List Growth Alone Won’t Drive Success in Email Marketing

Folio: and WhatCounts team up on a survey revealing how publishers need to get a better handle on ROI and content value. The post List Growth Alone Won’t Drive Success in Email Marketing appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-10-26 00:00:00 UTC ]
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Beyond Metafiction: A Reading List of Labyrinthine Realities

The story within a story. It’s a common enough trope—from The Arabian Nights to Hamlet to the postmodern canon, we’re familiar with books that nest realities inside one another. Moving from the main narrative to the nested narrative can reveal interesting echoes, parallels, and reflections, and... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-03 08:54:13 UTC ]
More news stories like this | News stories tagged with: #arabian nights


10 books to add to your reading list in October

Bethanne Patrick's October highlights include the biographies of Bob Dylan and Samuel Adams, new fiction from John Irving and Celeste Ng and plenty more. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-09-29 13:00:19 UTC ]
More news stories like this | News stories tagged with: #bethanne patrick #bob dylan #john irving #celeste ng


Intimacy and Manipulation: A Reading List of Fictional Diaries

At its best, the relationship between novelist and reader is an intimate one. Can I tell you something? whispers the writer, and the reader whispers back, Please do… Of all the forms that the novel can take, the diary is surely the most confiding of all; it’s as if the intimacy level has been... Continue reading at Literrary Hub

[ Literrary Hub | 2022-09-28 08:57:35 UTC ]
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A Blueprint for Success: Spotlight on Whynde Kuehn

In Strategy to Reality, the author offers a holistic perspective on building and structuring a successful business. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-23 04:00:00 UTC ]
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Marketing in the metaverse—what science fiction can teach brands about Web3

With marketing ploys that are just transaction schemes extended into a digital space, marketers are falling behind the innovation pack. Continue reading at Advertising Age

[ Advertising Age | 2022-09-22 09:30:00 UTC ]
More news stories like this | News stories tagged with: #digital space #science fiction


Indie Presses and Bookstores Discuss Strategies for Success at PNBA

New marketing approaches and sustainable publishing were two of the main topics on the final day of the PNBA fall meeting. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #indie presses #main topics #final day


A Banned Books Week Action List: Book Censorship News, September 16, 2022

Take action during Banned Books Week with these action items. That, plus this week's roundup of book censorship news. Continue reading at Book Riot

[ Book Riot | 2022-09-16 10:40:00 UTC ]
More news stories like this | News stories tagged with: #books week


NPD BookScan: US Print Book Market Shows a ‘Strong August Performance’

Near summer's end in the Northern Hemisphere, NPD's Kristen McLean sees the US market 'bucking uncertainty in the wider economy.' The post NPD BookScan: US Print Book Market Shows a ‘Strong August Performance’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-09-13 00:21:46 UTC ]
More news stories like this | News stories tagged with: #northern hemisphere #wider economy #print book


We Wrote a Book About Why Audible Won’t Sell Our Book...and Snuck It Onto Audible

In his new book with Rebecca Giblin, 'Chokepoint Capitalism,' Cory Doctorow explores how large companies have positioned themselves between consumers and creatives and with a new Kickstarter campaign once again takes aim at the world's dominant audiobook platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-09 04:00:00 UTC ]
More news stories like this | News stories tagged with: #chokepoint capitalism #large companies #kickstarter campaign #takes aim #audiobook


Insight Editions Reorganizes to Spur Growth

With sales up 34% so far this year, Insight Editions has taken a number of steps to scale the business, including consolidating separate areas into three centralized editorial divisions, appointing a publishing director to each editorial division, and blending sales and marketing into a single... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #insight editions #editorial division #publishing director


10 books to add to your reading list in September

Bethanne Patrick's September highlights include sequels from Elizabeth Strout and Andrew Sean Greer along with exciting debuts. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-09-02 14:00:54 UTC ]
More news stories like this | News stories tagged with: #bethanne patrick #elizabeth strout #exciting debuts


Tess Gunty has won the inaugural Waterstones debut fiction prize.

Congratulations to Tess Gunty, whose critically acclaimed debut novel The Rabbit Hutch has just won the inaugural Waterstones debut fiction prize. The novel (about four teenagers—recently aged out of the state foster-care system—living together in an apartment building in the post-industrial... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-26 15:48:11 UTC ]
More news stories like this | News stories tagged with: #tess gunty #rabbit hutch #waterstones booksellers #debut novel


IPA: The SDG Book Club Issues a New Reading List

The 16th UN Sustainable Development Goal is the focus of a new children's reading list released by the SDG Book Club. The post IPA: The SDG Book Club Issues a New Reading List appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-08-24 22:10:44 UTC ]
More news stories like this | News stories tagged with: #post ipa #book club


What Five Years with a Predatory Vanity Press Taught Me About Art and Success

Every few months, I receive an email or phone call from someone who claims to work for a literary agency or publishing entity. In the lengthy messages variegated with bold-faced sentences, or voicemails in which the speaker mispronounces my maiden name, I’m promised six-figure book deals with... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-22 08:52:55 UTC ]
More news stories like this | News stories tagged with: #phone call #simon schuster #penguin random house #literary agency


DOJ v. PRH: Challenges over Bid Competition, Market Share

As testimony wrapped up prior to closing arguments today, the defense and DOJ once again attacked each other's data analysis and methodology. The DOJ asserted that publisher competition, not imprint competition, is the surest way to lift advances, and that non-Big Five publishers face... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #market share #data analysis #publishers face


NPD Books on July’s US Print Market: 6 Percent Lower, Year to Date

In a 'steady' market, NPD sees print sales in the United States decline 1.6 million units in July, typically a month for some losses. The post NPD Books on July’s US Print Market: 6 Percent Lower, Year to Date appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-08-10 18:34:37 UTC ]
More news stories like this | News stories tagged with: #date appeared #print market #npd books #print sales


AAP Won't Seek Fees in Maryland E-book Case

In a new filing, the AAP said that it will not seek to recoup costs and legal fees it incurred in its successful challenge to a Maryland e-book law that was declared unconstitutional earlier this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #legal fees #e-book


10 books to add to your reading list in August

Bethanne Patrick's August highlights include fiction from Mohsin Hamid and Marianne Wiggins, a sequel to "Dopesick" and a revisionist feminist history. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-07-29 13:00:01 UTC ]
More news stories like this | News stories tagged with: #bethanne patrick #mohsin hamid


Smarter Than We Think: A Reading List on Animal Intelligence

This is a boom time for books about animal intelligence. It feels like every day I see a review of a book called something like Furry Mensa—the Remarkable Brains of All Those Little Guys Running Around Out There. No book in this genre is ever going to be truly bad, because animal intelligence is... Continue reading at Literrary Hub

[ Literrary Hub | 2022-07-29 08:51:54 UTC ]
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Barack Obama’s 2022 Summer Reading List

It's that time of year when we gather 'round and discuss former President Barack Obama's reading list for the summer! Continue reading at Book Riot

[ Book Riot | 2022-07-26 21:53:22 UTC ]
More news stories like this | News stories tagged with: #barack obama