Octopus unveils guerilla campaign for Women Don’t Owe You Pretty

Octopus is rolling out a guerilla marketing campaign for Women Don’t Owe You Pretty, as the debut feminist memoir's sales exceed 100,000 copies through UK Bookscan in its first six months. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-12-07 02:21:29 UTC ]
News tagged with: #women don #bookscan

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Women writers dominate Costa category wins

Hilary Mantel's Man Booker Prize-winning Bring Up the Bodies (Fourth Estate) has secured a... Continue reading at The Bookseller

[ The Bookseller | 2013-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hilary mantel

Newsweek unveils last print cover

Newsweek, the 80-year-old US current affairs magazine, features a Twitter-style hashtag on the cover of its last ever print edition. Continue reading at BBC World

[ BBC World | 2012-12-24 00:00:00 UTC ]
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Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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'Boycott Amazon' campaign launched

The Ethical Consumer magazine and campaign group has launched a campaign to persuade customers to... Continue reading at The Bookseller

[ The Bookseller | 2012-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #boycott amazon #campaign group

Pickles: library campaigners are 'bunch of luvvies'

Communities secretary Eric Pickles has described worries about the future of public libraries as... Continue reading at The Bookseller

[ The Bookseller | 2012-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #library campaigners

Christmas digital consumer campaign from Random House

Random House UK has launched its first digital consumer campaign for Christmas on dedicated... Continue reading at The Bookseller

[ The Bookseller | 2012-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house

Library campaigners face new hurdles

Library campaigners have called government plans to scrap equalities assessments and... Continue reading at The Bookseller

[ The Bookseller | 2012-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library campaigners

New Women-Only Literary Prizes Created in Australia and Canada

Women-only literary prizes have been created in both Canada and Australia to help balance the attention given to work by male authors vs. female authors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #female authors #male authors #literary prizes

Does the literary world need a women-only prize?

The Rosalind Prize for Fiction – named for Shakespeare's 'As You Like It' heroine – follows awards like Australia's women-only Stella Prize and the U.K.'s Orange Prize. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary world #orange prize #stella prize

Amazon targeted in ethics campaign

A consumer campaign targeting Amazon for “abusing” its power as a market leader is... Continue reading at The Bookseller

[ The Bookseller | 2012-11-01 00:00:00 UTC ]
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Jivox Looks to Make Mobile Campaigns Smoother

Jivox, an ad tech firm which specializes in helping companies build interactive video ads, says it has a new platform that will make executing multi-device mobile campaigns a lot easier. Specifically, the San Mateo, Calif.-based startup has rolled out a new product it claims will help... Continue reading at AdWeek

[ AdWeek | 2012-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently named #fox news #cut short #multiple devices

David Baldacci campaign to launch in libraries

The Reading Agency and Pan Macmillan are launching a new scheme to introduce library users to... Continue reading at The Bookseller

[ The Bookseller | 2012-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #reading agency

Campaigners lobby for school libraries

A group of close to 150 campaigners is to lobby parliament for school libraries to be made... Continue reading at The Bookseller

[ The Bookseller | 2012-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lobby parliament #school libraries

The Book Tour as Military Campaign

Ex-Marine Benjamin Busch reflects on his grueling 50 book tour covering 197 readings, where he discovered all of America loves books, no matter what people say. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book tour

Waterstones welcomes Kindle with ‘light-hearted’ campaign

Waterstones has launched a “light-hearted” branding campaign to coincide with selling... Continue reading at The Bookseller

[ The Bookseller | 2012-10-25 00:00:00 UTC ]
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Apple Unveils 4th Generation iPad and iPad Mini

Apple unveiled today the 7" iPad Mini and a new, 4th generation iPad. The Mini will start at $329 and is aimed at book readers. iBooks has also been updated. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book readers #ipad mini

Apple unveils new version of iBooks with continuous scrolling, iBooks Author also updated

Apple CEO Tim Cook took to a San Jose theater stage today to unveil a new version of the company's literature-based digital storefront, iBooks. Cook says it integrates better with iCloud, allows for quote sharing on Facebook and Twitter, and has support for "over 40 languages." Beyond the app... Continue reading at Engadget

[ Engadget | 2012-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple unveils #ibooks author