Nylon’s Gabrielle Korn on Transitioning to Digital and Building a Dream Team

Known for its avant-garde take on fashion and beauty, Nylon magazine served as an edgy alternative to a newsstand full of fashion glossies. However, when its print edition closed in October of last year, former digital director turned editor-in-chief Gabrielle Korn knew that Nylon needed to embrace the transition and listen to what its digital audience was asking for. Not wanting to completely abandon the legacy of the magazine, Korn decided it was vital to carry over the cover story, monthly themes and the editor’s letter to give the website a personal feel. She then overhauled the monthly themes and integrated inclusive titles such as June’s Pride Issue, which had formerly been the Music Issue, and February’s Black History Month Issue, which had previously been a fall preview, and worked to feature cover stars that accented each issue. Now, Korn is hiring across the board and leveraging talent in order to prepare for her biggest project—a complete site relaunch and expansion, which is scheduled for this fall. Folio: sat down with Korn to discuss leading her publication into a digital-only model, creatively expanding Nylon’s website to deliver the best of what the magazine had to offer, and building her digital publishing dream team. Folio: What have you done so far as an editor-in-chief to put your stamp on Nylon? Gabrielle Korn: I feel like I’ve been putting my stamp on Nylon since I started. I came on as a senior editor in 2014 and there were only three of us on the... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-07-12 00:00:00 UTC ]
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