Looking back on the life of advertising legend Philip Geier

Philip H. Geier, Jr., the long-time chairman and CEO of the advertising giant known as The Interpublic Group of Companies, died on Wednesday, June 19, at the age of 84. Over the course of his nearly six-decade-long career, Geier made a name for himself in the worlds of both advertising and philanthropy, working with big-name corporations from Coca-Cola Co. to General Motors Corp., while also donating his time and money to hospitals, museums, charitable organizations and artistic endeavors. Born in Michigan in 1935, Geier attended Colgate University for economics before earning an MBA from Columbia Business School in 1958. He briefly served in the National Guard before securing a job at McCann-Erickson, where he worked his way up through the ranks to become vice chairman of Interpublic, the ad agency’s parent company, in 1975. In 1980, Geier was named chairman and CEO of Interpublic—a position which he held for 20 years. When Geier first accepted the job, Interpublic had 8,000 employees and brought in about $500 million in annual profit; by the time of his departure, the company had grown to more than 50,000 employees across 650 global offices and was registering $5.6 billion in yearly revenue. “His knowledge was immense, but equally important was his joy,” says Harris Diamond, the current chairman and CEO of McCann World Group, who recalls meeting Geier after his departure from Interpublic to seek his valuable advice. “He was a true advertising guy.” During his... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-24 19:42:28 UTC ]
News tagged with: #board member #memoir

Other Publishing stories related to: ' Looking back on the life of advertising legend Philip Geier '


Here’s Why Mobile Video Is Confusing and Scary to Advertisers

There is a consensus in advertising that mobile video is the future, but that future is still hazy. Mobile video can run in apps like Facebook, Snapchat and YouTube or be bought through ad networks that serve the mobile Web. There are six-second, 15-second and 30-second formats, and there are... Continue reading at AdWeek

[ AdWeek | 2015-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #maker studios #vice media #growing faster #ad budgets


New Bookindy app helps bookshops fight back against Amazon

Type in a book you’d like to read, and the app will compare the Amazon price with nearby independent book shops – in the hope you’ll go and buy thereIndependent booksellers have launched a new weapon in their two-pronged offensive against online retailers such as Amazon and the supermarket... Continue reading at The Guardian

[ The Guardian | 2015-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon price #online retailers #supermarket chains


J.D. Salinger Lawyers Fire Back in Copyright Battle

Attorneys for the Salinger Literary Trust argue that a copyright suit filed by indie publisher, The Devault-Graves Agency is without merit and should be tossed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright battle #indie publisher #devault-graves agency


BookCon 2015: Judy Blume Dishes on Life in Fact and Fiction

After 750 fans gave Judy Blume a standing ovation before she even said a word on stage, Jennifer Weiner kicked off an hour-long Q&A with Blume during BookCon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #standing ovation


BookCon 2015: Khloe Kardashian: Negotiating the Zigzags of Life

Kardashian will be signing bookplates for fans today, 11 a.m.–noon, at the Regan Arts booth (2644), as well as being available for a photo-op with fans. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-31 00:00:00 UTC ]
More news stories like this |


BEA 2015: Children's Breakfast Speakers Say That Life Is a Story

While all of the four speakers at Friday's Children's Book and Author Breakfast emphasized the importance of storytelling to their lives, James Patterson went even further, insisting that books save lives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james patterson


Bury This Book In The Ground And It Will Magically Come Back As A Tree

This children's book not only teaches about ecology, it practices it.Despite the rise of ebooks, most children's books are still made from trees. One new picture book is designed as a simple reminder of that fact: When kids finish reading a story about an adventure in the rainforest, they can... Continue reading at Fast Company

[ Fast Company | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture book


Verizon and AOL deal gives us a glimpse into the future of advertising

The $4.4bn purchase by the US telecoms giant will help overcome the ad industry’s biggest problem Verizon buying AOL wasn’t the last deal we in agency land ever expected, but to most it’s come as a bit of a shock. It feels to me more like Apple buying Beats, than Comcast trying to merge with... Continue reading at The Guardian

