Launching (and Maintaining) a Successful E-Commerce Platform

As the e-commerce craze gets hotter, publishers looking to get into the game are faced with many questions. Some of these include how the business model of the e-commerce operation will operate; how it integrates seamlessly into editorial while avoiding advertising influence; and perhaps most importantly, what platform the e-commerce operation will live on. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
News tagged with: #e-commerce craze #business model #e-commerce operation

Other Publishing stories related to: 'Launching (and Maintaining) a Successful E-Commerce Platform'


Macmillan Launches Indie Bookstore Assistance Program

Macmillan Publishers will issue promotional terms intended to help independent bookstores recover from what it calls "the significant and calamitous impacts of Covid-19 on the channel." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-20 04:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan publishers #macmillan #bookstore


Andrew Sharp launches publishing consultancy

Andrew Sharp, former rights director at Hachette Children’s Group, is launching a new publishing consultancy, drawing on his 24 years' experience in the book trade. Continue reading at The Bookseller

[ The Bookseller | 2020-05-18 22:23:52 UTC ]
More news stories like this | News stories tagged with: #rights director #hachette children #book trade #hachette


Times of India, New York Times, News Corp Share Content-to-Commerce Case Studies

Leaders of content-to-commerce initiatives at three global news media companies shared in-depth looks at how those projects started and how they are Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-18 19:00:36 UTC ]
More news stories like this | News stories tagged with: #news corp


NLT and Lancome launch women's audiobook club

The National Literacy Trust has partnered with cosmetics company Lancôme to launch an audiobook club for young women. Continue reading at The Bookseller

[ The Bookseller | 2020-05-18 13:24:10 UTC ]
More news stories like this | News stories tagged with: #young women #audiobook


HBG Launches Indie Bookstore Assistance Program

Hachette Book Group is launching a new program to assist in the reopening of independent bookstores. The program is intended to help stores recover from the impact of Covid-19 on their businesses, as well as to aid them in reopening. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #bookstore


National Book Tokens and Puffin launch children's writing contest

National Book Tokens and Puffin have joined forces to launch a new writing competition for children across the UK and Ireland. Continue reading at The Bookseller

[ The Bookseller | 2020-05-17 13:20:46 UTC ]
More news stories like this | News stories tagged with: #writing contest #joined forces #writing competition #puffin


Red Wheel Weiser Launches New Imprint

Red Wheel Weiser’s Dharma Spring is a nonfiction imprint focusing on “works inspired by Buddhist wisdom to help people work with today’s challenges,” according to the publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #people work


AHRC launches pandemic culture campaign

The Arts and Humanities Research Council (AHRC) is to explore the impact of culture during the Covid-19 pandemic via a new campaign, Boundless Creativity. Continue reading at The Bookseller

[ The Bookseller | 2020-05-07 09:18:11 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic


Elliott & Thompson launches online campaign of 'soothing words'

Elliott & Thomspon is launching an online campaign to show "the comfort words can bring", in partnership with author Paul Anthony Jones. Continue reading at The Bookseller

[ The Bookseller | 2020-05-06 02:55:55 UTC ]
More news stories like this | News stories tagged with: #online campaign


Two competitions launch for funny writing by children

Children’s author Guy Bass is launching a funny writing competition for children with his publisher Little Tiger called A Write Laugh. Meanwhile, a second comedy writing and performing arts competition for young people has recently been launched in memory of late children's author Louise... Continue reading at The Bookseller

[ The Bookseller | 2020-05-05 21:43:35 UTC ]
More news stories like this | News stories tagged with: #late children #funny writing #comedy writing #children's author


Lifestyle Publishers Are Experiencing an E-Commerce Boom

Generally speaking, surges in online traffic during the pandemic have not translated to commensurate revenue growth for consumer-facing publishers, of whom an overwhelming majority anticipate a decline in digital advertising this year as marketers are forced to cancel, adjust or delay... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-04 19:08:35 UTC ]
More news stories like this | News stories tagged with: #paid content #create content #content strategy #at-home fitness #hearst


The Bookseller and Spread the Word launch survey for small presses

The Bookseller and writer development charity Spread the Word have launched a survey of small independent presses to assess the financial pressures they are under as a result of the coronavirus lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-05-04 09:12:42 UTC ]
More news stories like this | News stories tagged with: #small presses #financial pressures #coronavirus lockdown #bookseller


Kate Mortenson launching national digital media company, raising $10M

Pondr hopes to raise at least $10 million this year and has already netted at least $1 million from Cargill heirs Whitney and Betty Macmillan. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-04-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #$10 million #$1 million #digital media


Mills & Boon launching subscription service We Love Romance

HarperCollins is launching an e-book subscription service called We Love Romance, providing unlimited access to thousands of Mills & Boon titles. Continue reading at The Bookseller

[ The Bookseller | 2020-04-30 01:34:32 UTC ]
More news stories like this | News stories tagged with: #e-book subscription #harpercollins


National Writing Day launches online #writefromhome campaign

National Writing Day is launching a bank of online writing resources for students, as part of a campaign to encourage them to write during lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-04-28 22:46:41 UTC ]
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Hurst launches Friends of Hurst subscription scheme

Hurst Publishers has launched a subscription service so that readers can support the company through the coronavirus pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-28 02:12:52 UTC ]
More news stories like this | News stories tagged with: #hurst publishers #subscription service #coronavirus pandemic


gal-dem launches podcast

gal-dem magazine is launching a new podcast, featuring author Candice Carty-Williams in its first season. Continue reading at The Bookseller

[ The Bookseller | 2020-04-28 00:01:03 UTC ]
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DHA launches virtual open day

David Higham Associates (DHA) has announced this year's open day will take place online, due to the Covid-19 pandemic. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 19:47:27 UTC ]
More news stories like this | News stories tagged with: #open day #place online #covid-19 pandemic


Edwards-Jones launches Great Big Book Club

Author Imogen Edwards-Jones and friends have launched the online Great Big Book Club featuring author interviews, book reviews and a series of “Lockdown Lunches”. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 10:03:35 UTC ]
More news stories like this | News stories tagged with: #book reviews #big book


Random House Children’s Books Launches MAGIC TREE HOUSE Home Adventures

Random House Children’s Books will launch Magic Tree House Home Adventures, an online program of activities, crafts, recipes, reading challenges, and more. Continue reading at Book Riot

[ Book Riot | 2020-04-24 17:57:06 UTC ]
More news stories like this | News stories tagged with: #random house