Netflix with ads will be available November 3rd for $7 per month

Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries, including the US, UK, Australia, Brazil, Canada, France, Germany, Italy, Japan, Mexico, South Korea and Spain.There are compromises beyond the commercials, which will run for an average of four to five minutes per hour. You'll be limited to a "720p/HD" resolution, and licensing will prevent you from watching certain movies and TV shows. Netflix says it's "working on" lifting that content restriction. You also can't download content to watch offline, so you'll need to pay for a Standard or Premium plan if you need viewing material for your next flight.The ads will initially be 15- to 30-second spots, and will play both before and during shows. There will be "broad" targeting for those ads based on criteria like your country and the genres of content you watch. Nielsen is also tracking the performance of these ads in the US through its digital rating system.There are still plenty of incentives to use a more expensive plan, then. However, Netflix is hopeful this will make its service accessible to a wider audience than before. To some extent, it's necessary. Netflix has been losing subscribers in recent quarters, and Basic with Ads could help either attract newcomers or keep existing... Continue reading at 'Engadget'

[ Engadget | 2022-10-13 17:45:26 UTC ]

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These TV Series, Specials and Sporting Events Were 2019’s Most Social

Game of Thrones went out in a blaze of glory, and it did so on social platforms, as well, as Nielsen Social Content Ratings pegged it as the most social primetime TV series of 2019. The HBO drama blew away the competition with an average of 5.329 million social interactions per episode,... Continue reading at AdWeek

[ AdWeek | 2019-12-11 21:10:10 UTC ]
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The Irishman reaches 26m streams in first week, says Netflix

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[ The Guardian | 2019-12-11 11:39:42 UTC ]
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Walliams smashes personal best as The Beast reigns again

David Walliams’ The Beast of Buckingham Palace (HarperCollins) has racked up record single-week sales for the author, selling 130,073 copies for £886,333 through Nielsen BookScan’s TCM in its first full week on sale. Continue reading at The Bookseller

[ The Bookseller | 2019-12-02 20:19:07 UTC ]
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Nielsen Names Jacqueline Woods as CMO of its Global Connect Division

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[ AdWeek | 2019-11-21 17:13:28 UTC ]
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Walliams hits £100m earned through BookScan

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[ The Bookseller | 2019-11-20 22:12:15 UTC ]
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YouTube Adds TV Data From Nielsen to Its Reach Planner

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[ AdWeek | 2019-11-20 18:20:54 UTC ]
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CBS takes weekly Nielsen crown behind ’60 Minutes’

CBS won television’s weekly Nielsen crown, despite not having a prime-time football game, primarily because games on rival NBC and Fox had relatively lackluster showings Continue reading at ABC News

[ ABC News | 2019-11-19 21:25:56 UTC ]
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Listening up: Nielsen data shows the audio sector continuing its recent growth

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[ The Bookseller | 2019-11-15 08:43:01 UTC ]
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LSU-Alabama game a big winner for CBS over the weekend

Nielsen says LSU-Alabama game had the highest ratings for any regular season college football game in eight years Continue reading at ABC News

[ ABC News | 2019-11-12 23:02:58 UTC ]
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[ Advertising Age | 2019-11-07 23:07:47 UTC ]
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Nielsen Will Split Into Two Companies Following Strategic Review

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[ AdWeek | 2019-11-07 18:41:04 UTC ]
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Nielsen plans a spin-off of its consumer unit

The move was prompted by pressure from activist investor Elliott Management Corp. Continue reading at Advertising Age

[ Advertising Age | 2019-11-07 15:26:55 UTC ]
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Photos: Convergence TV Summit with Leading Minds

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[ AdWeek | 2019-11-05 23:00:52 UTC ]
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Nielsen's top programs for Oct. 28-Nov. 3

A list of the top 20 prime-time programs in the Nielsen ratings for Oct. 28-Nov. 3 Continue reading at ABC News

[ ABC News | 2019-11-05 22:49:32 UTC ]
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Pinch of Nom becomes million-copy bestseller

Kay Featherstone and Kate Allinson's Pinch of Nom (Bluebird) has sold one million copies to date, with last week's 7,067 copies sold pushing it into seven figures through Nielsen BookScan's TCM. Continue reading at The Bookseller

[ The Bookseller | 2019-11-05 13:55:45 UTC ]
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Seven creative strategies for every stage of the consumer journey

Direct-to-consumer marketing is picking up steam, as readily accessible data makes it easier than ever for brands to reach their customers. But are companies using this data effectively?  Sean Surdovel, media product specialist for Taboola—a technology company that drives brands’ marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-10-31 16:45:00 UTC ]
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‘She gets stuff done’: Why Criteo tapped a Nielsen vet to turn around its business

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[ Digiday | 2019-10-31 04:00:58 UTC ]
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Nielsen says World Series is a snooze for most TV viewers

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[ ABC News | 2019-10-29 21:44:42 UTC ]
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[ Advertising Age | 2019-10-25 21:12:59 UTC ]
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[ Advertising Age | 2019-10-24 19:52:28 UTC ]
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