[caption id="attachment_162357" align="alignright" width="150"] Catherine Levene[/caption] On Monday, Meredith Corp. announced a series of expanded leadership roles within its national media division. The president of Meredith Digital, Catherine Levene, who succeeded Stan Pavolvsky in that role earlier this year, will add People.com, data, corporate sales, performance marketing and e-commerce to her responsibilities in what the company says is an effort to align corporate and digital sales and streamline digital, video and commerce. New reports to Levene include Will Lee, SVP, digital content for People and the Entertainment Group; and Andy Wilson, SVP/e-commerce & paid products, who is charged with growing consumer driven revenue streams incorporating Apple News+ and Meredith Performance Marketing. [caption id="attachment_72105" align="alignright" width="150"] Alysia Borsa[/caption] Also reporting to Levene is Alysia Borsa, who has been promoted to EVP/chief business & data officer, overseeing corporate and digital sales and also running data and corporate marketing. Her direct reports will now include: Michael Brownstein, EVP/chief revenue officer Corbin de Rubertis, SVP/innovation Nicole Lesko, Promoted to SVP/data, ad platforms & monetization Marla Newman, EVP/digital sales Grace Preyapongpisan, VP of business intelligence Chip Schenck, SVP/data & programmatic solutions Nancy Weber, EVP/marketing & integrated... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-11-21 17:20:43 UTC ]
Yet another company has pulled out of June's postponed Digital Content NewFronts. Meredith, the magazine publisher with publications that include People, Better Homes & Gardens and Allrecipes, will not court advertisers with a NewFronts presentation this year due to the "current climate,"... Continue reading at AdWeek
[ AdWeek | 2020-04-14 17:34:21 UTC ]
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For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age
[ Advertising Age | 2020-04-14 14:00:00 UTC ]
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The Pulitzer Prize Board has postponed the announcement of the winners of the 2020 Pulitzer Prizes due to the COVID-19 pandemic. Continue reading at Book Riot
[ Book Riot | 2020-04-08 18:50:06 UTC ]
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[caption id="attachment_179670" align="alignright" width="150"] Deep Bagchee[/caption] The Economist Group appointed Deepanshu Bagchee as chief product officer, charged with product management for all of the company's digital offerings, including The Economist and the Economist Intelligence... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-08 13:33:01 UTC ]
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The Pulitzer Prize Board has decided to postpone the 2020 award winners’ announcement. Originally scheduled for Monday, April 20, 2020, Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-07 20:59:16 UTC ]
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Just when you thought the cruelest month couldn’t get any crueler, the Pulitzer Prize Board has only gone and decided to postpone the most anticipated announcement in American letters . . . by two weeks. Originally scheduled for Monday, April 20, the Prizes in Journalism, Books, Drama, and Music... Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-07 19:29:50 UTC ]
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In 1981, A Confederacy of Dunces by the late John Kennedy Toole won the Pulitzer Prize for Fiction—a rare honor for a work of humor. That must have been about when my stepmother started reading the book. I was five years old, and didn’t know how to read yet. I also didn’t know the sad […] Continue reading at Literrary Hub
[ Literrary Hub | 2020-04-07 08:48:16 UTC ]
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TV supports a complex ecosystem of planning, negotiation, reporting and measurement. As digital content merges with television, leading engineers and experts are tackling the significant challenge of bringing those same skill sets to the video landscape. The post Bridging the TV-digital divide... Continue reading at Digiday
[ Digiday | 2020-04-06 20:23:15 UTC ]
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With magazine publishers bracing for a likely downturn in single-copy sales as the COVID-19 pandemic forces the closures of newsstands and retail outlets across the country, providers of digital-replica editions are sensing an opportunity to onboard new clients. "We’re actually seeing a huge... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-06 15:15:47 UTC ]
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The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-03 21:38:18 UTC ]
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As print sales fall, Czech publisher Grada focuses on its digital subscription platform and much-needed tech upgrades to meet the growing demand for digital content. The post Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-04-03 13:05:43 UTC ]
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The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek
[ AdWeek | 2020-03-27 14:55:42 UTC ]
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Just two weeks ago, the International Advertising Bureau had deemed this year's Digital Content NewFronts the "new NewFronts." Indeed, the 2020 slate is going to be very different--just not the way the IAB had initially intended. The spread of the novel coronavirus, which the World Health... Continue reading at AdWeek
[ AdWeek | 2020-03-11 20:24:39 UTC ]
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As fears over the coronavirus outbreak continue to affect events and conferences in and out of the U.S., the Interactive Advertising Bureau is preparing for a virtual NewFronts season. Events and company presenters for this year's Digital Content NewFronts--slated to take place April 27-May 6 in... Continue reading at AdWeek
[ AdWeek | 2020-03-11 14:48:44 UTC ]
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Flipboard TV, a curated video service inside the Flipboard application featuring content from publisher partners and local TV stations, debuted Friday with 16 channels, exclusively on Samsung Galaxy S20 phones. Flipboard Flipboard TV will provide video from major publishers including American... Continue reading at AdWeek
[ AdWeek | 2020-03-06 17:05:10 UTC ]
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Among former Informa, Penton and UBM executive Paul Miller's early initiatives after taking over as CEO of Questex late in 2018 was a reorganization of the company's media and events properties, reducing the number of divisions in the portfolio in an effort to foster more cross-brand... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-27 19:00:10 UTC ]
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Subscribe on iTunes | Spotify | SoundCloud | LARB Editor-in-Chief Tom Lutz is joined by author and USC Professor Viet Thanh Nguyen, winner of the 2016 Pulitzer Prize for Fiction for his novel The Sympathizer, at a recent LARB Luminary Dinner. Viet begins by talking about about his family’s... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-01-27 20:01:38 UTC ]
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Over the years, Intercept co-founder Glenn Greenwald has made more than a few enemies. What some of his fans and supporters see as a crusade for truth and justice can strike others—including those who become the targets of his journalistic crusades—as needlessly hostile and potentially biased.... Continue reading at Columbia Journalism Review
[ Columbia Journalism Review | 2020-01-22 12:45:02 UTC ]
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Public Libraries around the world generated a record level of digital content circulation in 2019, providing patrons access to more than 326 million e-books, audiobooks and digital magazines, according to a report by Rakuten OverDrive, a digital distribution vendor for libraries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-09 05:00:00 UTC ]
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This week, we highlight a writing guide from Chuck Palahniuk; a candid and fascinating portrait of young American masculinity from Peggy Orenstein; a ruminative, endlessly clever book, Pulitzer Prize–winner Robert Hass; and a whole lot more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-01-03 05:00:00 UTC ]
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