Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.  One year later Good morning! We have now been living with the threat of the coronavirus for more than a year. Yesterday marked the one-year anniversary of the World Health Organization declaring the virus a global pandemic, which has resulted in nearly 530,000 deaths and 29 million COVID-19 cases in the U.S., along with nearly 10 million lost jobs as businesses closed up. But things are taking a turn for the better. As of Wednesday, the U.S. has reported fewer than 400,000 new coronavirus cases a week, a number not seen since October, and increasing numbers of people are getting vaccinated. To encourage Americans to get vaccinated, the families of living past presidents—the Obamas, Clintons, Bushes and Carters—came together on the one-year anniversary in two new PSAs from the Ad Council, by creative agency group SJR and Pereira O’Dell. One year ago today, Ad Age began tracking the marketing industry's hour-by-hour response to the pandemic in this blog. We documented moves like Coors Light halting its "Official Beer of 'Working' Remotely" March Madness campaign. The tournament was later canceled and working remotely, of course, took on a whole new meaning. The advertising world was forced to close offices, stop agency reviews and halt campaigns. As the... Continue reading at 'Advertising Age'

[ Advertising Age | 2021-03-12 11:00:00 UTC ]
News tagged with: #day campaign #tote bags #staying safe #cmo strategy #newsletters galore #corporate subscriptions #@adage #—including access #digital content

Other Publishing stories related to: 'Looking back on a year of the pandemic, and WPP’s recovery of sorts: Friday Wake-Up Call'


PW Bookstore of the Year 2024 Finalist: Antigone Books

Founded in 1973, Antigone Books stands strong as a Tucson, Ariz., feminist landmark. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-15 04:00:00 UTC ]
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PW Sales Rep of the Year 2024 Finalist: Patricia Doherty

The sales rep at Macmillan, which distributes Entangled Publishing, deserves a good deal of credit for that press's prominence in the marketplace in a year of record-breaking growth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-15 04:00:00 UTC ]
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1 year after the Pearson heist, no arrests and no sign yet of all that gold and cash

A year ago, police revealed that a massive amount of gold and money had been stolen from a warehouse at Toronto's Pearson airport. Despite intensive investigative efforts, no arrests have been made and the valuable cargo is still unaccounted for. Continue reading at CBC

[ CBC | 2024-04-14 08:00:00 UTC ]
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Horror novel sales boomed during year of real-world anxieties

The genre has departed from classic themes, with new books dealing with war, politics and powerlessness – and sales have risen 54% year-on-yearHorror fiction is having a moment, according to data showing 2023 was a record-breaking year for book sales in the genre.Between 2022 and 2023, sales of... Continue reading at The Guardian

[ The Guardian | 2024-04-04 13:22:32 UTC ]
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Women's Media Group Celebrates 50 Years

More than 200 members of the Women's Media Group celebrated its 50th anniversary at a March 25 gala at the New-York Historical Society. Marie Dutton Brown, Mary McAveney, We Need Diverse Books, and the Brooklyn Public Library were among the night's honorees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
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25 years of 10 THINGS I HATE ABOUT YOU

A quarter century of a Gen X classic, a new children's literature museum opens, and yes everyone is trying to get you to play their crossword. Continue reading at Book Riot

[ Book Riot | 2024-04-01 20:48:47 UTC ]
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Sports Illustrated to continue print editions under reported 10-year deal with new publisher

Months after mass layoffs threatened its future, Sports Illustrated will resume publishing after its owner reached a new rights deal with digital media company Minute Media. Continue reading at CBC

[ CBC | 2024-03-18 17:12:26 UTC ]
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Paul Murray’s The Bee Sting wins inaugural Nero book of the year prize

Irish author’s ‘suspenseful and linguistically astonishing’ fourth novel praised for its ‘great wit and humanity’ by judge Bernardine EvaristoThe Irish author Paul Murray has won the inaugural £30,000 Nero Gold prize for The Bee Sting, a comic family saga set in rural Ireland.Murray was... Continue reading at The Guardian

[ The Guardian | 2024-03-14 19:30:28 UTC ]
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How 19 years of Amazon Prime has satisfied our need for speed

Just as Engadget was hitting publish on its first posts, I was putting a freshly minted English degree to use working at an indie bookshop in Los Angeles. In seemingly unrelated news, Amazon had just reported its first profitable year after switching from selling books to selling “everything”... Continue reading at Engadget

[ Engadget | 2024-03-08 14:15:57 UTC ]
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The UK’s Nibbies: Books of the Year Shortlists

Pre-London Book Fair: 72 shortlistings fall into 12 categories of 'Books of the Year' for the 2024 British Book Awards, the 'Nibbies.' The post The UK’s Nibbies: Books of the Year Shortlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-08 13:39:38 UTC ]
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Hundreds of KidLit authors are calling out the SCBWI for its Gaza silence.

Over 500 members of the KidLit community—including Sabaa Tahir, Angie Thomas, and Jason Reynolds—have signed an open letter to the Society of Children’s Book Writers and Illustrators, calling for the organization to break its silence on the ongoing genocide in Gaza, which has so far claimed the... Continue reading at Literrary Hub

[ Literrary Hub | 2024-03-04 19:00:45 UTC ]
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Bono's 'Surrender' Wins Audiobook of the Year at 2024 Audie Awards

At the 29th annual Audies, presented by the Audio Publishers Association and held in Los Angeles on March 4, winners across 27 categories were announced. The night's biggest honor, Audiobook of the Year, went to 'Surrender,' written and narrated by Bono. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-04 05:00:00 UTC ]
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U.K. Publishing Spotlight: DK Celebrates 50 Years

The British illustrated reference publisher continues to reinvent itself a half-century on—and has used the milestone of the anniversary as catalyst for examining new opportunities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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12 Brilliant Short Stories by Black Writers to Read Year-Round

From one girl’s aspiration to Olympic gymnastics glory, to a boy’s stint living in the Idaho wilderness in hopes of fixing his unruly behavior, something that remains a guiding principle in Black storytelling is the breadth of our lives. These stories, a collection of some of EL’s most-loved... Continue reading at Electric Literature

[ Electric Literature | 2024-02-22 12:00:00 UTC ]
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Bring Back the Big, Comfortable Bookstore Reading Chair

This was a regular feature of my childhood, though it feels so long ago and far away, conceptually as well as literally, that I nearly forgot it ever happened: I’d go into town to the mall with my mom, and she’d drop me at the doors of the Borders or Barnes and Noble while she […] Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-19 09:55:59 UTC ]
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Asian American Book Club Launches with Lunar New Year Party

The organization held its soft launch party last night in Brooklyn, N.Y., which event coproduced by Hachette Book Group and Kundiman and featured six authors, including Curtis Chin and Kat Chow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-16 05:00:00 UTC ]
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Starting this year, the National Book Awards will be open to non-citizens.

Today, the National Book Foundation announced a change in the eligibility criteria for the annual National Book Awards for Fiction, Nonfiction, Poetry, and Young People’s Literature. Beginning with the 75th National Book Awards, submissions for which open on March 13 of this year, the prizes... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-15 15:30:03 UTC ]
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Winter Institute 2024: Bookselling Activists Call for Words and Deeds

At the ABA Community Forum, held at Winter Institute 2024 in Cincinnati on February 14, a developing coalition of booksellers spoke on behalf of Palestinians under fire in Gaza and advocated for diversity, equity, and inclusion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-15 05:00:00 UTC ]
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