Live mics can't boost MLB All-Star Ratings

A new production wrinkle did little to boost interest in the MLB All-Star Game, as the TV turnout for Fox’s mic’d-up Midsummer Classic fell to an all-time low. According to Nielsen live-plus-same-day data, Tuesday night’s showdown between the American and National League headliners averaged 8.14 million viewers and a 5.0 household rating, establishing it as the least-watched, lowest-rated All-Star Game on record. Fox’s demo deliveries also took a hit; the 1.9 rating translates to an average draw of just 2.45 million adults 18-49, down from last year’s already depressed 2.76 million. The Nielsen data does not include the number of viewers who streamed the game via Fox’s various digital platforms. While the novelty of placing live microphones in several players’ helmets went a long way toward lending an element of fun to the exhibition—wearing a wire during his at-bat against Astros ace Justin Verlander, Atlanta’s Freddie Freeman divertingly jawed his way through his first appearance at the plate—the All-Star Game wasn’t able to work its way out of a decade-long ratings slump. The scrimmage hasn’t topped the 10 million-viewer mark since 2015, and you’d have to go back all the way to the summer of 2001 to find an All-Star Game that averaged north of 15 million viewers. While baseball’s summer showcase always has been the most popular All-Star Game in sports, it appears that the MLB has finally dropped back with the rest of the pack. Although Fox’s coverage of Tuesday... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-11 18:50:40 UTC ]
News tagged with: #tv estimates #state farm #york yankees #nielsen

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Bleacher Report to broadcast live sports using Facebook Live

Bleacher Report is wading into live sports by broadcasting three top high-school football games on Facebook Live this fall. It’s a big production for the Turner-owned publisher, which will have 20 to 25 crew members involved in the production. While not the first publisher to stream a full game... Continue reading at Digiday

[ Digiday | 2016-10-13 00:00:00 UTC ]
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Night of the Living Dead' Lives Again, as a Graphic Novel

The latest act for comics publishing legend Bill Jemas sees him running the publishing operation of Take Two interactive, where the most recent project is a graphic novel adaptation of the horror classic 'Night of the Living Dead.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #living dead #latest act #publishing operation #recent project


Penguin Living live events launch this September

Penguin Random House is soft launching a new consumer and business-to-business lifestyle brand called Penguin Living.  Continue reading at The Bookseller

[ The Bookseller | 2016-07-01 00:00:00 UTC ]
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Live blog of the live blogs: How tech media is covering the Apple Watch today

What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publication of note is live-blogging what is, despite the oversized... Continue reading at Digiday

[ Digiday | 2015-03-09 00:00:00 UTC ]
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Live From Pentagram, It's Saturday Night Live: The Book!

Pentagram's Emily Oberman tells us about how she channeled her inner super-nerd to help Taschen create the ultimate SNL Bible.Pentagram's Emily Oberman is pretty much Saturday Night Live's go-to designer at this point. She's done three separate SNL identities, including this year's... Continue reading at Fast Company

[ Fast Company | 2015-03-05 00:00:00 UTC ]
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Seeing Stars: A Look Back at Select Starred Reviews in 2014

PW reviewers were impressed with these spirituality and religion books published in 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
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Digital Publishing: Live-Tweeting vs. Live-Blogging

With the 2014 Winter Olympics here, many newsrooms are covering the games with their specific readers in mind. Maybe you’re a newspaper in a small town that has a local Olympian, or maybe you’re a niche sports site devoted to cove ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-12 00:00:00 UTC ]
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NFL Stars Cam Newton And J.J. Watt Star In Gatorade "Freaks" Digital Comics

Calling J.J. Watt a "freak" to his face is probably not a good idea, but Gatorade decided to chance it.Football and comic books go together like chocolate and, er, pumpkin bread--they're not a bad combination, but we don't see them put together very often. The on-field heroics of stars like... Continue reading at Fast Company

[ Fast Company | 2013-11-21 00:00:00 UTC ]
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Star Wars: How to build your own Death Star

Blueprints for the Death Star battle station that featured in the Star Wars films have been published by maintenance book publishers Haynes.     Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2013-11-07 00:00:00 UTC ]
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Doris Kearns Goodwin and husband Dick Goodwin lived, observed, created and chronicled the 1960s

A mix of history, memoir and biography, this book reflects on how time, perspective and stories left unwritten can shape our view of the past. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-24 10:00:41 UTC ]
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Hollywood's bravest and most foolhardy memoir wasn't written by a movie star

'You'll Never Eat Lunch in This Town Again' ranks No. 31 on our list of the best Hollywood books of all time because it's the ultimate Icarus story, unflinchingly detailing its author's descent. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-08 10:00:36 UTC ]
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Roald Dahl rewritten by stars including Greg James, Adam Kay and Konnie Huq

James has co-written a spin-off of The Twits with Chris Smith, while a short story collection, Charlie and the Christmas Factory, will be published in OctoberThe Twits and Matilda are among the much-loved Roald Dahl characters set to appear in brand new stories inspired by the late British... Continue reading at The Guardian

[ The Guardian | 2024-04-05 13:47:01 UTC ]
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A new series of Star Wars shorts premieres on Disney+ next month

Disney just pulled a fast one. Star Wars movies and shows are typically announced years before being released, but the company just revealed a new TV program that premieres next month. Tales of the Empire is an animated show produced by Dave Filoni, the man who cut his teeth on cartoons like... Continue reading at Engadget

[ Engadget | 2024-04-04 19:00:07 UTC ]
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The Liturgy and Anxiety of Ordinary Lives: In Conversation with Rigoberto González, by Darlington Chibueze Anuonye

The Liturgy and Anxiety of Ordinary Lives: In Conversation with Rigoberto González, by Darlington Chibueze Anuonye Interviews [email protected] Tue, 03/26/2024 - 08:23 Rigoberto González / Photo by Mahsa HojjatiRecently, I scheduled a zoom call... Continue reading at World Literature Today

[ World Literature Today | 2024-03-26 13:23:19 UTC ]
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Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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Crain's 20 In Their 20s showed promise at a young age. They're living up to the hype

Brad Weekes was 25 years old and working as a senior associate at public affairs firm Kivvit when Crain's named him to the 2020 class of 20 In Their 20s. The East New York native's goal at the time: Pressure lawmakers to make positive changes.In many ways, Weekes was already doing just that. At... Continue reading at Crains New York

[ Crains New York | 2024-03-06 20:37:04 UTC ]
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Announcing Voyage Into Genre Live!

Tor Publishing Group and Lit Hub are thrilled to present an evening of fantasy at a LIVE version of our popular Voyage Into Genre podcast.  Join us on our epic group tour, featuring four TPG authors with new fantasy titles and a special guest moderator at each event. Details below — be sure to... Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-28 09:41:46 UTC ]
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