Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Touchdown for Amazon Good morning! Amazon executives are sure having a good one—the giant for just about everything is about to gain a lot more football fans. On Wednesday, the National Football League announced new long-term deals with broadcasters like CBS, Fox, NBC, ABC and ESPN, but there’s a newbie in the market equation this year. For the first time, an online streaming platform has nabbed exclusive games, and Amazon Prime platform will stream all the Thursday games, Bloomberg reports. NFL games continue to be the most-popular programming on TV and in an era where streaming and entertainment options run the gamut and TV viewership continues to dip, broadcasters are vying for as much football as they can get. “For brands ... the expanded digital rights could mean new opportunities around audience targeting, e-commerce and consumer interactivity,” write Ad Age's Jeanine Poggi, Garett Sloane and E.J. Schultz, in an in-depth look at what the NFL's streaming future could mean for advertisers.Out before she began Alexi McCammond, who was set to start as editor-in-chief of Teen Vogue next week, has resigned already after the publication’s staff publicly called out McCammond for making racist and homophobic tweets a decade ago when she was still a... Continue reading at 'Advertising Age'
[ Advertising Age | 2021-03-19 10:00:00 UTC ]
News tagged with:
#cmo strategy
#newsletters galore
#subscribers make
#corporate subscriptions
#15% increase
#@adage
#aapi communities
#—including access
#cookbook
Written By: Charlotte Williams Publication Date: Wed, 27/07/2011 - 14:57 Little, Brown Book Group has promoted two of its senior editors, with Emma Beswetherick becoming editorial director for Piatkus fiction and Rebecca Saunders moving to the role of editorial director for Sphere commercial... Continue reading at The Bookseller
[ The Bookseller | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#emma beswetherick
#piatkus fiction
#senior editors
Written By: Philip Jones Publication Date: Tue, 26/07/2011 - 08:50 Stephen Leather's bestselling ebooks The Basement and Once Bitten are to be republished under Amazon.co.uk's Encore programme. He will join other indie writers such as Joe Konrath who have been picked by the initiative, which... Continue reading at The Bookseller
[ The Bookseller | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#amazon encore
#bestselling ebooks
#published books
#indie writers
#reader reviews
#hodder stoughton
Written By: Bookseller Staff Publication Date: Tue, 26/07/2011 - 09:14 Amazon has followed digital manufacturer Kobo and retailer Branes & Noble in complying with Apple's app purchasing rules. The retailer removed the "shop button that sent consumers to its site to buy ebooks on Monday... Continue reading at The Bookseller
[ The Bookseller | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#buy ebooks
#barnes noble
Written By: Bookseller Staff Publication Date: Tue, 26/07/2011 - 09:30 Amazon.com is reportedly in discussions with e-commerce companies in India in a bid to expand into one of the world's fastest-growing economies. The company could enter the market as early as first quarter 2012. It is in... Continue reading at The Bookseller
[ The Bookseller | 2011-07-26 00:00:00 UTC ]
More news stories like this |
In the latest development in Apples contentious relationship with booksellers, the countrys two biggest ebook retailersAmazon and Barnes & Noblehave stopped selling their wares directly to customers through their Apple apps, reports the Wall Street Journal. Canadian bookseller Kobo did... Continue reading at AdWeek
[ AdWeek | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest development
#past weekend
#digital titles
#nook ebooks
Written By: Graeme Neill Publication Date: Fri, 22/07/2011 - 09:01 Literary agent Andrew Wylie has moved to defuse the row between him and HarperCollins, denying reports he is calling for an investigation of the publisher in the wake of wider controversy surrounding its parent NewsCorp. Wylie... Continue reading at The Bookseller
[ The Bookseller | 2011-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#accused harpercollins
#parent newscorp
#unusually shrill
Forbes Media has struck a strategic partnership with Techonomy Media, a new media business founded last year by former Fortune magazine editors and writers David Kirkpatrick, Peter Petre and Brent Schlender. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#forbes media
#strategic partnership
#brent schlender
Written By: Lisa Campbell Publication Date: Thu, 21/07/2011 - 09:08 Amazon.co.uk has launched a service allowing customers to trade in old textbooks in exchange for gift card credit on their Amazon account. The UK e-retailer is allowing customers to send textbooks to Amazon free-of-charge, but... Continue reading at The Bookseller
