Local Focus, Global Reach: Inside Time Out’s Ambitious Ascent

Global recommendations purveyor Time Out Group—which, a decade ago, essentially consisted of two weekly magazines and a licensing business—today boasts owned and operated media brands in 76 cities around the globe, licensing arrangements in a further 32, and an events business that tripled in size last year. The company's global revenue hit £44.36 million ($58.28 million) in 2017, up 47 percent from when CEO Julio Bruno joined the company three years ago—and in June, Time Out was crowned International Media Brand of the Year by the UK's Professional Publishers Association. Thus, to call Time Out an ascendant global media brand would be a quantifiable understatement. Interested in learning more about both the vision and the driving forces behind the 50-year-old publisher's aggressive expansion in digital media, live experiences, e-commerce, and yes, print, Folio: sat down with Bruno for the following conversation. [caption id="attachment_129343" align="alignright" width="200"] Julio Bruno[/caption] Folio: Accepting the PPA award, you said that you’ve "successfully evolved Time Out into a global digital and transactional brand." What did you mean by that? Julio Bruno: You may know Time Out originally as a publisher. It’s our 50th anniversary this year as a magazine. But the company has evolved, not only as a digital platform, but also in that we’ve moved from inspiring people to allowing people to buy that experience—that event, that attraction, that ticket, that... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-07-24 00:00:00 UTC ]
News tagged with: #bus stop #big brands #fake news

Other Publishing stories related to: 'Local Focus, Global Reach: Inside Time Out’s Ambitious Ascent'


In an era of loyalty, newspaper publishers focus on time spent and frequency

Newspaper publishers hunting for subscriber revenue have keyed in on new metrics. The post In an era of loyalty, newspaper publishers focus on time spent and frequency appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time spent


Meredith’s Focus on Magazines for Women Will Likely Mean Selling SI and Time

The 2018 Sports Illustrated Swimsuit Issue is out today, with 2017 SI Rookie Danielle Herrington gracing this year's cover. Former SI cover model Tyra Banks first shared the news with Herrington in a video posted to SI.com this morning. This year's Swimsuit Issue is unique in that the first... Continue reading at AdWeek

[ AdWeek | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith corp #officially closed


UCL's adventures in Open Access yield global reach

In the two and a half years since its launch, UCL Press has made considerable strides. Benedicte Page reports. Continue reading at The Bookseller

[ The Bookseller | 2017-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ucl press #half years


Magazine publisher Time Inc. cutting 300 jobs globally

Magazine publisher Time Inc. says it's cutting 300 jobs via buyouts and layoffs as it struggles to adjust to an increasingly digital world Continue reading at ABC News

[ ABC News | 2017-06-14 00:00:00 UTC ]
More news stories like this |


All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook

Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday

[ Digiday | 2017-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #business insider #lifestyle site #multiple accounts #ad revenue


ALA 2016: Inside EveryLibrary's National Campaign for Local Library Support

EveryLibrary is the only national political action committee fighting for libraries at the local level. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #national campaign #local level


‘Reach and return': The Financial Times is making its paywall leakier

Typically it's tougher for paywalled publishers to capitalize on the additional scale the likes of third-party platforms like Facebook can offer. But the Financial Times is "experimenting in earnest" with new ways to unlock the reach potential of the major platforms, but without undermining its... Continue reading at Digiday

[ Digiday | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post reach #financial times #third-party platforms #major platforms


BBC's McMafia drama to focus on global organised crime

Producers of globe-hopping series created by Drive screenwriter Hossein Amini from Misha Glenny’s book hope it will have international appealBBC1 will look to rival The Godfather and The Sopranos with a globe-hopping drama set in the world of organised crime inspired by the best-selling book... Continue reading at The Guardian

[ The Guardian | 2015-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book hope


Time Inc. Is in Talks to Buy Jane Pratt's Millennial-Focused xoJane

Time Inc. is close to acquiring Jane Pratt's xoJane and xoVain sites for an undisclosed sum as it looks to increase its content targeting millennial women, sources tell Adweek. The New York publisher is interested in buying Pratt's two sites to build up its focus on digital-only brands, which... Continue reading at AdWeek

[ AdWeek | 2015-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial women #editorial properties #brand development #traditional publishers #news online #undisclosed price


