Is this Southeast Asian leaf New York's next matcha?

A decade ago, it was dusky green matcha. Then came masala chai, yuzu and ube. Now another distinct Asian ingredient is wending its way through New York City’s dining scene.Pandan is a staple ingredient in Southeast Asian cuisine, used to give beverages, desserts and savory dishes a simultaneous hit of sweetness and earthiness. The blade-like leaves, which grow at least two feet long, are believed to have come from the present-day Moluccas islands in East Indonesia. One of the first recorded reference to pandan was in 1832.A slew of well-known dishes feature the fragrant herb: gai hor bai toey, a Thai fried chicken dish; nasi lemak, a Malaysian favorite where the rice is cooked with coconut milk and pandan leaves; and banh bo nuong, a brightly green-hued honeycomb cake from Vietnam.“Without it, it’s pretty obvious. Your food loses a signature whiff and flavor,” says Sharon Wee, a New York-based Singaporean cookbook author. Pandan’s fresh taste, which is imbued by either simmering it with other ingredients or blending it to create an extract, cuts out the heaviness from the coconut milk, sugar and chicken fat that it’s often used with, she adds.Now pandan is popping up across the city, and not just at Southeast Asian bakeries such as Bánh by Lauren and Lady Wong. In May, Cronut creator Dominique Ansel featured a strawberry pandan filling for his signature treat to celebrate the famed pastry’s 11th birthday. Before that, he served pandan coconut chiffon cake and pandan... Continue reading at 'Crains New York'

[ Crains New York | 2024-08-30 10:03:04 UTC ]
News tagged with: #similar amount #vanilla beans #earthy taste #burnt butter #french bartender #nutty finish #de soto #recently launched #banana liqueur #drink introduced #mark murphy #niche product #claire conaghan #success due #gorgeous color #cookbook

Other Publishing stories related to: 'Is this Southeast Asian leaf New York's next matcha?'


How the New York Public Library Brought Novels to Instagram With Unexpectedly Huge Results

The idea makes practically no sense at all. Full works of long-form literary fiction uploaded to ... Instagram? And specifically to Instagram Stories, a format known for its fast and fleeting posts about nights on the town and outfits of the day? But the New York Public Library pulled it off,... Continue reading at AdWeek

[ AdWeek | 2019-06-14 20:20:07 UTC ]
More news stories like this | News stories tagged with: #instagram stories #literary fiction


Jimmy six-hundred: Mr Daunt goes to New York

In all the current adulation for James Daunt, current chief executive of Waterstones and incoming chief executive of Barnes & Noble, it is worth recalling that it was not always so. Continue reading at The Bookseller

[ The Bookseller | 2019-06-08 21:31:09 UTC ]
More news stories like this | News stories tagged with: #james daunt #barnes noble


Daunt to split time between London and New York in Barnes & Noble deal

James Daunt will split his time between London and New York after Waterstones' parent Elliott Advisors (UK) announced that it had agreed to acquire the giant US bookseller Barnes & Noble for $683m. Continue reading at The Bookseller

[ The Bookseller | 2019-06-08 16:19:54 UTC ]
More news stories like this | News stories tagged with: #james daunt


At BookExpo: New York Rights Fair Brings Its Programming With It

As the BookExpo rights trading center returns to the Javits Center with the rest of the trade show—and now branded as the New York Rights Fair—a discussion series is included. The post At BookExpo: New York Rights Fair Brings Its Programming With It appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-29 05:30:06 UTC ]
More news stories like this | News stories tagged with: #javits center #discussion series


BookExpo 2019: New York Rights Fair Program

An inside look at Reese Witherspoon’s Hello Sunshine, international blockbusters, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #reese witherspoon


NYRF 2019: The New York Rights Fair Returns

The second annual iteration of the international adult and children’s content and licensing marketplace is colocated and running concurrently with BookExpo this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-29 04:00:00 UTC ]
More news stories like this |


