Newspaper publishers are curious about native advertising and hopeful that the industry — not the government — will develop best practices for its use in the years to come. The Newspaper Association of America is among the man ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2013-12-06 00:00:00 UTC ]
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Mark Manson's style of "self-help for people who hate self-help" has become a hit for HarperOne, having sold nearly 350,000 hardcover copies since its September release. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-07-28 00:00:00 UTC ]
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#*ck
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Credit: Illustration by Tam Nguyen/Ad AgeFacebook's plan to let publishers sell subscriptions on its platform is renewing some of its media partners' optimism about their future together.Campbell Brown, head of news partnerships at Facebook, confirmed at an industry event this week that the... Continue reading at Advertising Age
[ Advertising Age | 2017-07-20 00:00:00 UTC ]
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Microsoft’s annual ebook giveaway sees the company offering vast amounts of guides for free. These are high-quality titles covering pretty much every Microsoft product or service you care to think of. There are millions of Microsoft ebooks up for grabs, and you can download as many -- or as few... Continue reading at Betanews
[ Betanews | 2017-07-14 00:00:00 UTC ]
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#limited time
Orion is launching an exclusive space for events by its crime fiction authors at the Theakston Old Peculier Crime Writing Festival, called The Incident Room. Continue reading at The Bookseller
[ The Bookseller | 2017-07-11 00:00:00 UTC ]
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Former publicity director of Jonathan Cape, Marilyn Dugdale, has died aged 71 from cancer. Continue reading at The Bookseller
[ The Bookseller | 2017-07-08 00:00:00 UTC ]
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The Google-Facebook duopoly has proved to be less than perfect. Google's video platform, YouTube, has struggled to provide brand safety, and Facebook is still recovering--PR-wise, at least--from its late 2016 measurement woes. TrustX, a programmatic platform announced last September that... Continue reading at AdWeek
[ AdWeek | 2017-06-15 00:00:00 UTC ]
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The Bookseller Marketing & Publicity Conference 2017 takes place on Tuesday 13th June. Follow along here. Continue reading at The Bookseller
[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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A new podcast series exploring a debut crime author’s 14-year journey to publication will be released on 20th June. Continue reading at The Bookseller
[ The Bookseller | 2017-06-09 00:00:00 UTC ]
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#20th june
Arjuna Capital, which went to Facebook’s and Google’s recent shareholder meetings with proposals for gender equity disclosure, is the most visible of these firms. Last Thursday, hundreds of Facebook shareholders at the company’s annual meeting in Menlo Park, California listened politely as top... Continue reading at Fast Company
[ Fast Company | 2017-06-09 00:00:00 UTC ]
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Telecoms giant is right to stop relying on social media titans to stop its adverts appearing next to inappropriate contentAbout time too: a major advertiser has become so frustrated with Facebook and Google’s limp attempts to police the content they publish that it has taken matters into its own... Continue reading at The Guardian
[ The Guardian | 2017-06-07 00:00:00 UTC ]
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Milo Yiannopoulos has followed up on his promise to self-publish after Simon & Schuster US dropped him. Dangerous is already listed as a "number one Bestseller" on Amazon.com's book chart after the title was registered for pre-orders on Tuesday (6th June). It has list price of $30 and a... Continue reading at The Bookseller
[ The Bookseller | 2017-06-07 00:00:00 UTC ]
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From VietnamNet Bridge: Children’s Day in Vietnam has been welcomed by new releases and collected works from publishers of young people’s literature. By Dennis Abrams | @DennisAbrams2 Universal Themes s reported by VietnamNet Bridge, a series of books has made its debut in time for observances... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-05 00:00:00 UTC ]
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Julia Kingsford explains why the difference between marketing and publicity doesn’t really matter as long as you have a strategy. Continue reading at The Bookseller
[ The Bookseller | 2017-06-02 00:00:00 UTC ]
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Delegates attending The Bookseller’s Marketing & Publicity Conference on 13th June can sign up now for a marketing or publicity quick-fix. Continue reading at The Bookseller
[ The Bookseller | 2017-05-27 00:00:00 UTC ]
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Stop by the PW BookExpo Librarians’ Lounge (Booth 875) to speak with Baker & Taylor representatives, who will be om hand throughout BookExpo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-25 00:00:00 UTC ]
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Dame Hilary Mantel is to give a series of lectures around the UK which will be broadcast by BBC Radio 4 and the BBC World Service. Continue reading at The Bookseller
[ The Bookseller | 2017-05-23 00:00:00 UTC ]
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#historical fiction
Time Inc., in state of limbo, is only the latest example. The post Magazine Media’s Dismal Record in Public Equity Markets appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-05-18 00:00:00 UTC ]
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Just a few days ago, the BBC revealed that it was planning to introduce password checks for iPlayer users so it could ensure that a valid TV license is in place. Following on from this, the corporation has updated its Privacy and Cookies Policy. The changes mean that personal information is... Continue reading at Betanews
[ Betanews | 2017-05-16 00:00:00 UTC ]
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The Long Island–based publisher will launch its first new imprint in ten years, Ixia Press, this fall. The imprint is Dover's first move into original frontlist books outside of the graphic novels space. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-16 00:00:00 UTC ]
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It would be understandable if Snap Inc. is feeling a little jittery as it closes the book on its first quarter as a public company today. The owner of the Snapchat messaging and media app has to show strong ad sales and a growing user base when it makes its report after the close of business.... Continue reading at Advertising Age
[ Advertising Age | 2017-05-10 00:00:00 UTC ]
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