No damage to 'Sunday Night Football' ratings as Pats mangle Steelers

Given the savagery with which New England Patriots dispatched the Pittsburgh Steelers, NBC executives would have been forgiven for thinking that last night’s “Sunday Night Football” opener would disappoint on the ratings front. And while viewers began tuning out once Tom Brady and Co. had established a 20-0 lead at the half, the final deliveries for this lopsided AFC clash were higher than they were a year ago. According to Nielsen live-plus-same-day data, the Patriots’ 33-3 curb-stomping of the Steelers averaged 22.2 million viewers and a 12.6 household rating, edging last year’s analogous (and far more compelling) Bears-Packers showdown by the slimmest of margins. (Boosted by Aaron Rodgers’ near-miraculous comeback effort, the 2018 “Sunday Night Football” premiere averaged 22.1 million viewers and a 12.5 household rating, which would make it NBC’s second highest-rated broadcast of the season.) Streaming on NBC and NFL digital platforms brought last night’s overall delivery up to 22.7 million viewers. While it was a matchup that looked awfully good on paper, Bill Belichick and Tom Brady had drawn up a game plan that made for a far less viewer-friendly experience for those of us west of I-495. Brady completed 24 of 36 passes for 341 yards and three touchdowns, while New England’s defense throttled the Steelers at every turn. Ben Roethlisberger, who finished last year’s campaign with a league-high 5,129 passing yards, connected on just 27 of 47 tosses for   276 yards... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-09 22:50:19 UTC ]
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Caffeine Nights launches free sampling app

Independent publisher Caffeine Nights is making two chapters of every one of its books free to... Continue reading at The Bookseller

[ The Bookseller | 2013-03-15 00:00:00 UTC ]
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World Book Night picks Liverpool for flagship event

World Book Night UK will be holding its main event in Liverpool this year, in a collaboration... Continue reading at The Bookseller

[ The Bookseller | 2013-03-14 00:00:00 UTC ]
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'Niche authors hit' by Amazon's ebook royalty rates

The Telegraph has claimed niche authors are being unfairly hit by Amazon’s self-publishing... Continue reading at The Bookseller

[ The Bookseller | 2013-03-11 00:00:00 UTC ]
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Bloody Sunday books win Christopher Ewart-Biggs Memorial Prize

Two books about the events of Bloody Sunday have been made joint winners of the Christopher Ewart... Continue reading at The Bookseller

[ The Bookseller | 2013-03-04 00:00:00 UTC ]
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Germany backs out of World Book Night 2013

After only one year Germany's participation in international World Book Night celebrations... Continue reading at The Bookseller

[ The Bookseller | 2013-02-20 00:00:00 UTC ]
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Daunt condemns business rates rise

  Waterstones m.d. James Daunt (above) has called on the government to address the issue... Continue reading at The Bookseller

[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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Rate of Print Decline Flattened in 2012

Unit sales of print books fell just over 9% in 2012 at outlets tracked by Nielsen BookScan, roughly the same percentage decline posted between 2010 and 2011. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-01-04 00:00:00 UTC ]
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World Book Night returns to the US

After reading celebration World Book Night debuted in America for the first time last year, it will be held again this April. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-11-15 00:00:00 UTC ]
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Caffeine Nights signs first foreign rights deal

Caffeine Nights Publishing has signed its first foreign rights deal, selling Korean translation... Continue reading at The Bookseller

[ The Bookseller | 2012-11-07 00:00:00 UTC ]
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6 Tips for Boosting Newsletter Open Rates

For many magazines, the majority of online traffic is derived from a key aspect of the publishing business: e-newsletters. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-03 00:00:00 UTC ]
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Kobo Writing Life platform ups royalty rate

Kobo is to up the level of royalties self-published authors earn on its Writing Life platform by... Continue reading at The Bookseller

[ The Bookseller | 2012-08-24 00:00:00 UTC ]
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The Sunday Conversation: Martin Amis talks 'Lionel Asbo,' money

The story is about a criminal who wins the lottery, and the author has moved to America, land of the super PACs, so money is on his mind.Martin Amis, once dubbed "fiction's angriest writer," continues dissecting the absurdity and excesses of postmodern society in his latest novel, "Lionel Asbo:... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-08-12 00:00:00 UTC ]
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Selling ‘The Night Circus'

When Erin Morgenstern’s first novel, The Night Circus, debuted last September, PW predicted in a starred review that this magical tale was destined for bestsellerdom. The hardcover went on to sell 167,000 copies through the outlets tracked by Nielsen BookScan, and the paperback, which was... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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Nominations open for World Book Night 2013

Nominations for books to be given out for free at next year's World Book Night will begin on... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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Makinson: 'no reputational damage' from Author Solutions buy

Penguin c.e.o. John Makinson has said there is a "natural convergence" between... Continue reading at The Bookseller

[ The Bookseller | 2012-07-19 00:00:00 UTC ]
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Guardian Books to publish Secret Footballer

Guardian Books is to publish a title by the newspaper's columnist The Secret Footballer.... Continue reading at The Bookseller

[ The Bookseller | 2012-07-12 00:00:00 UTC ]
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Should young adult books have age ratings?

Author G.P. Taylor says 'children's literature has gone too far' and advocates a ratings system like that for movies or video games. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-07-09 00:00:00 UTC ]
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E-book library borrowing rate is low, Pew survey finds

E-book readers have been relatively slow to borrow digital works from the library, deterred by a limited selection and by not even knowing whether their local branch offers e-releases, according to a new study. Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-06-23 00:00:00 UTC ]
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Football wisdom for Bloomsbury

Bloomsbury has acquired a business and sport title which contains kernels of wisdom from football... Continue reading at The Bookseller

[ The Bookseller | 2012-05-25 00:00:00 UTC ]
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Goldsmith Row Book Market set for Sunday launch

Booksellers including Foyles, Newham Books, Pages of Hackney and The Book Box will be among those... Continue reading at The Bookseller

[ The Bookseller | 2012-05-10 00:00:00 UTC ]
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