Nielsen Sets 2022 Pivot to Impressions-Based Local TV Buying

Nielsen is shifting local TV from ratings-based buying and selling to impressions-based buying. In January, the company will move to impressions-based buying and selling in local markets across the country, it said today. Top line At the same time Nielsen will shift to impressions-based measurement, it will also also add broadband-only homes as part of... Continue reading at 'AdWeek'

[ AdWeek | 2021-09-21 14:38:25 UTC ]
News tagged with: #top line #nielsen

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KKR Closes Deal to Buy Simon & Schuster

The process of selling Simon & Schuster has been long and tumultuous, and was waylaid by an earlier antitrust suit. Continue reading at The New York Times

[ The New York Times | 2023-10-31 02:10:51 UTC ]
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20 Must-Read Historical Fiction Books Set in France

These must-read historical fiction books set in France span more than 800 years, from the reign of Eleanor of Aquitaine to post-WWII Paris. Continue reading at Book Riot

[ Book Riot | 2023-10-26 10:31:00 UTC ]
More news stories like this | News stories tagged with: #historical fiction


Michelle Williams does a viral Justin Timberlake impression as she narrates Britney Spears' memoir

Michelle Williams' impression of Justin Timberlake as she narrates Britney Spears' memoir is going viral as 'the greatest clip of audio since Watergate.' Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-25 01:06:01 UTC ]
More news stories like this | News stories tagged with: #michelle williams #justin timberlake #memoir


How web-based vertical video players can unlock new publisher revenue

Shachar Orren, co-founder and Chief Marketing Officer, EX.CO In recent years, Meta, TikTok, Twitch and even Pinterest have encouraged digital publishers to create vertical content to adhere to their platforms’ standards for engagement driven by our vertical mobile device screens. In response,... Continue reading at Digiday

[ Digiday | 2023-10-24 13:02:04 UTC ]
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Edward Bleier, Visionary Executive at Dawn of Cable TV, Dies at 94

Seeing untold promise in new technology, he was a prime mover in the creation of the cable industry, helping to transform Time Warner Cable into a giant in the field. Continue reading at The New York Times

[ The New York Times | 2023-10-19 20:03:36 UTC ]
More news stories like this | News stories tagged with: #visionary executive #cable tv #prime mover #time warner


Why own a newspaper in 2023? Ask the very rich men trying to buy the Telegraph | Jane Martinson

With debts of £1bn, this isn’t some ordinary financial asset. The desire to own the papers says more about power than profitSo much has changed in the generation since the Telegraph newspapers and the Spectator magazine were last put up for sale in 2004, including how much money they make. Yet... Continue reading at The Guardian

[ The Guardian | 2023-10-19 11:00:20 UTC ]
More news stories like this | News stories tagged with: #spectator magazine #potential buyers #audacious plan #modern britain #jane martinson #guardian columnist


8 Queer Historical Fiction Books Set Around the World

When you hear the phrase “queer history,” how far back does your mind go? For many, there’s a sense that LGBTQIA+ history is fairly recent, starting with Marsha P. Johnson or maybe Oscar Wilde. Beyond that, we start to get into murky territory: stories of “lifelong bachelors” and “happy... Continue reading at Electric Literature

[ Electric Literature | 2023-10-17 11:00:00 UTC ]
More news stories like this | News stories tagged with: #world appeared #oscar wilde #electric literature #historical fiction


Microsoft buys Activision, maker of Diablo, Warcraft, and Call of Duty, for $69 billion

United Kingdom regulators were effectively the last hurdle stopping Microsoft from purchasing Activision Blizzard, in the biggest merger the video game industry has ever seen. That hurdle was cleared this morning as the UK’s Competition and Markets Authority relented to adjusted terms.... Continue reading at PC World

[ PC World | 2023-10-13 14:10:14 UTC ]
More news stories like this | News stories tagged with: #foreseeable future #video games #publishing giant


