Nielsen Is the Latest Company to Join The Trade Desk’s Cookie-less Unified ID 2.0

The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less, open-source sign-on solution for the open web. This marks the third such deal within a week, as LiveRamp and Criteo just pledged their respective support for The Trade Desk's offering. Unified ID 2.0 is The... Continue reading at 'AdWeek'

[ AdWeek | 2020-11-02 18:23:42 UTC ]
News tagged with: #latest company #trade desk #open web #nielsen

Other Publishing stories related to: 'Nielsen Is the Latest Company to Join The Trade Desk’s Cookie-less Unified ID 2.0'


Pullman and Brandreth join Gardners Trade Show line-up

Philip Pullman will open this year's Gardners Trade Show ahead of the launch of The Secret Commonwealth, with Gyles Brandreth also joining the line-up.  Continue reading at The Bookseller

[ The Bookseller | 2019-07-08 09:53:34 UTC ]
More news stories like this | News stories tagged with: #philip pullman #secret commonwealth


Price joins The Roald Dahl Story Company

The Roald Dahl Story Company has hired Katie Price, currently director of licensing at Hachette Children’s Group, as its new head of books. Continue reading at The Bookseller

[ The Bookseller | 2019-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette children


Scottish Book Trade Conference Preview: Waterstones’ Daunt, Nielsen’s Bohme

With a dual-track structure for booksellers and publishers, the Scottish Book Trade Conference on February 26 will feature workshops as well as discussion. The post Scottish Book Trade Conference Preview: Waterstones’ Daunt, Nielsen’s Bohme appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-04 00:00:00 UTC ]
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The Mainstreet Trading Company triumphs as Britain’s Best Small Shop of 2018

An independent bookshop, The Mainstreet Trading Company’s Bookshop & Café, has been named Britain’s Best Small Shop of 2018. Continue reading at The Bookseller

[ The Bookseller | 2018-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named britain #small shop #independent bookshop #bookshop caf


Australian media companies join forces to appeal Rebel Wilson damages payout

News Corp Australia, Fairfax Media, Macquarie Media, the ABC and the Seven and Nine networks line up with publisher BauerMajor Australian media companies have lined up with the magazine publisher Bauer in its appeal against the record amount of damages awarded to actor Rebel Wilson last year.The... Continue reading at The Guardian

[ The Guardian | 2018-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fairfax media #macquarie media #australian women


Connect Books sales up 12% in latest trading update

Connect Books saw a 12% year-on-year rise for the 45-week period to 15th July 2017, with strong sales in UK and Wordery offsetting weaker sales in libraries. Continue reading at The Bookseller

[ The Bookseller | 2017-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #connect books #strong sales


'Help desk tax' could cost companies in Pennsylvania

A single word in the language of a law passed in Pennsylvania last year could have long-ranging implications for companies that use or provide a common service — technical support. The so-called "help desk tax" emanated from Act 84, a statute designed to levy the Pennsylvania Sales and Use Tax... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2017-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital downloads #online services


London Book Fair 2017: Cory Doctorow Unveils His Latest Publishing Experiment—Fair Trade E-Books

For his forthcoming book, Walkaway, out in April, the bestselling author has devised a novel approach to selling the digital edition. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling author #digital edition


Hull joins Dutch ebook company Elly's Choice

Nathan Hull has joined Dutch ebook platform Elly’s Choice as chief commercial and content officer. Continue reading at The Bookseller

[ The Bookseller | 2016-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nathan hull


Explosive sales for latest 'Harry Potter' tale: 2 million and counting

Harry Potter's appeal continues, with huge sales numbers coming out from the release of 'Harry Potter and the Cursed Child,' a book version of the script used in the West End play. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #explosive sales #harry potter #appeal continues #cursed child #book version


Hannah Griffiths joins independent film company All3Media

Hannah Griffiths, formerly fiction and paperback publisher at Faber, has been appointed as the new head of literary acquisitions at independent television, film and digital production and distribution company All3Media. Continue reading at The Bookseller

[ The Bookseller | 2016-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hannah griffiths #paperback publisher #digital production


Ali Smith and Max Porter join trade in making cultural case for Remain

Withdrawal from the EU would lead to "suffering" in the creative industries, according to an open letter signed by 220 thought-leaders in the literary world, including 2015 Baileys winner Ali Smith and Granta editor Max Porter, recent winner of the International Dylan Thomas Prize. Continue reading at The Bookseller

[ The Bookseller | 2016-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ali smith #creative industries #recent winner


Former Nielsen president Nowell joins Trillium Partners

Former Nielsen Book c.e.o. and president Jonathan Nowell has joined financial advice firm Trillium Partners as a senior advisor. Continue reading at The Bookseller

[ The Bookseller | 2016-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #senior advisor


Academic Book Week: trade and academy join for seven days of debate and discussion

Debate about the future of the academic book will rage across the UK this week, with widespread support among publishers, academics, booksellers and librarians for the first Academic Book Week. Continue reading at The Bookseller

[ The Bookseller | 2015-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic book #widespread support


Thrillist Media Group Is the Latest Media Company to Launch an In-House Agency

Want to get through to the hard-to-reach millennial male? Thrillist Media Group thinks it knows the formula. The digital publisher announced the creation of The CoLab, its own in-house agency that will work with brands to create native activations and content. "We wanted to have one cohesive... Continue reading at AdWeek

[ AdWeek | 2015-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #page views


Fox stock up 2%; News Corp. holds its own in first day of trading

On the first day of trading as separate companies, Rupert Murdoch's television and movie empire, 21st Century Fox, gained nearly 2% while the publishing company ended the day down 5%.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #separate companies #rupert murdoch


Trade greets end of Waterstone's 3 for 2

Written By: Lisa Campbell, Graeme Neill and Charlotte Williams Publication Date: Wed, 31/08/2011 - 18:15 Publishers and trade figures have broadly reacted positively towards the scrapping of Waterstone’s 3-for-2 promotion. As The Bookseller revealed earlier today [31st August], the offer is... Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa campbell #graeme neill #trade figures #individual books


Every company must be a tech company first and a media company second

To control the fate of your business, resist the temptation to grow dependent on the many intermediaries who’d like to sit between you and your customers. Search the phrase “every company is a media company” and you’ll get a litany of articles and posts from social media influencers about how... Continue reading at Fast Company

[ Fast Company | 2021-05-07 07:00:25 UTC ]
More news stories like this | News stories tagged with: #tech company #media company #creating content #consume content #generating revenue #digital content


Nielsen CEO David Kenny on Nielsen One Learnings, Reaccreditation and What’s Next

It's been a rocky few years for Nielsen following the loss of its third-party accreditation in late 2021. Though the Media Rating Council (MRC) confirmed late last year that the measurement company's status remained suspended, Nielsen has been working hard to earn back trust from buyers and... Continue reading at AdWeek

[ AdWeek | 2023-04-10 20:00:00 UTC ]
More news stories like this | News stories tagged with: #measurement company #working hard #nielsen


Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
More news stories like this | News stories tagged with: #upcoming launch #nielsen