MPA — The Association of Magazine Media, the nonprofit trade group that represents around 75 of the largest consumer magazine publishers in the U.S., as well as suppliers and other industry stakeholders, is leaving New York after 100 years and relocating its headquarters to Washington, D.C., where it has long operated a government affairs office. The move, precipitated by a board of directors vote last week, represents a reallocation of resources, prioritizing lobbying and government advocacy over the association's other activities, such as advertiser and agency outreach, consumer marketing and research, according to an MPA spokeswoman. "In looking at priorities, the Board identified D.C.-based advocacy work around issues such as postal, ad tax, consumer privacy, the First Amendment and data and subscription marketing, among others, to be the most important and in need of the most resources," Susan Russ, the MPA's senior VP of communications, tells Folio:. "This work contributes directly to our members' bottom lines." As such, Linda Thomas Brooks, the former ad agency exec who was brought in as CEO at the start of 2016, will step down from her role and leave the MPA at the end of the year, and the association has no plans to name a successor. Instead, the MPA's most senior staffer going forward will be Brigitte Gwyn, executive VP of government affairs, an experienced K Street exec who joined the association earlier this year and will continue running its D.C.... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-07-15 20:07:43 UTC ]
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Written By: Philip Jones Publication Date: Wed, 16/02/2011 - 07:33 Apple's decision to grab a revenue share from ebook purchases made via apps raises questions over the future of Amazon's Kindle app, according to media reports. As The Bookseller reported yesterday, the FT notes that Apple is... Continue reading at The Bookseller
[ The Bookseller | 2011-02-16 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 10/02/2011 - 16:00 The National Maritime Museum is looking to publish its "unrivalled" archive of images. The London-based museum has appointed the Creative Rights Agency to pursue publishing opportunities and also seek product licensees for the... Continue reading at The Bookseller
[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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Analysis: Apple is modifying its licensing policy, raising doubts that ebooks bought elsewhere will be readable on Apple devices. Continue reading at PC World
[ PC World | 2011-02-06 00:00:00 UTC ]
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Written By: Lisa Campbell The vice-president of the International Publishing Association's offices came under heavy attack from government forces in Egypt this afternoon. A reporter at the Al Shorouk newspaper, owned by IPA vice-president Ibrahim El Moallem, said she and her colleagues,... Continue reading at The Bookseller
[ The Bookseller | 2011-02-02 00:00:00 UTC ]
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Sony said Apple had rejected its ebook app because it did not route book sales through Apples system. Continue reading at The New York Times
[ The New York Times | 2011-02-01 00:00:00 UTC ]
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Written By: Lisa Campbell Eleven Waterstone's stores will close by the end of this week. The outlets are spread across the UK and are mostly in locations where more than one Waterstone's store currently exists. Staff at the affected Waterstone's stores have now entered into a period of... Continue reading at The Bookseller
[ The Bookseller | 2011-02-01 00:00:00 UTC ]
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While it may not apply to overall advertising budgets, "big" was in for individual ad pages that ran in MPA member magazines in 2010. According to data collected by MagazineRadar, high-impact ads that ran on heavy stock were up 19 percent in 2010 and the actual ad size increased as well: the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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Sanchia Berg reports on the publishing company Pearson who have bought a majority stake in an Indian online tutoring company Tutorvista Continue reading at BBC News
[ BBC News | 2011-01-21 00:00:00 UTC ]
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Hachette Filipacchi is to close teen print magazine Sugar in March, which has suffered flagging circulation figures, and ahead of an anticipated group sale to US publisher Hearst. Continue reading at Media Week
[ Media Week | 2011-01-19 00:00:00 UTC ]
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