What Sets Latinx Influencers Apart From the Rest of The Creator Economy

The Latinx population is one of the fastest-growing U.S. demographics, making up nearly 19% of the U.S. population. It is the youngest major racial and ethnic group in the U.S. By 2025, the Latinx community will account for 12% of all U.S. buying power. They are also digitally connected. A... Continue reading at AdWeek

[ AdWeek | 2023-10-11 20:30:38 UTC ]
More news stories like this | News stories tagged with: #creator economy #nielsen


Salman Rushdie announces memoir, Knife, about being stabbed in 2022

The author describes the book, subtitled Meditations After an Attempted Murder, as ‘a way to take charge of what happened, and to answer violence with art’Salman Rushdie’s memoir Knife, about being stabbed last year, will be published on 16 April next year, Penguin Random House has announced.The... Continue reading at The Guardian

[ The Guardian | 2023-10-11 13:36:53 UTC ]
More news stories like this | News stories tagged with: #knife attack #author describes #attempted murder #answer violence #salman rushdie #hundred pages #literary festival #penguin random house #memoir


Capen Publishing Buys Six Imprints from Southwestern Family of Companies

Capen Publishing Company has acquired the Favorite Recipes Press, Quail Ridge Press, Beckon Books, Blue Sneaker Press, Greenwich Publishing, and Historic Hospitality Books imprints from Southwestern Family of Companies. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-11 04:00:00 UTC ]
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Appeals Court Sets Oral Argument in Texas Book Rating Case

The Fifth Circuit is set to hear the state's appeal on November 8, although that date could be delayed further due to a schedule conflict. Meanwhile, an administrative stay issued by the court has allowed the law to go into effect despite being found unconstitutional. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-09 04:00:00 UTC ]
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Schedule Set, but Order Blocking Texas Book Rating Law Still in Limbo

In an October 2 filing, the plaintiffs argued that staying a federal judge's decision to enjoin HB 900 would "radically upend the status quo” and leave booksellers in a precarious position. But that is exactly where things stand, as an administrative stay issued by the Fifth Circuit effectively... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-03 04:00:00 UTC ]
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The surprisingly punk fashion of the Bloomsbury set, including Virginia Woolf and Vanessa Bell

The Bloomsbury group’s distaste for formality helped to set the foundations for how we dress today. Continue reading at The Conversation

[ The Conversation | 2023-09-28 15:52:36 UTC ]
More news stories like this | News stories tagged with: #vanessa bell #bloomsbury group #bloomsbury


Simon & Schuster Sets New Return-to-Work Policy

S&S CEO Jonathan Karp outlined a new return-to-work policy that adopts a departmental approach, with managers determining how often their employees need to be in the office. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-28 04:00:00 UTC ]
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Can You Guess the Romance Book Based on a Vague Description?

I challenge any romance reader brave enough to test their knowledge. Can you guess the romance book based on a vague description? Continue reading at Book Riot

[ Book Riot | 2023-09-27 10:31:00 UTC ]
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Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

The VP of inclusive network sales writes about helping marketers connect with diverse audiences. Continue reading at Advertising Age

[ Advertising Age | 2023-09-22 09:46:02 UTC ]
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9 free AI tools that run locally on your PC

It’s no coincidence that many programs using artificial intelligence techniques are open source and thus completely free. This is because the early approaches originated in academia, where free licences for software are common practice in order to promote collaboration and further... Continue reading at PC World

[ PC World | 2023-09-18 11:30:00 UTC ]
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Métro Média to declare bankruptcy as local journalism takes another hit

Métro Média will declare bankruptcy this week, permanently ending its coverage of local government in parts of the province's two largest cities, the head of the Quebec newspaper publisher said Sunday. Continue reading at CBC

[ CBC | 2023-09-17 21:15:07 UTC ]
More news stories like this | News stories tagged with: #local government #largest cities


Nielsen replaces CEO amid measurement turbulence

Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the entire company, succeeding David Kenny, who will become executive chairman. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 13:51:57 UTC ]
More news stories like this | News stories tagged with: #entire company #executive chairman #nielsen