‘Narcissism works really well': Why Time magazine created a site for its interactive stories

For better or for worse, news sites’ most popular digital offerings have been interactive games and quizzes. Now Time magazine has created a new home for its interactive stories -- like its quiz to see how much time you wasted on Facebook -- which have been the site’s most popular for the past three years. Not only are they a traffic magnet, they keep people on the site longer (many of Time’s have a reading time of 70 seconds), a metric that’s increasingly interesting to advertisers. The post ‘Narcissism works really well': Why Time magazine created a site for its interactive stories appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-06-22 00:00:00 UTC ]
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London Book Fair 2014: Helping Publishers to Sell Direct: The Qbend Story

Powering more than 50 e-bookstores for publishers specializing in such subjects as fiction, academic, professional and romance has given Qbend COO Kaushik Sampath many unique insights on e-retailing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Interactive theatre launch for Hewitt

Author Jason Hewitt treated his guests to an unusual “immersive theatre” launch for... Continue reading at The Bookseller

[ The Bookseller | 2014-04-03 00:00:00 UTC ]
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Russell Brand at work on children's books

Russell Brand is writing a series of books aimed at children, with illustrations by Chris Riddell... Continue reading at The Bookseller

[ The Bookseller | 2014-04-01 00:00:00 UTC ]
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Samuel Beckett story to be published 80 years after it was rejected

Nobel laureate was told by publisher that 'people will shudder and be puzzled and confused' by reading Echo's BonesA previously unpublished story by Samuel Beckett will go on sale in bookshops for the first time, 80 years after his publisher rejected it as a nightmare read that gave him "the... Continue reading at The Guardian

[ The Guardian | 2014-03-30 00:00:00 UTC ]
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Print isn't dead after all, magazine biz shows signs of revival

The struggles of print media are far from over, but the first quarter of 2014 has been a particularly upbeat period for the magazine business, and not just because 35 titles launched, compared with... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-03-29 00:00:00 UTC ]
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Attitude magazine celebrates 20th anniversary as same-sex marriages are legalised in Britain in pictures

The gay lifestyle magazine Attitude was launched in 1994 and to celebrate its 20th anniversary, the editor Matthew Todd, who says it feels serendipitous that Attitude turns 20 just as people of the same sex can begin marrying in England and Wales, has picked some of his favourite covers from... Continue reading at The Guardian

[ The Guardian | 2014-03-28 00:00:00 UTC ]
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'The Gifts of the State' collects short stories by young Afghanis

'Gifts' consists of 18 short stories by young residents of Afghanistan who write about their lives – filled with tradition and warfare, on top of all the more ordinary things that young people everywhere hope and wish for. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-28 00:00:00 UTC ]
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ASME Announces National Magazine Awards Finalists

In a nod to the growing number of digital-first outlets recognized, the American Society of Magazine Editors took over Twitter on Thursday morning, tweeting out the  Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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Gruff Rhys on American Interior: An extremely tall story on an epic scale

Super Furry Animals second film will be accompanied by an album, a book and an appMusician Gruff Rhys latest project saw him following in the footsteps of 18th-century explorer John Evans, who spent 1792 hunting for a fabled Welsh-speaking Native American tribe.The American Interior project has... Continue reading at The Guardian

[ The Guardian | 2014-03-27 00:00:00 UTC ]
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Facebook Algorithm Tweaks Hurt Viral Sites More Than Other Publishers

Publishers are claiming that content they share on Facebook pages isn't reaching as many readers as it used to. Adweek reached out to comScore to find out how referral traffic through Facebook has changed from Nov. 2013 to Feb. 2014 for several top properties. For reference, we also tracked the... Continue reading at AdWeek

[ AdWeek | 2014-03-27 00:00:00 UTC ]
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With 'Orphan Train,' Author Finds Bestsellerdom Fifth Time Around

Sixty thousand is the number of copies Christina Baker Kline thought her newest book, "Orphan Train," might sell in her "wildest dreams." For a midlist author on her fifth novel, it was a lofty number. It turns out, it was also way too low. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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McClelland & Stewart Creates Poetry Board

McClelland & Stewart has recruited three prominent poets for a board intended to reinvigorate its renowned poetry program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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Comcast joins Time Warner Cable in Consumer Reports' doghouse

The merger partners are two of America's least favorite cable companies, according to the magazine's new survey.Merger partners Comcast Corp. and Time Warner Cable Inc. are two of America's least favorite cable companies, according to a new survey from Consumer Reports.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-03-26 00:00:00 UTC ]
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Sara Miles: God, One City Block at a Time

Sara Miles, once a war reporter in Central America, didn’t give religion much thought then. Now she is an Episcopal lay liturgist and preacher taking to the streets of San Francisco and finding God there. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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NYT boss attacks Bloomberg for saying it shouldn't publish anti-China stories

Mark Thompson says New York Times journalism will remain impartial and won't be swayed by commercial considerationsMark Thompson, the chief executive of the New York Times, has hit out at rival Bloomberg for saying it shouldn't have published investigative news stories criticising China, because... Continue reading at The Guardian

[ The Guardian | 2014-03-26 00:00:00 UTC ]
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Ukrainian Book Publishing Fears Hard Times Ahead

Ukraine's new government is considering withdrawing support for the publishing industry and eliminating tax and other benefits for publishers to save cash. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-24 00:00:00 UTC ]
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In The New York Times' New Summary App, A Glimpse At The Future Of Reading

Mobile might be the biggest transition for news organizations since the World Wide Web--and the New York Times is on it.On March 8, the New York Times unveiled a new app called NYT Now that signals a major shift in how publishers package the news. For $8 a month, NYT Now will offer users access... Continue reading at Fast Company

[ Fast Company | 2014-03-17 00:00:00 UTC ]
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Trophy Wife Star Albert Tsai Spends His Free Time Reading Harry Potter Books

Specs Who Albert Tsai Age 9 Accomplishments Stars as Bert on ABC’s Trophy Wife (Tuesdays at 9:30/8:30c) Base Los Angeles I’ve read that you take all of your classes online. What’s that like? Yeah, I’m homeschooled. When I’m on set, there’s a studio teacher who helps me with my work. I like it,... Continue reading at AdWeek

[ AdWeek | 2014-03-17 00:00:00 UTC ]
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Saudi book fair bans 'blasphemous' Mahmoud Darwish works after protest

Removal of books by revered Palestinian poet from Riyadh publishing event is condemned by PEN as censorshipThe removal of works by the esteemed Palestinian poet Mahmoud Darwish from a major book fair in Saudi Arabia for reportedly containing "blasphemous passages" has drawn widespread... Continue reading at The Guardian

[ The Guardian | 2014-03-14 00:00:00 UTC ]
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Newspaper ill-advised to let police post their own online story

A newspaper that allowed its local police force to publish an article directly on to its website should be wary of celebrating the initiative.Torbay police posted a "story" on the site of the Torquay Herald Express, headlined "Who is this man?" over a picture of the said gentleman in a... Continue reading at The Guardian

[ The Guardian | 2014-03-14 00:00:00 UTC ]
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