Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. One year later Good morning! We have now been living with the threat of the coronavirus for more than a year. Yesterday marked the one-year anniversary of the World Health Organization declaring the virus a global pandemic, which has resulted in nearly 530,000 deaths and 29 million COVID-19 cases in the U.S., along with nearly 10 million lost jobs as businesses closed up. But things are taking a turn for the better. As of Wednesday, the U.S. has reported fewer than 400,000 new coronavirus cases a week, a number not seen since October, and increasing numbers of people are getting vaccinated. To encourage Americans to get vaccinated, the families of living past presidents—the Obamas, Clintons, Bushes and Carters—came together on the one-year anniversary in two new PSAs from the Ad Council, by creative agency group SJR and Pereira O’Dell. One year ago today, Ad Age began tracking the marketing industry's hour-by-hour response to the pandemic in this blog. We documented moves like Coors Light halting its "Official Beer of 'Working' Remotely" March Madness campaign. The tournament was later canceled and working remotely, of course, took on a whole new meaning. The advertising world was forced to close offices, stop agency reviews and halt campaigns. As the... Continue reading at 'Advertising Age'

[ Advertising Age | 2021-03-12 11:00:00 UTC ]
News tagged with: #day campaign #tote bags #staying safe #cmo strategy #newsletters galore #corporate subscriptions #@adage #—including access #digital content

Other Publishing stories related to: 'Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call'

Hatchet Job of the Year shortlist - 2013's most negative reviews in quotes

Tasters of the reviews competing for the annual prize that recognises 'the angriest, funniest, most trenchant book review of the past 12 months'News: Hatchet Job of the Year award draws and quarters shortlistCraig Brown on Distant Intimacy: A Friendship in the Age of the Internet by Frederic... Continue reading at The Guardian

[ The Guardian | 2014-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paul theroux

Maverick backs bedtime story app

A new story reading app will launch later this month with nine picture books from publisher... Continue reading at The Bookseller

[ The Bookseller | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture books

Cut to the Core: Better Luck Next Year

Fall 2013 will be remembered as the season that the Common Core State Standards began to take effect—and it was a rocky rollout indeed. As the calendar marks a new year, we pause now to reflect upon what has been a bumpy first few months. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
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Telegraph Media Group made record £60m profit last year

The Telegraph Media Group made more than £60m last year, The Guardian can reveal. It is the third successive year that the company has managed to increase its operating profit.TMG is expected to report what amounts to a record figure formally in the spring when it files its accounts for the full... Continue reading at The Guardian

[ The Guardian | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising revenues

Uncle the elephant joins brave march of children's classics back into print

JP Martin's much-loved but unavailable stories have been recovered for the rest of us by one courageous readerLet joy be unconfined! Almost seven years ago, I bewailed the loss of Uncle, the wealthy, purple-clad elephant with the BA whose surreal adventures, superbly illustrated by Quentin... Continue reading at The Guardian

[ The Guardian | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long haul #pippi longstocking

Polar vortex takes us back to the coldest story in American literature (+video)

The unnamed protagonist in Jack London's 'To Build a Fire' gets into trouble while hiking in the frozen Yukon with his dog. Widely considered to be London’s best short story, 'To Build a Fire' captures the cold with painful accuracy. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jack london #coldest story #unnamed protagonist #frozen yukon #widely considered #short story #painful accuracy

Polar vortex takes us back to the coldest story in American literature

[ The Christian Science Monitor | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jack london #coldest story #american literature #unnamed protagonist #frozen yukon #widely considered #short story #painful accuracy

For Sale or in Flux, a Big Year Looms for Business Magazines

With Forbes for sale, Fortune's website divorcing from CNNMoney.com and Bloomberg Businessweek getting assessed as part of a companywide strategic review at Bloomberg, the year ahead could see a dramatic shift for top business magazines.The category offers a glimpse into the publishing world at... Continue reading at Advertising Age

[ Advertising Age | 2014-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #high-quality content #revenue streams

PW Online and On Air: PW’s Digital Year in Review

Last year was a great year for PW online. We added new podcasts and newsletters, made a ton of friends on Twitter and Facebook, and have had the busiest year ever at publishersweekly.com. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pw online #great year #busiest year

New Year's Honours for Horowitz and Peyton

Authors Anthony Horowitz and K M Peyton have been recognised in the New Year's Honours list... Continue reading at The Bookseller

[ The Bookseller | 2013-12-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #honours list

2013 Was a Good Year for Chromebooks

New data from NPD suggests that Chromebooks accounted for 21 percent of all commercial notebook sales. Continue reading at AllThingsD

[ AllThingsD | 2013-12-29 22:12:57 UTC ]
More news stories like this | News stories tagged with: #good year

Neil Gaiman wins Book of the Year

Gaiman's The Ocean at the End of the Lane beats fellow National Book Award winners in a public vote to find 2013's book of the year. Continue reading at BBC News

[ BBC News | 2013-12-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public vote

Gaiman's Ocean voted Specsavers Book of the Year

Neil Gaiman's The Ocean at the End of the Lane (Headline) has been voted Specsavers Book of... Continue reading at The Bookseller

[ The Bookseller | 2013-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neil gaiman

Reuters dodges questions about death of 17-year-old photographer in Syria

Molhem Barakat, a freelance photographer reputed to be just 17 years old, has been killed while covering the conflict in Syria.He died on Friday (20 December) in Aleppo during a battle at Kindi hospital between rebel groups and forces loyal to the president, Bashar al-Assad.Dozens of Barakat's... Continue reading at The Guardian

[ The Guardian | 2013-12-24 00:00:00 UTC ]
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New Year Pussy Riot book from Granta

Granta is bringing forward to publication of Masha Gessen's Words Will Break Cement: The... Continue reading at The Bookseller

[ The Bookseller | 2013-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bringing forward #masha gessen

The publishers' year: hits and misses of 2013

Publishers choose their books of the year, and the ones that got awayRobin Robertson Deputy publishing director, Jonathan CapeThe book that made my year: Many years ago, I was sitting in Blake's bar in Enniskillen with John McGahern and he recommended an American novel from the 60s, written by... Continue reading at The Guardian

[ The Guardian | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annie proulx #eimear mcbride

When will publishers wake up to the challenge of Amazon?

The books industry still underestimates the disruptive power of Jeff Bezos's awesome ambitionSo Amazon are the bad guys, again. At least according to Harper's Magazine they are. For the former Amazon employee James Marcus, Brad Stone "drops the ball" in his biography of Jeff Bezos, The... Continue reading at The Guardian

[ The Guardian | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary culture

Rules that carriers must retain data called incompatible with EU law

The European Union’s top legal advisor ruled on Thursday that laws requiring communications providers to retain all data, even to combat crime, are incompatible with fundamental rights. Advocate General Pedro Cruz Villalón of the European Court of Justice (ECJ) said in a published opinion that... Continue reading at PC World

[ PC World | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european union #high court #irish authorities

Did Newsstand Sales Affect Time's Choice for Person of the Year?

Did Time magazine pick Pope Francis as its Person of the Year because he'll sell more magazines than Edward Snowden? That's what some media outlets and Twitter users suggested Wednesday after the new pontiff beat out Mr. Snowden for the recognition.Business Insider, for instance, wrote:"Snowden,... Continue reading at Advertising Age

[ Advertising Age | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media outlets #business insider #pope francis