He was the scourge of Mitt Romney in the 2012 US election, now Obama's 'backroom Brit' is heading Labour's digital response team for its 2015 campaignIn his new book about the 2012 US presidential election campaign, the Time journalist Mark Halperin singles out the role played by a young Briton in Barack Obama's re-election.It was 26 July and Obama's Republican challenger, Mitt Romney, was asked while on a visit to London if he thought the UK capital was ready for the Olympics. Astonishingly, Romney told the TV interviewer that he wasn't sure, noting that a "few things" were "disconcerting" and that it wasn't clear whether the British people would "come together and celebrate the Olympic moment".As diplomatic blunders go, it took some beating, but the comments were not immediately seen as a story in the US media and were not aired in a TV package that went out there that night."But, in Chicago, a young 'Obaman' on the digital rapid-response team named Matthew McGregor noticed them in the NBC transcript," writes Halperin. The former Labour party operative, who had been headhunted by the Democrats to direct Obama's digital rapid-response unit, "shipped the transcript to some pals in the British press, flagging the potentially rankling bits", writes Halperin. Within minutes, the story was ablaze online. David Cameron rebuked Romney and, hours later, Boris Johnson yelled out to a huge crowd gathered in Hyde Park to greet the Olympic torch, ridiculing the US visitor and... Continue reading at 'The Guardian'
[ The Guardian | 2013-12-01 00:00:00 UTC ]
News tagged with:
#higher quality
#daily mail
After years of complaining about digital media fraud, brand safety and other problems, the Association of National Advertisers hopes to do something about it, starting a six-month pilot with what it hopes will be 35 marketers and more than $50 million in spending for 30 premium online... Continue reading at Advertising Age
[ Advertising Age | 2017-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#$50 million
#ad-tech companies
#ad inventory
#ad fraud
Tech, trade shows, and digital media drove the majority of deals, while magazine publishers had a relatively quiet year. The post In Media and Tech, M&A Activity Held Steady in 2016 appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#trade shows
#magazine publishers
#quiet year
TV Guide Magazine, once the unrivaled bible for television fans and a powerhouse in the publishing business, has been sold for the third time in less than 10 years. NTVB Media, the Troy, Mich., publisher of the TV listings books Channel Guide and TV Weekly, will announce Wednesday that it has... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing business
#announce wednesday
Amy Stewart's tricks of the trade: Google Ngram Viewer, Evernote, Ancestry, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-11 00:00:00 UTC ]
More news stories like this |
Tech news blog Re/code has been acquired by online publishing company Vox Media, just 18 months after spinning off from its former parent, The Wall Street Journal. Continue reading at Stuff
[ Stuff | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vox media
President Barack Obama announced a new program on Thursday aimed at delivering access for more than 10,000 ebooks to financially strapped schoolchildren throughout the United States. The $250 million program will feature titles from numerous publish... Continue reading at Engadget
[ Engadget | 2015-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#feature titles
B2B publisher 1105 Media has just sold its education technology events to LRP Publications, a media company targeting education administrators. Four events were included in the deal. The post 1105 Media Sells Its Education Tech Events to LRP Publications appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-04-03 00:00:00 UTC ]
More news stories like this |
What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#apple watch
#appropriately dubbed
What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publication of note is live-blogging what is, despite the oversized... Continue reading at Digiday
[ Digiday | 2015-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#apple watch
#live blog
#appropriately dubbed
#press conference
From big data to responsive design to the next iOS, technology has become inextricably linked to publishing. No one has a perfect model for it yet though. In many cases, content has raced ahead of monetization. In other instances, it's reversed. Neither side is stopping to wait for the other to... Continue reading at Folio Magazine
[ Folio Magazine | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big data
#responsive design
#inextricably linked
Forbes Media is joining the wine club.In the now venerable tradition of publishers extending their brand into non-publishing businesses, Forbes has joined The Wall Street Journal, The New York Times, Rolling Stone and Food & Wine in starting its own wine club.But the family-controlled media... Continue reading at Crains New York
[ Crains New York | 2013-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#core business
#santa rosa
#tasting room
10 facts about media and content industries 1. Digitization has increased book sales. Expenditure on electronic books almost doubled each year in 2006-2010 but still amounts to only 3% of global book sales. Forecasts however predict that reve ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#european commission
#electronic books
Some new research sheds light on how social media is currently being used to share news articles from traditional publishers. Newswhip has looked at the number of news stories during January 2012 that received more than 100 mentions on Twitter and Fa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#traditional publishers
#news stories
Digital media companies Vox Media and Group Nine Media are planning a merger, people familiar with the matter tell Adweek. The combined company would instantly become one of the largest digital media publishers in the U.S., helping it compete more effectively against the scale of social... Continue reading at AdWeek
[ AdWeek | 2021-12-13 22:11:18 UTC ]
More news stories like this | News stories tagged with:
#vox media
#people familiar
#combined company
#social platforms
#advertising budgets
#digital media
DPS is right around the corner and as more ad revenue sneaks back into the market, publishing execs are looking for new ways to capture as many dollars as they can. Continue reading at Digiday
[ Digiday | 2023-09-14 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#media execs
#talk shop
#publishing execs
#publishing summit
The company claims to reach “over half” of adults across 146 UK towns and cities. Continue reading at Media Week
[ Media Week | 2023-07-12 08:53:16 UTC ]
More news stories like this | News stories tagged with:
#company claims
#digital media
Vice Media is filing for Chapter 11 bankruptcy protection, the latest digital media company to falter after a meteoric rise Continue reading at ABC News
[ ABC News | 2023-05-15 11:47:06 UTC ]
More news stories like this | News stories tagged with:
#vice media
#meteoric rise
#digital media
Another summer has come and gone, but the digital media industry looks a little bit different than it did last spring. Continue reading at Digiday
[ Digiday | 2022-09-08 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#digital media
In this week’s Media Briefing, senior media reporter Sara Guaglione looks at what Axios's sale to Cox Enterprises signals about the current investment market for media companies. The post Media Briefing: What Axios’ sale says about the valuation of digital media companies appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-08-11 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#media companies
#digital media
In this week’s Media Briefing, media editor Kayleigh Barber examines the state of the digital media economy as major tech platforms report quarterly earnings and advertising and commerce businesses remain in flux. The post Media Briefing: A snapshot of the digital media economy at the start of... Continue reading at Digiday
[ Digiday | 2022-07-28 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#digital media