Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox have already been doing over the past year, when they teamed up to create Concert, an advertising marketplace for high-quality content and its audiences.The idea was to give advertisers greater reach among particular consumer groups than either company could provide alone. So a marketer trying to reach foodies, for example, could use Concert to buy ad inventory across NBCU digital content related to Bravo's "Top Chef" and Vox's Eater.com. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-03-09 00:00:00 UTC ]
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Yu Tsai condemns magazine publisher for offering editor’s role to Alexi McCammond, who then resigned over racist tweetsA Teen Vogue photographer has said the hiring and swift axing of editor-in-chief Alexi McCammond over anti-Asian tweets shows Condé Nast does not “value” its Asian staff... Continue reading at The Guardian
[ The Guardian | 2021-03-22 15:37:27 UTC ]
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Bonnier Books UK has appointed Melissa Bond as senior editor of its soon-to-be-unveiled music imprint led by publishing director Pete Selby. Continue reading at The Bookseller
[ The Bookseller | 2021-03-15 21:08:51 UTC ]
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Welbeck has appointed Clare Hennessy from Scholastic as its new production director. Continue reading at The Bookseller
[ The Bookseller | 2021-03-15 01:24:07 UTC ]
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IDW Holdings announced the hiring of Jonny Gutman, Mark Doyle, and Cassie Conaway by its IDW Entertainment and IDW Publishing divisions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-11 05:00:00 UTC ]
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The Maryland legislature this week became the first to pass legislation that would ensure libraries can license digital content that is available to consumers. Similar legislation is pending in New York and Rhode Island. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-11 05:00:00 UTC ]
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You might think Tim Marshall would be chafing at the bit from the travel restrictions of the past year. After all, the author and journalist spent much of his 30-year-plus reporting career—the biggest chunk of that with Sky News, as the broadcaster’s foreign affairs editor—jetting to dangerous... Continue reading at The Bookseller
[ The Bookseller | 2021-03-09 05:23:31 UTC ]
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“Life doesn’t stop popping up things that are scary,” says the author of “Professional Troublemaker.” Continue reading at The Washington Post
[ The Washington Post | 2021-03-08 14:00:00 UTC ]
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Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday
[ Digiday | 2021-03-08 05:01:00 UTC ]
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Former HarperCollins global c.e.o. Jane Friedman has joined Inkitt as an advisor and shareholder. Continue reading at The Bookseller
[ The Bookseller | 2021-03-05 09:36:47 UTC ]
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The Jerusalem forum has announced digital programming elements for May, with an eye to a physical event in 2022. The post A Digital Jerusalem International Book Forum Opens for 2021 Registration appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-03-02 01:16:29 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Netflix wins big at Globes Streaming platforms dominated the winners at last... Continue reading at Advertising Age
[ Advertising Age | 2021-03-01 11:07:04 UTC ]
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Initial plans for this year's Independent Bookshop Week have been announced with Cressida Cowell designing a celebratory tote bag, a special Brian Bilston poem and early releases. Continue reading at The Bookseller
[ The Bookseller | 2021-03-01 07:02:04 UTC ]
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Pavilion m.d. David Graham has been appointed as the new c.e.o. of the Quarto Group UK. Continue reading at The Bookseller
[ The Bookseller | 2021-03-01 04:20:45 UTC ]
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Daunt Books Publishing has appointed Marigold Atkey as editor, effective from 29th April. Continue reading at The Bookseller
[ The Bookseller | 2021-02-28 15:50:55 UTC ]
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Another of King’s special powers? Slipping into the persona of a teenager with total authenticity. Continue reading at The Washington Post
[ The Washington Post | 2021-02-28 07:14:30 UTC ]
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In the face of COVID-19, many book festivals have moved online. Here's what's worked, what hasn't, and what the future might hold for them. Continue reading at Book Riot
[ Book Riot | 2021-02-26 11:38:02 UTC ]
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A collection of the best biography books for kids to help them learn about history’s most fascinating people and dream a bit bigger, including Turning Pages: My Life Story by Sonya Sotomayor, illustrated by Lulu Delacre. Continue reading at Book Riot
[ Book Riot | 2021-02-26 11:34:00 UTC ]
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Sparked by a strong fourth quarter, Simon & Schuster finished 2020 with both sales and earnings up about 11% over 2019. A slew of adult nonfiction hits helped to drive the gains. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-25 05:00:00 UTC ]
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The list of rights and licensing events grows as March without London Book Fair approaches. And Regency romance has its day online. The post Publishing’s Specialized Digital Events: Piling Up Higher and ‘Heyer’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-24 16:13:02 UTC ]
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The Institute for Local Self-Reliance hosted a seminar on the topic of "Reining in Monopoly Power," where Congressman David Cicilline (D-RI) and others vowed to level the playing field for small businesses competing against Amazon and other dominant tech companies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
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