Through its data-driven Ignition marketing program, OR/M has skyrocketed print and e-book sales for its publishing partners. (Sponsored) Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2019-10-21 04:00:00 UTC ]
Snapchat has opted to treat a select group of creators as publishing partners instead of ad inventory. The post Snapchat’s creator charm offensive stops short of ad revenue sharing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-22 00:00:00 UTC ]
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At a high-level conference organized by CANIEM, Mexican publishers were encouraged to embrace change and innovation, including new ways to promote reading and book sales. The post ‘Go Out and See the World’: Mexico’s Publishers Urged To Accelerate Innovation appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-07-27 00:00:00 UTC ]
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Snapchat has developed a private marketplace for advertisers that could help publishers on the platform sell commercials directly to brands and raise the value of the ad inventory.On Wednesday, Snapchat said advertisers are now able to book ad space in specific shows and channels created by... Continue reading at Advertising Age
[ Advertising Age | 2018-07-25 00:00:00 UTC ]
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Teaser text Image By Porter Anderson, Editor-in-Chief | @Porter_Anderson subhed f you’ve spent any time lately thinking that the political nightmares of the day surely have been good for some book sales–you take your silver linings where you can find them, right?–a new report from the NPD... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-06-21 00:00:00 UTC ]
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Since nearly doubling the size of the company, Omeda is positioning itself to better serve a range of publishing partners in a variety of ways. The post Omeda’s Aaron Oberman On Data, the State of Publishing and His Company’s Outlook appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-30 00:00:00 UTC ]
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Book sales of Dashner, Asher, and Alexie have taken some hits since they were accused of sexual and emotional harassment and abuse earlier this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-20 00:00:00 UTC ]
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W H Smith’s book sales fell 7% in the first six months of its financial year, but the retailer said it has seen some “encouraging results” for its new high street book offer for customers. Continue reading at The Bookseller
[ The Bookseller | 2018-04-13 00:00:00 UTC ]
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Foyles is to donate the profits of its sales from far-right books to charity after it was targeted by an anti-fascist campaign. Continue reading at The Bookseller
[ The Bookseller | 2018-03-23 00:00:00 UTC ]
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Simon Mackay has been appointed the new head of book sales and retail for the Edinburgh International Book Festival (EIBF). Continue reading at The Bookseller
[ The Bookseller | 2018-02-17 00:00:00 UTC ]
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DK is continuing its charitable partnership with BookTrust in 2018, after raising a total of £12,500 for the charity this year via bake sales and book sales, marathons, a Christmas raffle and the DK BookTrust Walk in London in the summer. Continue reading at The Bookseller
[ The Bookseller | 2017-12-23 00:00:00 UTC ]
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James Shaw, the Edinburgh International Book Festival's long-serving head of book sales and retail, is stepping down in October 2018. Continue reading at The Bookseller
[ The Bookseller | 2017-12-22 00:00:00 UTC ]
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In the second quarter of fiscal 2018, sales at Barnes & Noble dropped 7.9% compared to a year ago and its loss widened to $30.1 million from $20.4 million in last year's second quarter. Book sales, however, were a bright spot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-30 00:00:00 UTC ]
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E-book sales at trade houses rose 2.4% in May 2017 for the first time since 2015, according to new figures released by the Association of American Publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-09-28 00:00:00 UTC ]
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London has triumphed over other regions for book sales so far in 2017, outstripping the overall market both in volume and value terms. Continue reading at The Bookseller
[ The Bookseller | 2017-08-30 00:00:00 UTC ]
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Facebook wants users to "lean back." No, that's not the sequel to Sheryl Sandberg's book "Lean In"; it's how people watch TV, unlike the way they scroll through the News Feed.For months, Facebook has been talking to its biggest media and publishing partners to introduce TV-worthy programming to... Continue reading at Advertising Age
[ Advertising Age | 2017-06-20 00:00:00 UTC ]
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Sales of books and journals in Germany across 2016 were up marginally for the first time since 2013, according to data released by trade association Börsenverein des Deutschen Buchhandels. Continue reading at The Bookseller
[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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The much-ballyhooed fall in sales of traditionally published ebooks in 2016 was balanced by an expanded share of book sales for e-tailers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-04-28 00:00:00 UTC ]
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Book sales in the UK are on the rise, but not because of ebooks. Figures for 2016 released by the Publishers Association show a 7 percent rise over 2015, the largest year-over-year growth in a decade. Physical book sales were up 8 percent, however eb... Continue reading at Engadget
[ Engadget | 2017-04-27 00:00:00 UTC ]
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With Easter approaching, sales of juvenile fiction and nonfiction are shooting up. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-04-07 00:00:00 UTC ]
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Periscope videos will start showing pre-roll ads on Twitter.The media service is expanding a program it uses to push pre-roll video ads ahead of clips from publishing partners on the platform, and will now serve commercials before Periscope livestreams. On Tuesday, Twitter announced the new ad... Continue reading at Advertising Age
[ Advertising Age | 2017-03-28 00:00:00 UTC ]
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