Inside Google's World Cup Newsroom

Google is turning its search trends into Twitter-friendly viral content, just in time for the World Cup.Inside a San Francisco office building, Google is trying its latest experiment: original sports journalism. When the 2014 World Cup began, Google unveiled a World Cup Trends Newsroom to turn search data surrounding soccer games into infographics. For the duration of the World Cup, a team of data scientists, designers, editors, and translators will publish shareable original content in multiple languages to the microsite. The project is a bold attempt to turn Google's search results into shareable material--and inject Google-branded content into the Facebook and Twitter ecosystems.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2014-06-17 00:00:00 UTC ]
News tagged with: #world cup #data scientists #multiple languages #search results

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[ The Bookseller | 2013-12-04 00:00:00 UTC ]
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[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
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EU Privacy Proposal Could Limit Data Use by Google, Facebook

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[ Advertising Age | 2013-11-27 00:00:00 UTC ]
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[ The Bookseller | 2013-11-25 00:00:00 UTC ]
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[ The Guardian | 2013-11-24 00:00:00 UTC ]
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[ Engadget | 2013-11-22 00:00:00 UTC ]
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[ Betanews | 2013-11-21 00:00:00 UTC ]
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[ Engadget | 2013-11-20 00:00:00 UTC ]
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[ The Guardian | 2013-11-19 00:00:00 UTC ]
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[ Fast Company | 2013-11-18 00:00:00 UTC ]
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[ Publishers Weekly | 2013-11-16 00:00:00 UTC ]
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[ The Christian Science Monitor | 2013-11-15 00:00:00 UTC ]
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[ Editor & Publisher | 2013-11-15 00:00:00 UTC ]
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[ Betanews | 2013-11-15 00:00:00 UTC ]
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[ Wired | 2013-11-15 00:00:00 UTC ]
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[ PC World | 2013-11-14 00:00:00 UTC ]
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[ AdWeek | 2013-11-14 00:00:00 UTC ]
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[ Wired | 2013-11-14 00:00:00 UTC ]
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[ Engadget | 2013-11-14 00:00:00 UTC ]
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