[ The Bookseller | 2011-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#amazon account
#allowing customers
Tyrese Gibson's bestselling self-help memoir How to Get Out of Your Own Way (Grand Central) may be his first book, but thanks to more than 1.8 million Twitter followers (@Tyrese), the author is an old hand at connecting with fans through social media. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestseller list
#grand central
Iniative would allow Kindle users to rent books with up to 80% offAmazon.com launched Kindle textbook rentals, promising "tens of thousands of textbooks" at discounts of as much as 80% less than purchase price on July 18. Continue reading at Baltimore Sun
[ Baltimore Sun | 2011-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kindle users
#purchase price
Written By: Philip Jones Publication Date: Wed, 20/07/2011 - 14:40 Transworld is to release a digital exclusive Jack Reacher story based on the famous "butt-kicker's" time as a thirteen year old living on a military base. It said it was the first time it had published a major author in digital... Continue reading at The Bookseller
[ The Bookseller | 2011-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#military base
#short work
Egmont Publishing Group is to buck the trend in the teen media market with the launch of We Love Pop, a new monthly pop magazine aimed at teen girls, more than five years after Smash Hits folded. Continue reading at Media Week
[ Media Week | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#love pop
#teen girls
Written By: Lisa Campbell Publication Date: Mon, 18/07/2011 - 15:22 Amazon.com is giving students the ability to rent textbooks on Kindle e-readers. The company said students can save up to 80% off textbook prices with the new initiative, which launched today. Kindle Textbook Rental will also... Continue reading at The Bookseller
[ The Bookseller | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#amazon offers
#kindle e-readers
#launched today
#academic publishers
Amazon, which dominates the ebook market, has stayed out of the electronic textbook market. Until now: The company has opened up a textbook store for its Kindle platform, where it is renting "tens of thousands" of titles for the upcoming school year. Continue reading at AllThingsD
[ AllThingsD | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kindle platform
#textbook rentals
#ebook market
Written By: Graeme Neill Publication Date: Wed, 13/07/2011 - 15:32 Amazon.com has dropped the price of its advertising-heavy Amazon 3G Kindle to $139 (£86.91). Telecoms company AT&T is sponsoring the Kindle with Special Offers, which will include campaigns for customers and sponsored... Continue reading at The Bookseller
[ The Bookseller | 2011-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#special offers
#jeff bezos
Dan Costa is now senior VP of content for Ziff Davis and editor-in-chief for PC Mag, harnessing his 17 years in technology journalism. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#senior vp
#ziff davis
Written By: Graeme Neill Publication Date: Mon, 11/07/2011 - 08:45 Amazon.co.uk is creating 900 jobs by opening its seventh fulfilment centre in Rugeley, Staffordshire. The 700,000 square foot centre will begin fulfilling orders from September and aims to employ more than 900 permanent and... Continue reading at The Bookseller
[ The Bookseller | 2011-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#fulfilment centre
#temporary workers
Written By: Graeme Neill Publication Date: Fri, 08/07/2011 - 08:27 HarperCollins has bought four books by Louise Voss and Mark Edwards, whose self-published novels have been Amazon bestsellers, in a six-figure, pre-empt deal. Commissioning editor Kate Bradley bought world rights from agent Sam... Continue reading at The Bookseller
[ The Bookseller | 2011-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#louise voss
#mark edwards
#self-published novels
#pre-empt deal
#coleridge white
#physical edition
Written By: Lisa Campbell Publication Date: Thu, 07/07/2011 - 09:06 The Booksellers Association has announced it will formally oppose the merger of Amazon and The Book Depository, with the BA saying that Amazon already had a "de facto monopoly". Meanwhile, the PA is actively considering... Continue reading at The Bookseller
[ The Bookseller | 2011-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#booksellers association
#formally oppose
#book depository
Written By: Lisa Campbell Publication Date: Thu, 07/07/2011 - 09:06 The Booksellers Association has announced it will formally oppose the merger of Amazon and The Book Depository, saying that Amazon already had a "de facto monopoly". read more Continue reading at The Bookseller
[ The Bookseller | 2011-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#booksellers association
#formally oppose
#book depository