Newspaper publishers are curious about native advertising and hopeful that the industry — not the government — will develop best practices for its use in the years to come. The Newspaper Association of America is among the man ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2013-12-06 00:00:00 UTC ]
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As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands'... Continue reading at AdWeek
[ AdWeek | 2019-06-17 01:00:56 UTC ]
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Speakers at The Bookseller's Marketing and Publicity Conference 2019 share how they maintain work-life balance and keep themselves sane when the pressure gets high. Continue reading at The Bookseller
[ The Bookseller | 2019-06-16 18:11:22 UTC ]
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The idea makes practically no sense at all. Full works of long-form literary fiction uploaded to ... Instagram? And specifically to Instagram Stories, a format known for its fast and fleeting posts about nights on the town and outfits of the day? But the New York Public Library pulled it off,... Continue reading at AdWeek
[ AdWeek | 2019-06-14 20:20:07 UTC ]
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Agencies aren't unionized. As unionization among digital media companies continues to grow the question of why collective bargaining is happening agencies remains. The post ‘The advertising industry is a day-to-day unrelenting grind’: Why agencies should unionize appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-06-13 04:01:37 UTC ]
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With his sonorous voice and stately stature, wrestler, actor, and rapper John Cena has long been a commanding presence in multiple entertainment venues. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-01 04:00:00 UTC ]
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The singer has been embroiled in a controversy with the actress after making claims that they dated in his new memoir, "Then It Fell Apart." Continue reading at The Huffington Post
[ The Huffington Post | 2019-05-30 01:16:02 UTC ]
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ARM, the chip foundation of virtually all of the smartphones made today, has announced the next generation of its Cortex CPUs and Mali GPU, with significant performance improvements made to both. In fact, ARM claims that its new Cortex-A77 CPU should offer performance “comparable to today’s... Continue reading at PC World
[ PC World | 2019-05-27 04:00:00 UTC ]
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Social media giant breaks its own rules on violence and animal trading, say campaignersFacebook has been accused of giving a global platform to dogfighting after an investigation found the site is being used by fight organisers and unscrupulous puppy traders.Lady Freethinker (LFT), the animal... Continue reading at The Guardian
[ The Guardian | 2019-05-26 07:00:06 UTC ]
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Just in time for beach reading, Barnes & Noble is releasing a new Nook with a 7.8-inch screen and waterproof design. The new GlowLight Plus has the company's largest E-Ink screen to date, and as with past models users can choose between a cool wh... Continue reading at Engadget
[ Engadget | 2019-05-23 17:05:00 UTC ]
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You’d like to leave Facebook, but there’s nowhere to go. A new social network from a company with a proven reputation for privacy isn’t such a crazy idea. Facebook is so big, and its reach so wide, that few rival networks even get out of the starting gates, much less gain the critical mass of... Continue reading at Fast Company
[ Fast Company | 2019-05-21 09:00:08 UTC ]
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Wales on the Map, a hardback picture atlas and encyclopedia, from Children’s publisher Rily, was the bestselling children’s book in Wales in 2018—and the numbers continue to grow... Continue reading at The Bookseller
[ The Bookseller | 2019-05-11 00:00:00 UTC ]
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Oh, the copies of "Oh, the Places You'll Go!" every student receives when they graduate. There's nothing wrong with Dr. Seuss, of course, but by the time that young person in your family walks on the stage to claim her diploma, she's probably received that children's classic several times.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-09 18:35:00 UTC ]
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Orion's immersive events space The Incident Room will run in tandem with the Theakston Old Peculier Crime Writing Festival's main programme to deliver exclusive events with some of the publisher's authors, including Ian Rankin and Steve Cavanagh. Continue reading at The Bookseller
[ The Bookseller | 2019-05-03 00:00:00 UTC ]
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Platforms and publishers today face an age-old challenge when it comes to advertising: creating and carrying ads that are effective for the advertiser without annoying the consumer. MediaLink kicked off Digital Content NewFronts today with its annual breakfast and panel during which four... Continue reading at AdWeek
[ AdWeek | 2019-04-30 00:00:00 UTC ]
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Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
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Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
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Rick Reilly’s course of action isn’t to cheat the audience. The former L.A. Times, Sports Illustrated and ESPN writer sized up the room of about 30 bunched into the center of an independent book store in Manhattan Beach the other night and declared: As a golfer, your president is all about... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-22 00:00:00 UTC ]
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Head of Zeus has appointed ex-Orion group publicity and communications director Helen Richardson as publicity consultant. Continue reading at The Bookseller
[ The Bookseller | 2019-04-16 00:00:00 UTC ]
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Rigoberto González’s recent book of poetry, "The Book of Ruin," has a dark core. “It’s an apocalyptic narrative,” González tells The Times in a video interview. “I’m imagining the end of the world: climate change, all of the different damage that we’ve done to this world. I’m exploring the ways... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
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HarperCollins insists it will publish David Cameron's memoir this autumn as planned, amid reports the former prime minister is pushing back publication due to a promise he made to Theresa May. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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