Nielsen ratings give credit for Facebook, YouTube and Hulu views

Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at 'Engadget'

[ Engadget | 2017-08-15 00:00:00 UTC ]

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Conservative billionaire Koch brothers give $650m to help Meredith buy Time

Texans will not get a say in editorial decisions, says Meredith, as it hails ‘transformative’ deal to merge magazine stablesMeredith Corporation has announced that it is buying the Time Inc publishing group in a “transformative” $1.8bn deal that joins two huge magazine companies. Meredith, which... Continue reading at The Guardian

[ The Guardian | 2017-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #homes gardens #family circle #koch brothers


Facebook Restates Its Ad Principles To Try To Show You It’s Not Creepy

The blog post comes amid growing frustration over the use of the company’s targeted ads to discriminate against minorities and spread Russian propaganda. Today Facebook’s VP of ad products, Rob Goldman published a blog post about the company’s ad practices across Facebook, Messenger, and... Continue reading at Fast Company

[ Fast Company | 2017-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #targeted ads #ad principles #ad products


Magazine Brands Credit Video for Increased Social Engagement

Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #numbers show


Facebook Is Adding Highlighted Shares to Video Insights for Pages

Facebook's Video Insights for Pages is welcoming a new feature Wednesday: Highlighted Shares. The social network said in a Facebook Media blog post that Highlighted Shares will offer publishers more information about how other Facebook pages are sharing their videos. Highlighted Shares will list... Continue reading at AdWeek

[ AdWeek | 2017-11-16 00:00:00 UTC ]
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Giving a Beloved Character Voice—On and Off the Page

Writers of licensed children’s books speak about the challenges and rewards of their slice of the industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-10 00:00:00 UTC ]
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Ahead of StoryDrive Asia: A View From the Singapore Book Publishers Association

Singapore Book Publishers Association president Peter Schoppert sees mobile as huge and publishers 'stepping up their game' before StoryDrive Asia. The post Ahead of StoryDrive Asia: A View From the Singapore Book Publishers Association appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post ahead #storydrive asia


Chancellor 'poised to reduce planned business rate rise'

Chancellor Philip Hammond could be set to scrap plans to raise business rates by 3.9% next April. Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
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Publishers Now Have a Monetization Tab to Turn Facebook Instant Articles Ads On or Off

Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enabling publishers


Facebook May Let Publishers Label Posts as Breaking News

Facebook confirmed that it is testing a way for publishers to add a "breaking news" label to their posts. The Next Web director of social media Matt Navarra shared a screenshot of the feature via tweet: NEW: Facebook working on a 'Breaking News' tag for news publishers Pages?... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Facebook food publisher Twisted is getting into food delivery

“[Twisted London] is to make us a serious brand in the food space by delivering real-life experiences to people.” The post Facebook food publisher Twisted is getting into food delivery appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #food space


Video publishers on what happens after Facebook stops subsidizing video content

No one's leaving Facebook, but there might be fewer videos on the platform. The post Video publishers on what happens after Facebook stops subsidizing video content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video publishers #leaving facebook


Signs that Facebook food videos are losing their luster

The food video format that launched successful publishing brands like Tasty is no longer new, forcing publishers to look for new revenue sources. The post Signs that Facebook food videos are losing their luster appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forcing publishers #revenue sources


Facebook tells Congress that 126 million Americans may have seen Russia-linked ads

As many as 126 million Americans may have seen divisive Russian-generated ads and posts on Facebook over the last two years, apparently part of a wide-ranging effort by Moscow to influence the 2016 presidential election, the social media company told Congress on Tuesday. “Many of the ads and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-01 00:00:00 UTC ]
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Facebook announces new ad transparency before Russia hearing

Under pressure in advance of hearings on Russian election interference, Facebook is moving to increase transparency for everyone who sees and buys political advertising on its site. Executives for the social media company said Friday they will verify political ad buyers in federal elections,... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook announces #increase transparency


Facebook launches dedicated used car Marketplace section, complete with Kelley Blue Book pricing

Facebook Marketplace has been with us for a little while now, giving users of the social network a handy place to buy and sell goods in the same place they chat with friends and post holiday photos. The company today announced a series of changes designed to make it easier to buy cars through... Continue reading at Betanews

[ Betanews | 2017-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #giving users


Cambridge Analytica used data from Facebook and Politico to help Trump

Speech by company executive contradicts denial by Trump campaign that claimed the company used its own data and Facebook data to help the campaignCambridge Analytica used its own database and voter information collected from Facebook and news publishers in its effort to help elect Donald Trump,... Continue reading at The Guardian

[ The Guardian | 2017-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trump campaign #cambridge analytica #news publishers #brexit vote


Publishers Are Really Not Going to Like Facebook’s Latest News Feed Test

Publishers on Facebook who have complained for years about declining organic reach may look back in the near future and think of these times as the good old days. The social network confirmed that it is testing a division of its News Feed into two separate feeds--one containing posts from... Continue reading at AdWeek

[ AdWeek | 2017-10-24 00:00:00 UTC ]
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Facebook Tests a News Feed Without Posts From Publishers

Antsy publishers are starting to fear for their position within Facebook's powerful News Feed, now that tests have begun pushing their posts to an alternate timeline.On Monday, Facebook acknowledged it was testing a version of the social network overseas where publishers' articles appear in a... Continue reading at Advertising Age

[ Advertising Age | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored post #separate feeds #dedicated space #e-mailed statement


Do’s and Don’ts: Facebook Releases News Feed Publisher Guidelines

Facebook Tuesday unveiled its News Feed Publisher Guidelines, a set of best practices. Head of News Feed Adam Mosseri announced the release in a Newsroom post, writing, "We launched the Facebook Journalism Project to collaborate with the news industry in support of an informed community. A... Continue reading at AdWeek

[ AdWeek | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newsroom post #news industry #ve heard


Facebook's new media guidelines are focused on stopping fake news

Facebook came under fire after it admitted that it published 3,000 Russian-linked advertisements designed to influence the US Presidential Election. Those ads pointed to Pages that trafficked in fake news, which has been one of the social network's b... Continue reading at Engadget

[ Engadget | 2017-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential election #fake news