Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. One year later Good morning! We have now been living with the threat of the coronavirus for more than a year. Yesterday marked the one-year anniversary of the World Health Organization declaring the virus a global pandemic, which has resulted in nearly 530,000 deaths and 29 million COVID-19 cases in the U.S., along with nearly 10 million lost jobs as businesses closed up. But things are taking a turn for the better. As of Wednesday, the U.S. has reported fewer than 400,000 new coronavirus cases a week, a number not seen since October, and increasing numbers of people are getting vaccinated. To encourage Americans to get vaccinated, the families of living past presidents—the Obamas, Clintons, Bushes and Carters—came together on the one-year anniversary in two new PSAs from the Ad Council, by creative agency group SJR and Pereira O’Dell. One year ago today, Ad Age began tracking the marketing industry's hour-by-hour response to the pandemic in this blog. We documented moves like Coors Light halting its "Official Beer of 'Working' Remotely" March Madness campaign. The tournament was later canceled and working remotely, of course, took on a whole new meaning. The advertising world was forced to close offices, stop agency reviews and halt campaigns. As the... Continue reading at 'Advertising Age'

[ Advertising Age | 2021-03-12 11:00:00 UTC ]
News tagged with: #day campaign #tote bags #staying safe #cmo strategy #newsletters galore #corporate subscriptions #@adage #—including access #digital content

Other Publishing stories related to: 'Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call'

Winter Institute 2024: Happenings Back Home Split Some Booksellers’ Attention

A few booksellers attending Winter Institute 2024 have attracted attention on the show floor over unexpected events occurring back home at their stores. For one, B&N is planning to move next door; for another, a spouse's promotion might take him away from his store; for a third, eviction looms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-14 05:00:00 UTC ]
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From the Stage to the Page: 10 Years In, Z2 Comics Rocks On

For nearly a decade, Z2 Comics has worked to merge the twin fandoms, collaborating with musicians to produce titles that coexist with their musical work. The result: books that act as bridges between mediums. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-13 05:00:00 UTC ]
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These books were challenged at Ottawa's libraries last year

Challenges cited allegations of racism and hatred, as well as supposedly inaccurate or age-inappropriate content, but all were rejected. Continue reading at CBC

[ CBC | 2024-02-10 09:00:00 UTC ]
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Toronto breaks 86-year temperature record as unseasonable warmth hits

Temperatures are soaring across Ontario, with Toronto breaking a daily record and other cities poised to follow suit. The temperature cracked 11 C by 10 a.m. Friday at Toronto Pearson International Airport, busting a daily record set on the same day in 1938. Continue reading at CBC

[ CBC | 2024-02-09 17:27:50 UTC ]
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The Netherlands in Taiwan: 400 Years of Shared History

The 2024 Taipei International Book Exhibition’s Guest of Honor Netherlands reviews ‘400 year-long connections’ between the cultures. The post The Netherlands in Taiwan: 400 Years of Shared History appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-08 22:24:46 UTC ]
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130-Year-Old California Bookstore Seeks Buyer

Vroman’s is a community landmark in Pasadena, Calif. Now, its longtime owner says he’s ready to turn over the reins. Continue reading at The New York Times

[ The New York Times | 2024-02-08 14:22:44 UTC ]
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In the dark days of the pandemic, 36 famous authors found light in a collaborative novel

In 'Fourteen Days,' the Authors Guild shows off its storytellers, including Dave Eggers, Celeste Ng, Scott Turow, Mira Jacob, Tommy Orange, Tess Gerritsen, R. L. Stine, Weike Wang and Ishmael Reed. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-02-06 16:00:00 UTC ]
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The 23-Year-Old Publishing Satire That is Still Painfully Relevant

Black publishing industry figures weigh in on ERASURE and AMERICAN FICTION, Becky Chambers gets a Folio edition, and more, today in books. Continue reading at Book Riot

[ Book Riot | 2024-02-06 15:31:08 UTC ]
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Book Review: ‘I Heard Her Call My Name,’ by Lucy Sante

Lucy Sante recounts the trials and joys of her gender transition in the memoir “I Heard Her Call My Name.” Continue reading at The New York Times

[ The New York Times | 2024-02-03 10:14:55 UTC ]
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The Book Behind ‘American Fiction’ Came Out 23 Years Ago. It’s Still Current.

The movie, with its handful of Oscar nominations, has refocused attention on “Erasure,” a satire of the literary world and its racial biases. Continue reading at The New York Times

[ The New York Times | 2024-02-03 10:02:42 UTC ]
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How many people die each year in jails and prisons? No one knows

As Jay D. Aronson and Dr. Roger A. Mitchell explore in their recent book 'Death in Custody,' that lack of data is a national problem. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-02-02 20:19:44 UTC ]
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Resignations, Censures Follow in Wake of Hugo Awards Controversy

The resignations and disciplinary actions come after it was revealed that certain authors and books—including R.F. Kuang's hit novel 'Babel'—had been inexplicably deemed "not eligible" for the Hugo at Worldcon 2023 in Chengdu, China. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-01 05:00:00 UTC ]
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Simon & Schuster Opens Its 100th Anniversary Year

Simon & Schuster kicks off its centenary year with a curated selection of 100 books from its 100 years and special programming ahead. The post Simon & Schuster Opens Its 100th Anniversary Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-31 17:56:56 UTC ]
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The Kobo Libra 2 drops to its lowest price of the year so far

The Kobo Libra 2 ereader has dropped to its lowest price of the year so far. You can grab one via Amazon for $170, which is a discount of $20. This matches pricing from the holiday season for the water-resistant reading tablet. Kobo’s Libra 2 easily made our list of the best ereaders for a... Continue reading at Engadget

[ Engadget | 2024-01-30 19:50:25 UTC ]
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Open Road Integrated Media Has ‘Transformational’ Year

More titles, publishers, and services led to record revenue in 2023 at the digital marketing company, said CEO David Steinberger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-24 05:00:00 UTC ]
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