NAA: FTC Should Give Publications Room on Native Advertising

Newspaper publishers are curious about native advertising and hopeful that the industry &mdash; not the government &mdash; will develop best practices for its use in the years to come. The Newspaper Association of America is among the man ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-12-06 00:00:00 UTC ]
News tagged with: #native advertising #newspaper publishers #industry mdash #newspaper association

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Medium adds Bloomberg and other publications to subscription service

In a push to monetize its publishing platform, Medium added a $5 Netflix-style subscription last March. The system includes a way for members to "clap" different posts to give creators a percentage of their membership fee as well. Now Medium is bring... Continue reading at Engadget

[ Engadget | 2017-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service #publishing platform

Graduate's locked-room mystery thesis to Orion

Orion has acquired two novels by debut crime author Chris McGeorge, the first of which was originally written as a Masters thesis while the writer studied on the City University Creative Writing course. Continue reading at The Bookseller

[ The Bookseller | 2017-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #originally written

British Library to investigate 'single digital presence’ for public libraries

The British Library is leading an 18-month project to determine the possibility of a single digital presence for UK public libraries, backed by more than £260,000 worth of funding. Continue reading at The Bookseller

[ The Bookseller | 2017-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british library #public libraries

China's CPG goes public, reveals failed UK acquisition attempt

Chinese publishing giant the China Publishing Group (CPG) has realised an eight-year ambition and taken its publishing wing public on the Shanghai Stock Exchange. Continue reading at The Bookseller

[ The Bookseller | 2017-08-25 00:00:00 UTC ]
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Gwyneth Paltrow's Goop faces new false advertising claims

Nonprofit group Truth in Advertising claims Goop is exploiting women by marketing products ‘as having the ability to treat diseases and disorders’Goop, the lifestyle and publishing company founded by Oscar-winning Hollywood actress Gwyneth Paltrow, is facing new criticisms from an advertising... Continue reading at The Guardian

[ The Guardian | 2017-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gwyneth paltrow

Amazon rejects advertisement for Kapiti author's book for being 'too provocative'

Amazon has rejected a Kiwi author's advertisement for her debut novel, stating the cover and content is too provocative. Continue reading at Stuff

[ Stuff | 2017-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kiwi author

Nielsen ratings give credit for Facebook, YouTube and Hulu views

Media ratings giant Nielsen announced today that publishers will now get credit for digital video content aired on Facebook, Hulu and YouTube. "Through capturing this audience, Nielsen is providing publishers, agencies and advertisers with a better p... Continue reading at Engadget

[ Engadget | 2017-08-15 00:00:00 UTC ]
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The Long, Winding Path to One Debut Novel’s Publication

How years, hundreds of queries, and an abandoned manuscript led to the publication of Margaret Wilkerson Sexton's outstanding debut novel, 'A Kind of Freedom.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #outstanding debut #winding path

Morrow Publicity Adds Events Role

William Morrow has named Shelby Meizlik to the newly-created role of v-p of special events and creative strategies. Kelly Rudolph has also been promoted to senior group publicity director, overseeing all imprints under the Morrow umbrella. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #william morrow #newly-created role #special events #creative strategies

I’m giving up the ‘sharenting’ – for the sake of my children | Charlotte Philby

It started off modestly, but soon I was posting dozens of photos of my kids on social media. Now I’m quitting to reclaim real life, and their privacy• Charlotte Philby is the former editor of the website MotherlandWhen I made the decision, a month ago, to take myself off social media for a year,... Continue reading at The Guardian

[ The Guardian | 2017-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #month ago #post children

APA Publications appoints Mizak as m.d.

APA Publications, publisher of Insight Guides and Berlitz, has appointed Agnieszka Mizak to the role of managing director. Continue reading at The Bookseller

[ The Bookseller | 2017-08-03 00:00:00 UTC ]
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'Morally wrong' unpaid internships give trade 'poor reputation'

The publication of new guidelines on internships has been hailed as a “very positive” step in improving accessibility and diversity in the industry, while figures in the trade have slammed unpaid work as "morally wrong" and of earning the industry a "poor reputation". Continue reading at The Bookseller

[ The Bookseller | 2017-08-01 00:00:00 UTC ]
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The Steady Rise of 'Not Giving a F*ck'

Mark Manson's style of "self-help for people who hate self-help" has become a hit for HarperOne, having sold nearly 350,000 hardcover copies since its September release. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #*ck #mark manson #september release

Facebook's Subscription Plan Gives Publishers Hope at Last

Credit: Illustration by Tam Nguyen/Ad AgeFacebook's plan to let publishers sell subscriptions on its platform is renewing some of its media partners' optimism about their future together.Campbell Brown, head of news partnerships at Facebook, confirmed at an industry event this week that the... Continue reading at Advertising Age

[ Advertising Age | 2017-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers hope #media partners #campbell brown #news partnerships #industry event

Microsoft is giving away millions of free ebooks covering Windows 10, Office, Azure, and more

Microsoft’s annual ebook giveaway sees the company offering vast amounts of guides for free. These are high-quality titles covering pretty much every Microsoft product or service you care to think of. There are millions of Microsoft ebooks up for grabs, and you can download as many -- or as few... Continue reading at Betanews

[ Betanews | 2017-07-14 00:00:00 UTC ]
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Orion invites crime fans to hotel room at Theakston festival

Orion is launching an exclusive space for events by its crime fiction authors at the Theakston Old Peculier Crime Writing Festival, called The Incident Room. Continue reading at The Bookseller

[ The Bookseller | 2017-07-11 00:00:00 UTC ]
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Former Jonathan Cape publicity director Marilyn Dugdale dies

Former publicity director of Jonathan Cape, Marilyn Dugdale, has died aged 71 from cancer. Continue reading at The Bookseller

[ The Bookseller | 2017-07-08 00:00:00 UTC ]
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33 Major Publishers Are Promising Advertisers a New Level of Safety and Transparency

The Google-Facebook duopoly has proved to be less than perfect. Google's video platform, YouTube, has struggled to provide brand safety, and Facebook is still recovering--PR-wise, at least--from its late 2016 measurement woes. TrustX, a programmatic platform announced last September that... Continue reading at AdWeek

[ AdWeek | 2017-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google-facebook duopoly #video platform