Innocent's McEwan tells IPG: 'personal contact with consumers is powerful'

Businesses should not underestimate the power of personal one-to-one connections with consumers, Joe McEwan, head of digital and communities at drinks company Innocent has advised delegates to the IPG Spring Conference. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-02-09 00:00:00 UTC ]

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Ingram Forms Consumer Marketing Unit

The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ingram content group


The power of distance

I’ve been writing about mental health for years. Not as many as I’ve been living with my own clinical depression, but certainly for over a decade now. It has, until last year, been mainly in blog form—direct, first-hand accounts of my own experiences as a man with mental health issues. Continue reading at The Bookseller

[ The Bookseller | 2022-01-28 16:35:15 UTC ]
More news stories like this | News stories tagged with: #mental health #clinical depression #first-hand accounts


An AI loop that ensnares consumers and critics alike

Jacob Ward warns about technology's dangers, but we've heard such alarms before. Continue reading at The Washington Post

[ The Washington Post | 2022-01-28 13:00:08 UTC ]
More news stories like this | News stories tagged with: #ve heard


For Rep. Raskin, personal grief and national trauma collided

The Maryland congressman reflects on his son's suicide and, days later, the insurrection at the Capitol. Continue reading at The Washington Post

[ The Washington Post | 2022-01-28 13:00:06 UTC ]
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Germany’s Zebralution Backs a New IPG Audio Award in the UK

The first audio award in the Independent Publishers Awards program in the UK is backed by digital media distributor Zebralution. The post Germany’s Zebralution Backs a New IPG Audio Award in the UK appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-01-25 14:16:22 UTC ]
More news stories like this | News stories tagged with: #uk appeared #post germany #digital media


A tale for the telling

With the Boris Johnson administration seemingly on the brink, can we be thankful for one last snafu before this ungainly prime minister exits right? Continue reading at The Bookseller

[ The Bookseller | 2022-01-22 07:36:15 UTC ]
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Benjamin Zephaniah | 'To tell the real, honest truth about the history of Britain would mean changing the history books'

The latest book by Benjamin Zephaniah follows a Trinidadian woman who boarded the Windrush to pursue her singing dream. Continue reading at The Bookseller

[ The Bookseller | 2022-01-22 07:13:29 UTC ]
More news stories like this | News stories tagged with: #history books #benjamin zephaniah


She has a bestseller and hit Netflix series. But Stephanie Land's 'Maid' isn't just about being a 'palatable poor person'

Stephanie Land, the author of 'Maid,' joins the L.A. Times Book Club on Jan. 25. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-01-19 19:34:16 UTC ]
More news stories like this | News stories tagged with: #stephanie land #times book


Ian McEwan’s ‘most epic book to date’ to be published in September

The Booker prize-winning author’s new novel Lessons is ‘a powerful meditation on history and humanity told through the prism of one man’s lifetime’Ian McEwan’s “most epic book to date”, moving from the end of the second world war to the current pandemic and exploring the impact of childhood... Continue reading at The Guardian

[ The Guardian | 2022-01-19 12:00:11 UTC ]
More news stories like this | News stories tagged with: #ian mcewan #powerful meditation #world war #current pandemic #childhood trauma #jonathan cape #prize-winning author


McEwan's 'mesmerising' Lessons signed by Cape for September release

Ian McEwan’s “ambitious and mesmerising” new novel Lessons will be published by Jonathan Cape in September.   Continue reading at The Bookseller

[ The Bookseller | 2022-01-19 02:10:47 UTC ]
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A Personal Catalogue of the World’s Most Storied Bookstores

Two decades ago, I wrote my very first novel while working at The Community Bookstore, an independent bookstore in Brooklyn, New York. That job enabled me to complete my book, not just because of the flexible hours, but because the other staffers were all aspiring writers, and many of our... Continue reading at Literrary Hub

[ Literrary Hub | 2022-01-12 09:50:45 UTC ]
More news stories like this | News stories tagged with: #decades ago #community bookstore #aspiring writers #famous writers #independent bookstore #first novel


Jason Reynolds delivers a powerful message in just three sentences

Reynolds and Jason Griffin have created a masterful collage of words and art that search for hope amid difficult times. Continue reading at The Washington Post

[ The Washington Post | 2022-01-11 15:00:38 UTC ]
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The Power Rangers

For those counting, there is an extra issue of The Bookseller this year. And it’s a bumper one, too. Continue reading at The Bookseller

[ The Bookseller | 2021-12-17 07:30:58 UTC ]
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In ‘The Fortune Men,’ a corrupt legal system frames an innocent man

Nadifa Mohamed's novel is inspired by the life and death of Mahmood Hussein Mattan. Continue reading at The Washington Post

[ The Washington Post | 2021-12-14 18:56:42 UTC ]
More news stories like this | News stories tagged with: #fortune men #innocent man #nadifa mohamed


Keum Suk Gendry-Kim on the Symbolism of Trees and the Power of Black and White Illustration

Keum Suk Gendry-Kim (The Waiting) and Alexander Chee (How to Write An Autobiographical Novel) spoke to one another as part of D+Q Live, a fall event series by the graphic novel publisher Drawn & Quarterly. The driving force behind November’s conversation was Gendry-Kim’s second... Continue reading at Literrary Hub

[ Literrary Hub | 2021-12-13 09:49:57 UTC ]
More news stories like this | News stories tagged with: #alexander chee #driving force #english-language release #graphic novel


UK magazine firm tells staff they must come into office despite Omicron

Exclusive: Future Publishing emails 1,500 staff in England to say full working from home ‘is not something we can do’Coronavirus – latest updatesSee all our coronavirus coverageFuture, the London-listed owner of magazines from Marie Claire to Metal Hammer, has told more than 1,000 members of... Continue reading at The Guardian

[ The Guardian | 2021-12-10 12:07:58 UTC ]
More news stories like this | News stories tagged with: #coronavirus coveragefuture #latest updatessee #metal hammer #marie claire


Little A acquires 'powerful' memoir from Polari Prize founder Burston

Little A, the literary fiction and non-fiction imprint of Amazon Publishing, has acquired a "powerful" memoir by Paul Burston, founder of the Polari Prize, the UK’s first and largest LGBTQ+ book award. Continue reading at The Bookseller

[ The Bookseller | 2021-12-09 09:18:56 UTC ]
More news stories like this | News stories tagged with: #non-fiction imprint #amazon publishing #polari prize #literary fiction #memoir


Amanda Gorman’s ‘Call Us What We Carry’ is as powerful as ‘The Hill We Climb’

The young poet delivers another stirring critique of modern America in a book that is at once pointed and hopeful. Continue reading at The Washington Post

[ The Washington Post | 2021-12-07 14:00:00 UTC ]
More news stories like this | News stories tagged with: #amanda gorman