As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2021-08-12 04:01:00 UTC ]
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Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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While the pandemic sent shockwaves across the world’s publishing industry in 2020, some international markets reported strong performances with the US posting record-breaking sales while Australia also saw a major boost. Continue reading at The Bookseller
[ The Bookseller | 2021-02-25 01:03:16 UTC ]
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If you're planning some bookish trips for the future, don't miss adding these gorgeous libraries to visit post-pandemic to the list. Continue reading at Book Riot
[ Book Riot | 2021-02-22 11:30:00 UTC ]
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In a free 50-page report released this week, three veteran publishing and digital media consultants offer a postmortem on 2020 and a glimpse at what the future holds for publishers, booksellers, libraries and readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-01-07 05:00:00 UTC ]
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The pandemic has put the kibosh on innumerable events this year, one of which was a big 50th anniversary bash for the Open University Press (OpenUP). Half a century is a good innings for any publisher, but it was to be a particularly celebratory occasion for OpenUP and its boss, head of... Continue reading at The Bookseller
[ The Bookseller | 2020-11-27 22:33:33 UTC ]
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Since lockdown ended, sales of biographies and autobiographies have spiked, rising 16% in volume and 20% in value against the same period last year. Continue reading at The Bookseller
[ The Bookseller | 2020-11-02 06:35:06 UTC ]
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'PW' talks with newly appointed executives, IDW publisher Nachie Marsham and IDW v-p of sales Blake Kobashigawa, about adapting to a comics and graphic novel marketplace that has been reshaped by the pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
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Headline Home will publish actress and presenter Gemma Atkinson's "realistic and accessible" post-natal fitness guide and cookbook in summer 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-10-02 09:41:21 UTC ]
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Young Adult books saw a huge 43% rise in post-lockdown sales by value as the children's sector as a whole swelled to 33% of the market once shops reopened. Continue reading at The Bookseller
[ The Bookseller | 2020-09-28 00:01:16 UTC ]
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Beukes imbues what could have simply been a sensational thriller with psychological depth and sharp detail. Continue reading at The Washington Post
[ The Washington Post | 2020-07-27 12:00:00 UTC ]
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Indie authors are well positioned to survive and thrive in the post-pandemic publishing landscape Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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As the delayed 2020 Digital Content NewFronts finally arrive today in their new virtual format, Adweek assembled its annual NewFronts roundtable to discuss this wild year. Several industry execs weighed in on many of the marketplace's biggest issues going into NewFronts, including Jim Keller, vp... Continue reading at AdWeek
[ AdWeek | 2020-06-22 12:41:43 UTC ]
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Digital and print media companies wondering how best to keep new subscribers who signed up during the pandemic will need to prove to readers that their publication is invaluable after the crisis. The Covid-19 pandemic has led to an uptick in subscribers at a variety of news organizations,... Continue reading at AdWeek
[ AdWeek | 2020-06-10 16:18:57 UTC ]
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The COVID-19 pandemic has been devastating to several industries, and publishing has been no exception. Among those hardest hit have been titles serving local markets. With public spaces temporarily shutting down, regional titles have little leverage to sell advertising, and readers have little... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-28 16:08:28 UTC ]
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It always takes a little time for novelists to shape a real-life nightmare into a story. Continue reading at The Washington Post
[ The Washington Post | 2020-05-21 06:58:16 UTC ]
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A video-poem by Tom Roberts has caught the attention of Hollywood and will likely become a children’s book. Continue reading at The Washington Post
[ The Washington Post | 2020-05-14 11:00:00 UTC ]
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Quarto has posted a trading update for its 2019 results, saying it expects revenues to slip 9% to $135.8m (2018: $149.3m) but will be returning a profit of $2.9m. Continue reading at The Bookseller
[ The Bookseller | 2020-03-25 02:44:11 UTC ]
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As many of us transition to working from home in this unprecedented situation, we recognize that you may not be receiving your print copy of Ad Age. We would like to offer you the option to redirect your copy of Ad Age to your home so you can continue to enjoy the magazine in print. To change... Continue reading at Advertising Age
[ Advertising Age | 2020-03-24 16:45:00 UTC ]
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As many of us transition to working from home in this unprecedented situation, we recognize that you may not be receiving your print copy of Ad Age. We would like to offer you the option to redirect your copy of Ad Age to your home so you can continue to enjoy the magazine in print. To change... Continue reading at Advertising Age
[ Advertising Age | 2020-03-19 18:27:27 UTC ]
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Simon & Schuster UK, India and Australia has told all staff they are now "required" to work from home, aligning with policy of its US colleagues. Continue reading at The Bookseller
[ The Bookseller | 2020-03-15 23:33:06 UTC ]
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