NAA: FTC Should Give Publications Room on Native Advertising

Newspaper publishers are curious about native advertising and hopeful that the industry — not the government — will develop best practices for its use in the years to come. The Newspaper Association of America is among the man ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2013-12-06 00:00:00 UTC ]
News tagged with: #native advertising #newspaper publishers #industry mdash #newspaper association

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I Found My American Dream at the Public Library

In his op-ed for Forbes last year, Panos Mourdoukoutas, a professor of economics at LIU Post in New York, suggested that Amazon stores should replace libraries to save taxpayers money. Following the backlash this preposterous suggestion created, Forbes took the article down. But the outpouring... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-12 08:48:09 UTC ]
More news stories like this | News stories tagged with: #american dream #public library #amazon stores #libraries


Klara Zak joins Cornerstone as publicity director

Klara Zak will join the Cornerstone publicity team as publicity director, to cover Najma Finlay’s parental leave. Continue reading at The Bookseller

[ The Bookseller | 2019-07-11 10:43:59 UTC ]
More news stories like this | News stories tagged with: #publicity director #parental leave


Gallery Shuffles Publicity Department

Sally Marvin has been named director of publicity at Gallery, while Jennifer Robinson will shift back to working full-time on campaigns. Jean Anne Rose will leave the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #named director #working full-time


David Cameron 'talks candidly' of memoir ahead of publication

Former prime minister David Cameron will “talk candidly” to mark the publication of his long-awaited autobiography, For The Record (William Collins), in a series of events. Continue reading at The Bookseller

[ The Bookseller | 2019-07-04 16:12:23 UTC ]
More news stories like this | News stories tagged with: #david cameron #memoir ahead #long-awaited autobiography #recordwilliam collins #memoir


Toni Morrison has kept the public at arm’s length. Now she’s letting people in on her terms.

A new documentary and a recent essay collection give us a fuller picture of the Pulitzer winner. Continue reading at The Washington Post

[ The Washington Post | 2019-07-01 14:33:58 UTC ]
More news stories like this | News stories tagged with: #toni morrison #fuller picture #pulitzer winner


Ideas for the People: Spotlight on 'Public Books'

A new series from Public Books and Columbia University Press aims to enrich culture through the exchange of ideas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-01 04:00:00 UTC ]
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PRH ceases publication of Baños title, following antisemitism review

Penguin Random House UK has ceased publication of Pedro Baños’ How They Rule the World: The 22 Secret Strategies of Global Power (Ebury) after an external review investigating allegations of antisemitism found the publisher should "have asked more questions and conducted deeper due diligence to... Continue reading at The Bookseller

[ The Bookseller | 2019-06-26 02:11:46 UTC ]
More news stories like this | News stories tagged with: #ceased publication #penguin random house


New York City’s Public Libraries to End Film Streaming Through Kanopy

The libraries cited unsustainable costs in ending the service. Cinephiles took to social media with their reactions. Continue reading at The New York Times

[ The New York Times | 2019-06-24 23:21:19 UTC ]
More news stories like this | News stories tagged with: #libraries #public libraries


Looking back on the life of advertising legend Philip Geier

Philip H. Geier, Jr., the long-time chairman and CEO of the advertising giant known as The Interpublic Group of Companies, died on Wednesday, June 19, at the age of 84. Over the course of his nearly six-decade-long career, Geier made a name for himself in the worlds of both advertising and... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 19:42:28 UTC ]
More news stories like this | News stories tagged with: #board member #memoir


The stories behind big Cannes Lion winners and the riskiest advertising moves of the year

At the Cannes Lions International Festival of Creativity, Ad Age sat down with some of the brightest minds in advertising and marketing to discuss some of the bravest and most talked about ideas of this year, some of which also scored big Lions last week.  One of the most celebrated campaigns... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 17:00:00 UTC ]
More news stories like this | News stories tagged with: #wieden kennedy #love letter #sit alongside #star wars #harry potter


Do millennial women really need the book ‘How to Skimm Your Life’? Give us more credit.

This guide, from the women behind theSkimm, is what you’d expect: A chatty collection of information and advice. Continue reading at The Washington Post

[ The Washington Post | 2019-06-24 14:44:00 UTC ]
More news stories like this | News stories tagged with: #millennial women


Bipartisan Group of News Sites Launch Digital News Alliance for 2020 Election Advertising

A bipartisan group of political publishers including Daily Caller, Mediaite, Raw Story, Alternet, Law&Crime, and the Washington Free Beacon have launched Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-21 15:26:03 UTC ]
More news stories like this | News stories tagged with: #publishers including


Google is giving businesses new ways to promote themselves

Local businesses will be able to beef up their profile in Search and Maps with photos, offers, and more. 150 million businesses have taken advantage of Google’s My Business, which lets retailers, restaurants, and other local businesses enter information about themselves that shows up in Search... Continue reading at Fast Company

[ Fast Company | 2019-06-20 12:00:45 UTC ]
More news stories like this | News stories tagged with: #search results #local businesses #free book


Why Susan Orlean sees a bright future for public libraries

If you want to get Susan Orlean riled up, just ask her about the economist who suggested the government could eliminate public libraries and "save taxpayers lots of money" now that we have Amazon for books and Starbucks as a gathering place. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-20 10:00:09 UTC ]
More news stories like this | News stories tagged with: #bright future #gathering place #public libraries


Why Susan Orlean sees a bright future for public libraries

If you want to get Susan Orlean riled up, just ask her about the economist who suggested the government could eliminate public libraries and “save taxpayers lots of money” now that we have Amazon for books and Starbucks as a gathering place. This modest proposal was published on Forbes.com... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-06-20 10:00:00 UTC ]
More news stories like this | News stories tagged with: #bright future #gathering place #modest proposal #public libraries


Uber’s Latest Lawsuit Calls Out Agencies, Advertisers and Now Ad Tech

Two years ago, Uber filed a multimillion-dollar lawsuit against its agency partner Fetch, accusing it of running fraudulent ads. Now it looks as if the ride-hailing giant is taking the legal battle further down the supply chain. According to court documents unsealed this week, the recently IPO'd... Continue reading at AdWeek

[ AdWeek | 2019-06-19 20:45:09 UTC ]
More news stories like this | News stories tagged with: #ad tech #legal battle #supply chain #e-book


Native American writer Joy Harjo is the next U.S. Poet Laureate

A member of the Muscogee Nation, Harjo has authored eight collections of poetry. Continue reading at The Washington Post

[ The Washington Post | 2019-06-19 12:00:00 UTC ]
More news stories like this | News stories tagged with: #poet laureate


At Cannes, Comcast urges TV industry to expand addressable advertising

Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ncc media #project oar #established earlier #yearto develop #open standard #delivering ads #individual households #smart tvs #nbc universal #achieve scale #hearst


Comcast takes Cannes, urges TV industry to expand addressable advertising

Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ncc media #project oar #established earlier #yearto develop #open standard #delivering ads #individual households #smart tvs #nbc universal #achieve scale #hearst


Inside Snapchat's new pitch to video advertisers: A penny a view

Snapchat has been on a Madison Avenue charm offensive that is culminating in Cannes this week, where the company will be rolling out a video advertising program called Snap Select. A recent pitch deck for Snap Select shows that the ads cost less than half of what Facebook is charging for its... Continue reading at Advertising Age

[ Advertising Age | 2019-06-17 20:39:22 UTC ]
More news stories like this | News stories tagged with: #digital platforms #brand safety #buy ads #portrait mode #brand-safe inventory #hearst