ PC World | 2016-03-14 00:00:00 UTC ]
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Mediaocean, Rubicon Link Up in an Effort to Automate All Digital Media Transactions

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[ Advertising Age | 2016-03-10 00:00:00 UTC ]
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How a digital brand proved that print media isn’t Roadkill

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[ Digiday | 2016-03-10 00:00:00 UTC ]
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B&N Education Takes $12 Million Charge In Digital Revamp

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[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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Digital media needs to make user experience a priority — or else

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[ Digiday | 2016-01-15 00:00:00 UTC ]
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Earnings Down at B&N Education on Small Sales Gain

Second quarter net income fell 9.5% at Barnes & Noble Education on a 0.6% increase in revenue. Comp sales fell 3.0%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
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Pearson’s Big Paydays Defy the Odds Against Print Media

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[ Editor & Publisher | 2015-11-23 00:00:00 UTC ]
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Pearson and Dow Jones sell stakes in Russian newspaper

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[ The Bookseller | 2015-11-21 00:00:00 UTC ]
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Pearson and Dow Jones sell stakes in Russian newspaper Vedomosti

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[ The Guardian | 2015-11-20 00:00:00 UTC ]
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World Digital Media Awards Winners Inspire Emotion, Awe

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[ Editor & Publisher | 2015-10-07 00:00:00 UTC ]
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Eclipse looms for newspaper giants buying a place in the digital sun

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[ The Guardian | 2015-10-04 00:00:00 UTC ]
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Suit Against Pearson Education Over Royalties Moves Ahead

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[ Publishers Weekly | 2015-10-02 00:00:00 UTC ]
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[ The Bookseller | 2015-09-15 00:00:00 UTC ]
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[ Editor & Publisher | 2015-09-08 00:00:00 UTC ]
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[ The Guardian | 2015-09-08 00:00:00 UTC ]
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