6 Lovely Children's Books About Asian American Culture

May is Asian Pacific American Heritage Month, and it’s the perfect time to discover some new stories about Asian people, places, food and culture. Continue reading at The Huffington Post

[ The Huffington Post | 2019-05-20 09:45:24 UTC ]
More news stories like this | News stories tagged with: #perfect time


HGTV stars get their own collectible covers, the New York Post obsesses about AOC, Conde Nast diversifies: Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Cover stars: Chip and Joanna Gaines, who rose to fame through their hit HGTV... Continue reading at Advertising Age

[ Advertising Age | 2019-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising revenue #musical theater #current issue #released today


Patti Smith Wins 2019 'One Book, One New York' Vote

Rock star and author Smith's 'Just Kids' is the winner of the 2019 'One Book, One New York' contest. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #rock star


New York's BISG explores 'new normal' of printing and paper problems

Kobo c.e.o. Michael Tamblyn gave the closing keynote at the Book Industry Study Group's annual meeting in New York last week, describing how publishers lose money by leaving it on the digital table. Continue reading at The Bookseller

[ The Bookseller | 2019-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annual meeting


Getting South Asians into graphic novels

Frustrated by the lack of South Asians in comic books, Sha Nazir founded BHP Comics, Scotland's only independent graphic novel publisher. Continue reading at BBC World

[ BBC World | 2019-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels #comic books #independent graphic


New York Mag Elevates Noreen Malone and Genevieve Smith | People on the Move

[caption id="attachment_154813" align="alignright" width="300"] Left to right: Genevieve Smith and Noreen Malone. (Photo: Marvin Orellana/New York Magazine)[/caption] Newly appointed New York magazine editor-in-chief David Haskell announced two of his first promotions since taking the helm.... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strategic direction #good housekeeping #bon apptit #today show #nbc news


The New York Post vs. the (non-Murdoch) media, Google backs local news: Publisher's Brief

Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age

[ Advertising Age | 2019-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith magazines #great opportunity #troy young #hearst magazines #daily beast


One Book, One New York Announces All-Women 2019 Shortlist

Now in its third year, and in partnership with BuzzFeed Book Club, this year’s five finalists are titles all written by women. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-04 00:00:00 UTC ]
More news stories like this |


Children’s Books Salon: Building a ‘Global Community’ of Publishers in New York City

The second Children’s Books Salon in New York City brought together 26 international and nearly 70 American children’s book publishers for meetings and discussions. The post Children’s Books Salon: Building a ‘Global Community’ of Publishers in New York City appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #post children #books salon #global community


New York Times publisher responds to president's 'public enemy' tweet

In presidential tweet news, this happened Wednesday: Trump didn't get specific about the "false" reporting, but it seems likely that he saw the print edition of this morning's New York Times with... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public enemy


Egypt Turns Back Veteran New York Times Reporter

David D. Kirkpatrick was Cairo bureau chief for The New York Times between 2011 and 2015, and is the author of a recent book on the country. Continue reading at The New York Times

[ The New York Times | 2019-02-19 00:00:00 UTC ]
More news stories like this |


Pavilion strikes partnership with Rizzoli New York to grow sales

Pavilion Books will team up with Rizzoli New York on a publishing distribution and sales partnership from July. Continue reading at The Bookseller

[ The Bookseller | 2019-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pavilion books #sales partnership


Jill Abramson says Howard Kurtz trying to 'Foxify my book' by focusing on passage critical of New York Times

Jill Abramson, the former executive editor of the New York Times, says that a Fox News report claiming that she views her former employer as biased against President Trump took words from her forthcoming book out of context. The Fox News article, written by Howard Kurtz and headlined "Former NY... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jill abramson #president trump


Lin-Manuel Miranda buys much-loved New York bookshop

New York's Drama Book Shop is taken over by the Hamilton creator and three of his collaborators. Continue reading at BBC News

[ BBC News | 2019-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york bookshop