Jack in the Box’s mystery, New Coke’s revival and Dressbarn’s downfall: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today We're still pondering this mystery: What exactly prompted Kim Kardashian West to send an urgent secret message to Jack in the Box via Twitter? Her tweet to the fast food brand: “I have a serious complaint but I won’t fully put you on blast, check your corporate email inbox or send me a DM with direct person for my team to contact. Pronto!” Whatever the complaint was, the fast food brand followed up, Kardashian West said thanks, and now everything’s apparently fine. (Although other fast food brands poked fun at Jack in the Box over this. Including Wendy’s, which tweeted, “but like, who even goes there?”) So … is there any chance Kardashian West’s mystery complaint was actually a marketing stunt in disguise? Because suddenly everyone’s talking about Jack in the Box and how Kardashian West is apparently a customer. Ad Age sent the brand a question on Twitter but didn't hear back. New Coke is It Enough time has passed that Coca-Cola can poke fun at an inglorious chapter in its history: the failed launch of New Coke, a new formula that was launched in 1985 and quickly discontinued when consumers rejected it. Now “the beverage giant is celebrating its mistake in a partnership with Netflix’s sci-fi thriller ‘Stranger Things,’” which is set in the 1980s, Jeanine... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-22 10:00:00 UTC ]
News tagged with: #i-hsien sherwood #alfred maskeroni #bryan wiener #martha stewart #big deal #forwarded email

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Bookmarks calls for solidarity after 'frightening' attack by far-right mob

Socialist London bookshop Bookmarks was attacked over the weekend by a "far-right mob" and is now calling for solidarity following the "Nazi attack". Continue reading at The Bookseller

[ The Bookseller | 2018-08-07 00:00:00 UTC ]
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Jon Sopel: ‘I wake up at six every morning to see if Trump has tweeted’

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[ The Guardian | 2018-07-29 00:00:00 UTC ]
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Little Box Books: the subscription service for diverse kids titles

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[ The Bookseller | 2018-07-26 00:00:00 UTC ]
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[ Folio Magazine | 2018-07-25 00:00:00 UTC ]
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Johnny Depp surprises fans, and Zoe Kravitz calls for Trump's impeachment at 'Fantastic Beasts' Comic-Con panel

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[ Los Angeles Times | 2018-07-22 00:00:00 UTC ]
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Films based on books take 44% more at the box office

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[ The Bookseller | 2018-07-10 00:00:00 UTC ]
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Dracula revived by Stoker descendant

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[ The Bookseller | 2018-07-10 00:00:00 UTC ]
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HoZ signs Golden Age murder mystery

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[ The Bookseller | 2018-06-26 00:00:00 UTC ]
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The Bookseller calls on trade to back business rates petition

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[ The Bookseller | 2018-06-21 00:00:00 UTC ]
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Horatio Clare calls for magazines to stop ‘toy-tat’ giveaways

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[ The Bookseller | 2018-06-19 00:00:00 UTC ]
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APPWG calls for evidence on authors' earnings

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[ The Bookseller | 2018-06-15 00:00:00 UTC ]
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Deadlines: Call for Papers in Germany, Translation Fund Applications in Scotland

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[ Publishing Perspectives | 2018-06-11 00:00:00 UTC ]
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Amazon strikes first deal with Caskie Mushens for concentration camp mystery

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[ The Bookseller | 2018-06-11 00:00:00 UTC ]
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Ambulances called out to Amazon warehouses 600 times

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[ The Bookseller | 2018-06-05 00:00:00 UTC ]
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Faber signs 'Call Me by Your Name' author

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[ The Bookseller | 2018-05-30 00:00:00 UTC ]
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What Exactly is a Cozy Mystery?

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[ Publishers Weekly | 2018-05-18 00:00:00 UTC ]
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Penzler Launches New Company to Publish Mystery Classics

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[ Publishers Weekly | 2018-05-15 00:00:00 UTC ]
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The Crazy Legacy of Jack Kirby’s Forgotten *2001: A Space Odyssey*

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[ Wired | 2018-05-12 00:00:00 UTC ]
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BookExpo 2018: A Window on Wednesday

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[ Publishers Weekly | 2018-05-11 00:00:00 UTC ]
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BookExpo 2018: A Weighty Wednesday

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[ Publishers Weekly | 2018-05-11 00:00:00 UTC ]
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