Media consumers who prefer native digital content now make up nearly half the audience for entertainment in developed markets and more than a third of the audience for publishing and online services. In developing markets, those shares are slightly lower but trending in the same direction, Bain & Company's new survey of 7,000 people in 10 countries finds.These consumers, whom we call Generation #hashtag (regardless of age), favor content and services that have been designed and distributed exclusively through digital (and especially mobile) channels. Perhaps most important for media companies, a younger cohort among Generation #hashtag says that it is increasingly willing to pay for content, especially for video, music and games.The music industry is moving particularly fast, with native streaming surpassing CDs in the U.S. in 2014, according to the Recording Industry Association of America. The written word shows a more mixed pace of change as few people outside the U.S. and U.K. take up digital books, resulting in an overall penetration of 38% across developed countries. Online news, meanwhile, has reached staggering digital penetrations of 89% across the same markets. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-11-30 00:00:00 UTC ]
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Across the country this weekend, independent bookstores once again celebrated Independent Bookstore Day, this year on April 29. Some bookselling scenes began the lead-up to the celebration even earlier, with "passport" promotions that offered customers discounts after visiting a certain number... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-01 04:00:00 UTC ]
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The World Book Day promotion from Amazon Publishing this year offers international reads from several imprints and nine countries. The post Amazon Publishing’s World Book Day #ReadTheWorld Giveaway appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-04-25 16:30:04 UTC ]
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Blackstone Publishing and Valiant Entertainment announced four inaugural titles featuring novelizations of comics characters. The first books are due out in early 2025. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-25 04:00:00 UTC ]
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Johnston, longtime president of the Canadian children's book publisher, is leaving the company. Kids Can will now be led by Lara Caplan, Naseem Hrab, and Sarah Labrie, who have been given expanded roles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-25 04:00:00 UTC ]
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Your mom might not be as up to date as you on the latest tech trends, but that doesn't mean a carefully chosen gadget wouldn't make her life easier. While flowers and breakfast in bed remain lovely Mother's Day gifts, you may want to try a different tack this year and get your mom something... Continue reading at Engadget
[ Engadget | 2023-04-24 13:15:33 UTC ]
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Find out what cities across the U.S. are doing to celebrate Independent Bookstore Day 2023 on April 29th and get in on the fun! Continue reading at Book Riot
[ Book Riot | 2023-04-24 10:38:00 UTC ]
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Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
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Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek
[ AdWeek | 2023-04-20 11:59:40 UTC ]
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“ALA calls on readers everywhere to show our commitment to the First Amendment by doing something concrete to preserve it,” said ALA president Lessa Kanani'opua Pelayo-Lozada. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-20 04:00:00 UTC ]
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If you have a reading list a mile long that seems to just keep growing, it’s about time you do something about that. Fortunately, apps like Headway make it easy to get personal with your reading and learning. Whether you want to build a business, improve your health, or level up your... Continue reading at PC World
[ PC World | 2023-04-18 08:00:00 UTC ]
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The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News
[ ABC News | 2023-04-14 20:47:19 UTC ]
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One of the defining features of Twitter since its inception has been the character limit, forcing users to be direct and concise. It’s such a big deal that when the limit was doubled, from just 140 characters to 280, it became a subject of primetime TV gags. But under the guiding hand of... Continue reading at PC World
[ PC World | 2023-04-14 14:57:40 UTC ]
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Is your kid hungry to read more books like this best-selling series? Find more book series like Diary of a Wimpy Kid here, like The Magnificent Makers: How to Test a Friendship by Theanne Griffith and Reggie Brown. Continue reading at Book Riot
[ Book Riot | 2023-04-12 10:33:00 UTC ]
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Recent automatic updates to e-book editions of works by Roald Dahl, R.L. Stine and Agatha Christie are a reminder of who really owns your digital media. Continue reading at The New York Times
[ The New York Times | 2023-04-04 23:45:06 UTC ]
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Chief Digital Growth Officer Surabhi Pokhriyal on navigating CTV, digital media and marketing during inflationary times for the maker of Arm & Hammer, Trojan condoms and more. Continue reading at Advertising Age
[ Advertising Age | 2023-03-29 09:00:00 UTC ]
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At a long-awaited hearing last week, a federal judge sounded skeptical of the Internet Archive’s program to scan and lend library books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-24 04:00:00 UTC ]
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Digital media is facilitating spiritual practices in China, leading to the emergence of new online cultures and businesses. Continue reading at The Conversation
[ The Conversation | 2023-03-21 02:59:12 UTC ]
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Gone are the days when you could write a book a chapter at a time and hook people in a slow, serial burn. Now, if the internet is to believed, one must amass 100,000 followers on social media before they can even be considered for a book deal (every writer ever: why would anyone follow […] Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-10 17:36:58 UTC ]
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The new PublisHer pavilion at Bologna International Book Fair co-hosts an International Women's Day breakfast with Kids Can Press. The post International Women’s Day: PublisHer’s Bologna Stand appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-08 06:52:38 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-03-06 14:26:01 UTC ]
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