Marie Claire Goes Low-Budget with Live Valentine's Day Game Show

Marie Claire is a highly polished magazine; its recent foray into digital video was not.The Hearst-owned title live-streamed its first dating show "The Love Match" on Friday, where three women "looking to find love" were paired with one of three eligible bachelors. Marie Claire staffers questioned the participants, who tuned in remotely via Google Hangout, before matching them up. Next week, it plans to live-stream one of their dates -- to be selected by online voters -- and incorporate social media commentary."The Love Match" comes as Hearst seeks to bolster its digital business. Last December, Marie Claire sibling Cosmopolitan live-streamed an editorial meeting, where a shirtless model joined edit staffers in pitching stories and interacting with people on Twitter. It now streams weekly. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-02-15 00:00:00 UTC ]

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At Cairo Book Fair, Publishers Expand Rights Trade and Marketing

Publishers are building up their rights and digital business at Cairo International Book Fair this year, despite regional economic challenges. The post At Cairo Book Fair, Publishers Expand Rights Trade and Marketing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-02 17:35:34 UTC ]
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Kwame Alexander to present new reality show America’s Next Great Author

Contestants will enter a writers’ retreat and be given 30 days to write a novel while completing ‘live-wire’ challenges Reality TV producers have exhausted singers, dancers, drag artists, potters, tailors, and beautiful young people hoping to find love. Now, it seems, the spotlight has fallen on... Continue reading at The Guardian

[ The Guardian | 2022-07-12 11:04:45 UTC ]
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Henderson joins Vertebrate as indie expands digital business

Shona Henderson has been appointed digital products manager at Sheffield-based Vertebrate Publishing, which is expanding its digital business. Continue reading at The Bookseller

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How to Romance a Book Lover Without Giving a Book

You don't need a romance novel to find love. True romance is found in the small gestures of any great character arc. Continue reading at Book Riot

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Rough Guides to offer free ebook with printed copies

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Headline to publish 'uplifting' French bestseller

Headline has acquired How to Find Love in the Little Things by French author Virginie Grimaldi, translated by Adriana Hunter. Continue reading at The Bookseller

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OUP outsources technology services triggering job consultations

Oxford University Press has decided to outsource some of its technology services to Cognizant Technology Solutions as it moves towards becoming “a more digital business”. Continue reading at The Bookseller

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London Digital 2016: Publishing Is a Digital Business

Some 25,000 attendees from more than 120 countries are expected at the 2016 London Book Fair (April 12–14), and while this year’s fair will be underscored by the 400th birthday of William Shakespeare, the focus on the show floor will firmly be on the future. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-11 00:00:00 UTC ]
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Is WhatsApp the Next Big Content Distribution Platform?

A leading German magazine on digital business, t3n, will now deliver their newsletters via WhatsApp. Could this model work for book publishers as well? The post Is WhatsApp the Next Big Content Distribution Platform? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-08-11 00:00:00 UTC ]
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Gannett Hires WaPo, Yahoo Sales Exec Kevin Gentzel as Revenue Chief

In the past year Kevin Gentzel has gone from newspapers to digital media and back again.After hopping from The Washington Post to Yahoo last year, Mr. Gentzel has landed at Gannett as the newspaper company's chief revenue officer and will report to the company's president of domestic publishing... Continue reading at Advertising Age

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News Corp confirms Rebekah Brooks is in talks on new digital business

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This woman is Hearst Magazines’ secret digital weapon

Kate Lewis is a print veteran, but she may be Hearst's savior in its bid to boost its digital business. The post This woman is Hearst Magazines’ secret digital weapon appeared first on Digiday. Continue reading at Digiday

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Marie Claire Goes Low-Budget with Live Valentine's Day Game Show

Marie Claire is a highly polished magazine; its recent foray into digital video was not.The Hearst-owned title live-streamed its first dating show "The Love Match" on Friday, where three women "looking to find love" were paired with one of three eligible bachelors. Marie Claire staffers... Continue reading at Advertising Age

[ Advertising Age | 2014-02-15 00:00:00 UTC ]
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Forbes Media looks to sell company

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Axel Springer Sees Earnings Hit by Investment, Restructuring

FRANKFURT, March 6 (Reuters) - German publisher Axel Springer on Wednesday forecast a drop in profitability in 2013, expecting investments in its digital business and restructuring efforts in its declining printing business to weigh on results. The ... Continue reading at Editor & Publisher

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Microsoft invests in Nook ebooks

Microsoft invests $300m in Barnes and Noble's digital business, providing a boost to the Nook ebook reader. Continue reading at BBC World

[ BBC World | 2012-04-30 00:00:00 UTC ]
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Hearst appoints Swan as head of ad operations

Hearst Magazines UK has appointed Richard Swan to be its head of advertising operations for its digital business. Continue reading at Media Week

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Indigo sales: digital hike, print decline.

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[ The Bookseller | 2011-08-11 00:00:00 UTC ]
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