Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny, who had the position since 2018, will take the role of executive chairman. Between the lines Following his appointment as CEO, Rao said he was looking to position Nielsen "for the next century and beyond."... Continue reading at 'AdWeek'
[ AdWeek | 2023-09-14 13:35:17 UTC ]
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Alternative measurement providers will mainly play the role of understudy to Nielsen’s measurements, but some advertisers will adopt them as primary currencies for individual campaigns and targeted ad buys. The post Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’... Continue reading at Digiday
[ Digiday | 2022-01-31 05:01:00 UTC ]
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Daily Mail remains a Boris Johnson backer but same cannot be said of its sister outletA full list of alleged partiesWhat were the rules in June 2020?Coronavirus – latest global updatesThe print edition of the Daily Mail has remained one of Boris Johnson’s strongest backers in the media, even as... Continue reading at The Guardian
[ The Guardian | 2022-01-25 18:46:31 UTC ]
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The shortlist for the 2021 Sunday Times Charlotte Aitken Trust award includes poetry, nonfiction, and three novels. The post The UK’s Sunday Times Young Writer Award Names Its 2021 Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-25 12:58:34 UTC ]
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Despite some gaps in the BookScan data, it looks as though 2021 was a record year for the book industry, with many sectors setting annual records based on 42-week sales figures alone. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 09:59:44 UTC ]
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The Sheikh Zayed Book Award longlists in Literature, Translation, 'Development of Nations,' and Literary and Art Criticism are here. The post Sheikh Zayed Book Award Names Four 2022 Category Longlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-21 14:40:26 UTC ]
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The London Book Fair (LBF) has chosen the Centre for Literacy in Primary Education (CLPE) as its charity of the year. Continue reading at The Bookseller
[ The Bookseller | 2022-01-19 07:24:01 UTC ]
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Cornerstone has created a TV advert featuring real readers to support the paperback publication of Katie Fforde’s novel A Wedding in the Country. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 19:17:21 UTC ]
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The new lifestyle imprint formed by HarperCollins following its acquisition of the trade division of Houghton Mifflin Harcourt will be called Harvest. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-14 05:00:00 UTC ]
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The 2022 Booker Prize judging panel will be chaired by writer and broadcaster Neil MacGregor and features academic and broadcaster Shahidha Bari alongside historian Helen Castor. Continue reading at The Bookseller
[ The Bookseller | 2022-01-11 23:48:04 UTC ]
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Nichole Barnes Marshall joined Pinterest as global head of inclusion and diversity, succeeding Tyi McCray, who left the company last June after less than one year in the role. Marshall had been chief diversity, equity and inclusion officer at Bath & Body Works, integrating DEI programs and... Continue reading at AdWeek
[ AdWeek | 2022-01-07 22:00:00 UTC ]
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Richard Osman claims the crown for the bestselling book of 2021 ahead of Charlie Mackesy, although the top-line figures are once again affected by some data blackouts owing to lockdowns. Continue reading at The Bookseller
[ The Bookseller | 2022-01-06 06:20:57 UTC ]
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The Costa Book Awards program, in its 50th year, names winners in five categories: first novel, novel, biography, poetry, children's books. The post In London, Costa Book Awards Names Its Category Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-05 00:15:29 UTC ]
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Award-winning author and illustrator Paul Howard, whose recent work includes Joe Wicks' debut picture book The Burpee Bears (HarperCollins Children's Books), has been appointed the new Children’s Writing Fellow for Northern Ireland. Continue reading at The Bookseller
[ The Bookseller | 2021-12-31 03:43:57 UTC ]
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The Women’s Prize and Good Housekeeping have unveiled their 10 most promising female authors under 35 including Candice Carty-Williams, Stacey Halls, Abigail Dean and Chibundu Onuzo. Continue reading at The Bookseller
[ The Bookseller | 2021-12-30 17:01:54 UTC ]
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Latest issue comes as Nielsen tries to rebuild confidence and launch next-generation system after losing MRC accreditation. Continue reading at Advertising Age
[ Advertising Age | 2021-12-22 21:33:06 UTC ]
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With Christmas right around the corner, now's the time to make sure you have all your gifts in check and grab any last-minute holiday gifts you may need. Thankfully, there remain a good number of tech deals available, and a good portion of them are still slated to arrive before the holiday if... Continue reading at Engadget
[ Engadget | 2021-12-17 16:45:01 UTC ]
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Snap Inc. commissioned two analyses from Nielsen to help it quantify sales driven by ads on the Snapchat platform for advertisers in the consumer packaged goods and beauty categories in the U.S. The company said in a blog post that advertisers are turning to measurement strategy market mix... Continue reading at AdWeek
[ AdWeek | 2021-12-16 22:30:00 UTC ]
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Charlie Mackesy’s The Boy, the Mole, the Fox and the Horse has become the UK’s bestselling adult hardback book since records began, according to figures released by publisher Ebury. Continue reading at The Bookseller
[ The Bookseller | 2021-12-16 07:15:56 UTC ]
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Norton has appointed Brendan Curry to the newly-created role of director of the publisher's trade group, in which Curry will have oversight of all of Norton's five trade imprints. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-12-13 05:00:00 UTC ]
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