[caption id="attachment_133047" align="alignright" width="150"] Kate Lewis[/caption] Newly appointed president of Hearst Magazines Troy Young and Hearst president and CEO Steven R. Swartz announced today that Kate Lewis will take on the role of chief content officer at Hearst Magazines, a position that was vacated by Joanna Coles earlier this week, effective immediately. Lewis will continue to report to Young. Lewis has been with Hearst Magazines Digital Media since 2014 and most recently served as SVP, editorial director for the company, where she was responsible for tripling monthly unique visitors across the Hearst Magazines Digital Media portfolio while overseeing content and strategy for the portfolio’s social media, which has grown to an audience of 220 million. In her new role, she will be responsible for direct print and digital content strategy for Hearst Magazines brands, overseeing all U.S. editors-in-chief and digital directors, and work with the company’s international network to create global content opportunities. [caption id="attachment_64974" align="alignright" width="150"] Troy Young[/caption] “Kate has built a team of first-rate editorial talent that is focused on publishing exceptional feature and service journalism in words, images and video,” said Young in a statement. “She has played an integral role in growing our digital organization into the fast-moving, profitable business it is today. Kate’s responsibilities will be broader, but her core... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-08-08 00:00:00 UTC ]
When The New Republic said last summer that it was creating a brand marketing studio called Novel, it seemed a bit out of character. The magazine, which has been referred to as the "in-flight magazine of Air Force One," has been known throughout its history as a lofty journal of ideas, rather... Continue reading at Advertising Age
[ Advertising Age | 2016-03-21 00:00:00 UTC ]
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As the nation's geeks and nerds pack away their spandex and cardboard cosplay costumes (until October's New York Comic-Con of course) staff writer and office comic book aficionado Sam Thielman explains who should be TV's next smash hit superheroes. Continue reading at AdWeek
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