Nielsen Names Jacqueline Woods as CMO of its Global Connect Division

Nielsen Holdings has announced that Jacqueline Woods will be joining the company as chief marketing officer of its Global Connect division, which provides CPG manufacturers and retailers with data insights on consumer trends. "I am humbled and excited to join the team, as we begin to create the next chapter of Nielsen Global Connect's brand... Continue reading at 'AdWeek'

[ AdWeek | 2019-11-21 17:13:28 UTC ]
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Streaming TV surpasses cable viewing for the first time, Nielsen reports

July viewership hours soar for streaming, in large part thanks to Netflix’s "Stranger Things." Continue reading at Advertising Age

[ Advertising Age | 2022-08-18 14:23:15 UTC ]
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Amazon strikes deal with Nielsen to measure NFL 'Thursday Night Football' ratings

E-commerce giant wants to give advertisers familiar ratings but hints it will also leverage purchase data. Continue reading at Advertising Age

[ Advertising Age | 2022-08-16 12:15:00 UTC ]
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Nielsen Strikes Measurement Deal With Amazon for Thursday Night Football

Even though Thursday Night Football is moving exclusively to Prime Video this season, marketers won't be in the dark about how many viewers are watching the games--and their ads. Nielsen and Amazon have signed a three-year agreement to measure Prime Video's NFL Thursday Night Football streaming... Continue reading at AdWeek

[ AdWeek | 2022-08-16 12:15:00 UTC ]
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Stoltz, Pohlman Named to Abrams Editorial Leadership

At Abrams Press and the Overlook Press, Jamison Stoltz has been promoted to editorial director, and Tina Pohlman has joined as executive editor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-10 04:00:00 UTC ]
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Micron, Novavax fall; Qualys, Nielsen Holdings rise

Stocks that traded heavily or had substantial price changes Tuesday: Micron, Novavax fall; Qualys, Nielsen Holdings rise Continue reading at ABC News

[ ABC News | 2022-08-09 20:13:11 UTC ]
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Capstone Names Randi Economou as CEO

Randi Economou, most recently at Renaissance Learning, has been named the new CEO of the educational and children's publisher Capstone. She succeeds principal and owner Bob Coughlan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-04 04:00:00 UTC ]
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Register Today for AAPI Communities in Conversation #8 Featuring James Yang, Author of 'A Boy Named Isamu'

Yang is set to appear in conversation with Karen Wang of the New York Public Library. The live stream is set for Tuesday, August 2 at 1 PM ET. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-29 04:00:00 UTC ]
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Gilbert Cruz Named New York Times Books Editor

Mr. Cruz has been the Culture editor at The Times since January 2018, leading coverage of arts and culture. Continue reading at The New York Times

[ The New York Times | 2022-07-28 22:22:00 UTC ]
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Bestselling Author Stuart Woods Dead At 84

Woods was the author of more than 90 novels, many featuring the character of lawyer-investigator Stone Barrington. Continue reading at The Huffington Post

[ The Huffington Post | 2022-07-28 06:47:19 UTC ]
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AALA Names Weltz Director of the Board

In a changing of the guard, the Association of American Literary Agents has named a new director, with Jennifer Weltz stepping into a role that Gail Hochman had occupied for 20 years. With the move, the Jean V Naggar Literary agent becomes the next president of the board of the professional... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-26 04:00:00 UTC ]
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Nielsen Expands YouTube Measurement With Four-Screen Ad Deduplication

Measurement company Nielsen has launched four-screen ad deduplication, adding connected TV to its existing computer, mobile and linear TV deduplication measurement of YouTube. Top line The move will allow buyers to compare YouTube reach on linear TV, computer, mobile and connected TV devices,... Continue reading at AdWeek

[ AdWeek | 2022-07-21 14:50:01 UTC ]
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UNESCO Names Strasbourg Its World Book Capital 2024

France's Strasbourg is to begin its tenure as UNESCO's World Book Capital on April 23, 2024, as Accra concludes its year in the role. The post UNESCO Names Strasbourg Its World Book Capital 2024 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-20 20:26:21 UTC ]
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Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey

Looking at how industry professionals see the dynamics and value of book awards, Nielsen opens a new 10-minute survey. The post Nielsen BookData Opens a Third Annual Industry-Wide Awards Survey appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-18 21:18:55 UTC ]
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Ada Limón Named U.S. Poet Laureate

The author of 'The Hurting Kind' and 'The Carrying,' among others, has been named the 24th poet laureate of the United States, succeeding Joy Harjo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-12 04:00:00 UTC ]
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How global media are covering the Uber law-breaking revelations

From Washington Post’s reporting of the company thwarting government probes to Germany’s Süddeutsche Zeitung on Uber’s ‘wild west’ tacticsMore than 180 journalists at 40 media outlets including the Guardian, Le Monde, the Washington Post and the BBC have collaborated on a series of investigative... Continue reading at The Guardian

[ The Guardian | 2022-07-11 05:29:40 UTC ]
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Carmen Giménez Named Graywolf Press Publisher

Graywolf Press announced this morning that its new publisher is Carmen Giménez, a Latinx and queer poet and editor who currently is publisher of Noemi Press in Blacksburg, Va. Giménez succeeds Fiona McCrae, who just retired after 28 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-07 04:00:00 UTC ]
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Seoul International Book Fair Names Sharjah Its 2023 Guest of Honor

Sharjah Book Authority adds another guest-of-honor turn to its lineup, at the Seoul International Book Fair in November 2023. The post Seoul International Book Fair Names Sharjah Its 2023 Guest of Honor appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-20 18:28:03 UTC ]
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NBCU says 40% of its upfront deals are on Nielsen alternative currencies

Study with iSpot.tv finds mix of up to 40% streaming is optimal for most brands, letting them reach more people with fewer impressions. Continue reading at Advertising Age

[ Advertising Age | 2022-06-16 22:45:00 UTC ]
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BuzzFeed News Names Karolina Waclawiak as Top Editor

Karolina Waclawiak, its executive editor of culture, takes over the newsroom at a difficult moment for the digital media company. Continue reading at The New York Times

[ The New York Times | 2022-06-16 21:14:16 UTC ]
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Nielsen's new measurement solution takes shape with custom audiences and ROI options

Nielsen One Alpha, to be showcased at Cannes, will add outcomes measurement options for CPG and automotive by early 2023. Continue reading at Advertising Age

[ Advertising Age | 2022-06-15 13:00:00 UTC ]
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