Lonely Planet Blends Print, QR Codes in New Experience Guidebooks

Lonely Planet has launched a set of travel guides featuring “pull-out city maps, gatefold maps, and QR codes to unlock additional digital content from the Lonely Planet website.” Guides to Iceland, Ireland, Italy, Japan, Portugal, and Scotland roll out this spring. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2022-04-04 04:00:00 UTC ]

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Turning Digital into Dollars

The Engage! Expo 2011, a conference and trade show focusing on tools and strategies for reaching consumers through mobile apps, social networks, online gaming, and other digital content, offered some glimpses into how companies are monetizing their digital initiatives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-07 00:00:00 UTC ]
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Wheelers exit Lonely Planet as BBC assumes full control

Written By: Charlotte Williams Publication Date: Fri, 18/02/2011 - 16:55 Lonely Planet founders Tony and Maureen Wheeler have ended their ties with Lonely Planet, the guidebook publisher they founded in 1973. BBC Worldwide acquired 75% of the publisher in 2007 for £89m, and has now paid a... Continue reading at The Bookseller

[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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Google Announces Payment System for Digital Content

A day after Apple stirred up online publishers with its digital subscription plan, Google announced a service that aims to be more publisher-friendly. Continue reading at The New York Times

[ The New York Times | 2011-02-17 00:00:00 UTC ]
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Google Announces Subscription Service

Google announced today the creation of a service, Google One Pass, which will allow publishers to set their own prices and terms for the sale of digital content. Eric Schmidt introduced this new service at Humboldt University in Berlin. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-17 00:00:00 UTC ]
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Library ebook lending works for all, DBW told

Written By: Philip Jones The system of lending one ebook per library user works for authors, agents, booksellers and librarians, a session at Digital Book World discussing the sector heard yesterday. At the session, entitled 'Where Do Libraries Fit Into the Ecosystem?', publishers were... Continue reading at The Bookseller