[ The Guardian | 2015-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad industry #time warner #rorschach test


Philip Ruppel Named Phaidon COO

Ruppel, formerly president of McGraw-Hill Education's professional division, has joined Phaidon as chief operating officer. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill education #professional division


The New York Times Invites Advertisers to the Page One Edit Meeting

Among traditional publishing companies, few have the journalistic heft of The New York Times. The 163-year-old institution has long had a strong moat around its newsroom to protect its journalistic integrity from business influences. Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-08 00:00:00 UTC ]
More news stories like this |


Founder Buys Back FastPencil

Courier Corp. has sold its self-publishing unit, FastPencil, back to company cofounder Steve Wilson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #courier corp #self-publishing unit


Tweets versus Wall Street: analysts fear for Twitter in the battle for advertising

The social network’s results and revenues are failing to impress investors – especially when compared with Facebook’s and Google’sGood news travels fast, but bad news even faster – especially if it’s the release of lacklustre results from Twitter. That’s what happened on Tuesday last week when,... Continue reading at The Guardian

[ The Guardian | 2015-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scheduled release #official release #bad news #published early #$1bn


Legend Press launches campaign with Virgin Trains

Legend Press has partnered with Virgin Trains to celebrate its 10 year anniversary and the launch of the Legend Collection, repackaged editions of five of the publisher’s titles.  This is Legend Press’ second promotion with Virgin, after it donated books to be given to Virgin Trains customers... Continue reading at The Bookseller

[ The Bookseller | 2015-05-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legend press #donated books


Programmatic Advertising Is Zooming In on Local — Will News Sites Be Ready?

The new Borrell Associates projections for the growth of programmatic ad revenue in local digital publishing are, in a word, big. It’s human nature to be hopeful about what’s new, especially if the emerging numbers on recent perfo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic advertising #news sites


Apple Watch Creates Wrist-y Business for Publishers, Advertisers

The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age

[ Advertising Age | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #magazine publishers #arms race #radio stations


Past, Present, Future: Behind the Launch of Rodale’s Organic Life

A Q&A with James Oseland, EIC, and Ellen Carucci, publisher, of the new eco-lifestyle magazine. The post Past, Present, Future: Behind the Launch of Rodale’s Organic Life appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-24 00:00:00 UTC ]
More news stories like this |


Nigella and Hairy Bikers back on BBC TV

Nigella Lawson will return to television this autumn with a BBC TV series to accompany her latest cookery book, Simply Nigella: Food to Nourish Body & Soul (Chatto & Windus), BBC2 controller Kim Shillinglaw announced yesterday (21st April), as part of a raft of new programming for the... Continue reading at The Bookseller

[ The Bookseller | 2015-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bbc tv #nigella lawson #hairy bikers #mary beard


'Me and Earl and the Dying Girl' Gets New Life

When the movie 'Me and Earl and the Dying Girl' – adapted by Jesse Andrews from his 2012 novel of the same name—opens in theaters June 12, it does so already riding a wave of impressive early success. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-21 00:00:00 UTC ]
More news stories like this |


SoA and HC back call for more diversity in publishing

The Society of Authors has said that a “publishing industry which does not reflect society fails writers, readers and itself”. Nicola Solomon, the organisation’s chief executive, and HarperCollins’ director of people John Athanasiou have backed a new report calling for improved diversity across... Continue reading at The Bookseller

[ The Bookseller | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #nicola solomon


TV Land Renews Younger and Comedy Central Brings Back Inside Amy Schumer

TV Land has given the green light for a second season of Younger, starring Sutton Foster, Hilary Duff, Debi Mazar, Miriam Shor and Nico Tortorella. The Darren Star-produced series follows Liza, played by Foster, a 40-year-old woman who pretends to be 26 in order to get a job in the publishing... Continue reading at AdWeek

[ AdWeek | 2015-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing world #comedy central