A Firing at The Los Angeles Times Focuses Discontent

In January, Jack Griffin, the chief executive of Tribune Publishing Company, took his senior management team to visit The Los Angeles Times, the jewel in his company’s portfolio of newspapers.   At a reception at the newspaper, an ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-21 00:00:00 UTC ]
More news stories like this |


Trinity Mirror Local Titles to Increase Focus on Metrics with New Digital Strategy

Trinity Mirror's new digital strategy for its regional titles will see an increased focus on analytics and a drive to boost audience engagement, the publisher announced yesterday.   Neil Benson, editorial director for regionals at Trinity Mi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital strategy #trinity mirror #regional titles #increased focus


'We've Gone Headlong': Inside Time Inc.'s Video Strategy

Over the past two years Time Inc., the magazine company, has attempted to position itself as Time Inc., the digital content brand.   Core to the push has been video, which Time Inc. has produced in multiple forms. On the Web, its video team, now ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #years time #video strategy #video team #magazine company


Employing Localized Data for Global Book Discovery

Jim Bryant draws examples from Trajectory.com bookselling partners in China to argue that superior, localized metadata increases book sales — everywhere. The post Employing Localized Data for Global Book Discovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-26 00:00:00 UTC ]
More news stories like this |


French book publishers risk being lost in translation without global reach

France's literary market has great potential, yet big firms remain reluctant to learn the language of international rights tradingSix thousand languages are spoken worldwide, but few have a market for books. French is the fifth-largest language pool, coming after Chinese, English, Spanish and... Continue reading at The Guardian

[ The Guardian | 2014-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary market #global reach #great potential #gained access


Time Inc. Candidates for Chief Revenue Officer Include Two Insiders

After casting a wide net in its search for a chief revenue officer, Time Inc. has narrowed the field to candidates including two current executives: Jed Hartman, group publisher of news and business, and Mark Ford, exec VP-president of the sports group, according to people familiar with the... Continue reading at Advertising Age

[ Advertising Age | 2014-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sports group #people familiar #money magazines #sports illustrated


Time Inc. Is Ready to Launch Its Ambitious New Video Strategy

Last November, then-Time Inc. CEO Laura Lang announced that the company was gearing up to launch a digital video unit complete with new studios and programming, plus a new leader in former Meredith video exec J.R. McCabe, Time Inc.’s first svp, video. It wasn’t exactly a revolutionary move—other... Continue reading at AdWeek

[ AdWeek | 2013-09-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live show #mobile space


Kobo Touch, localized e-bookstore reach Portugal through FNAC

It's all too easy to forget in English-speaking countries that the e-reading selection often isn't as diverse in other parts of the world, where local authors are often kept out of the equation. The Portuguese may know that all too well, which makes Kobo's arrival in their country a potential... Continue reading at Engadget

[ Engadget | 2012-09-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english-speaking countries #local authors #online stores


Transit time is learning time with Headway, now an extra $10 off

Travel is all about broadening your horizons. But when you’re at the airport, stuck in a cab, or on a train, it can feel pretty restricting. Transit time is a great time to catch up on your reading, though, and when you have Headway, you can access a world of learning right from your... Continue reading at PC World

[ PC World | 2023-09-22 08:00:00 UTC ]
More news stories like this | News stories tagged with: #app store #headway premium #great time #extra $10 #15-minute reads #actionable insights #4/5-star rating #lifetime subscription #discounted price


Time Hires Mark Howard as Its New Chief Operating Officer, Ushering in ‘Time 3.0’

The general news publisher Time has hired media executive Mark Howard as its new chief operating officer, according to a memo shared by chief executive officer Jessica Sibley. Howard, who will relocate to New York for the position, begins Monday. In the role, Howard will oversee operations... Continue reading at AdWeek

[ AdWeek | 2023-06-12 11:31:44 UTC ]
More news stories like this | News stories tagged with: #consumer marketing #news publisher


Time’s up for Time Out as London print edition of magazine to be axed

Final copies of erstwhile listings and entertainment bible to be printed in June after 54-year run in capitalTime Out will stop publishing its London print edition after 54 years, becoming the latest in a long line of media outlets to abandon their physical presence and go online... Continue reading at The Guardian

[ The Guardian | 2022-04-12 19:02:26 UTC ]
More news stories like this | News stories tagged with: #entertainment magazine #stop publishing #long line #media outlets #physical presence