In the Fight Against Big Digital Powers, Conde Nast Joins NBCU and Vox in Ad Pact

Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox have already been doing over the past year, when they teamed up to create Concert, an advertising marketplace for high-quality content and its audiences.The idea was to give advertisers greater reach among particular consumer groups than either company could provide alone. So a marketer trying to reach foodies, for example, could use Concert to buy ad inventory across NBCU digital content related to Bravo's "Top Chef" and Vox's Eater.com. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-03-09 00:00:00 UTC ]
News tagged with: #latest move #digital advertising #advertising marketplace #high-quality content #consumer groups #top chef

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Picture power

Far too many times, I’ve been in a bookshop or a school and heard adults persuade a child away from a picture book and encouraged them to read ‘something more appropriate’. There’s a huge notion in this country that picture books are for younger children and a step into ‘proper reading’. Continue reading at The Bookseller

[ The Bookseller | 2021-09-13 08:06:26 UTC ]
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Media Buying Briefing: As the auto industry shifts its priorities, digital media buying slides into the driver’s seat

Due to a convergence of supply-chain issues, shifting consumer preferences, auto advertising continues to shift from traditional to digital media channels, even as total spending is expected to drop. The post Media Buying Briefing: As the auto industry shifts its priorities, digital media... Continue reading at Digiday

[ Digiday | 2021-09-13 04:05:00 UTC ]
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Lambert joins Bookshop board

Sophie Lambert has been appointed to Bookshop.org's advisory board, as the company continues to grow and embarks on future development plans. Continue reading at The Bookseller

[ The Bookseller | 2021-09-08 04:20:35 UTC ]
More news stories like this | News stories tagged with: #sophie lambert #advisory board #company continues #bookshop


OUP unveils new logo to mark digital-first shift

Oxford University Press (OUP) has launched new branding to mark its move towards becoming a digital-first business.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-06 10:52:31 UTC ]
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Emma Gannon | 'I really want to us to fight back against the algorithm of life'

Five years ago, when in her late twenties, Emma Gannon released her first book: Ctrl Alt Delete: How I Grew Up Online. It’s a funny and thoughtful memoir which charts her formative experiences on the internet as a Millennial woman born in the same year as the World Wide Web. Continue reading at The Bookseller

[ The Bookseller | 2021-09-03 14:05:09 UTC ]
More news stories like this | News stories tagged with: #emma gannon #fight back #thoughtful memoir #memoir


New PLA Survey Illustrates Critical Digital Role Played by Public Libraries

The report, '2020 Public Library Technology Survey,' provides a current, detailed snapshot of how libraries serve as digital equity hubs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #libraries


Between Grief and Fighting for Survival with Kat Chow

At Ploughshares, Kat Chow discusses Seeing Ghosts, her memoir that examines grief and sorrow through the lens of three generations of her Chinese-American family. “I’ve always been drawn to writing about the body—our physical selves and how they reflect our inner lives—and how our bodies are an... Continue reading at The Millions

[ The Millions | 2021-09-02 20:30:39 UTC ]
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Locast shuts down, but the fight over local channel streaming continues

Watching local channels just got a lot more expensive unless you can use an antenna. Locast, a nonprofit service that used a loophole in copyright law to stream local TV channels on the cheap, delivered a blow to cord cutters this week by abruptly suspending its operations.Read Full Story Continue reading at Fast Company

[ Fast Company | 2021-09-02 15:10:40 UTC ]
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He fought in the Marines and MMA matches. A novel about his mother was the fight of his life

Atticus Lish was acclaimed for his first novel 'Preparation for the Next Life.' His second, 'The War for Gloria,' is more raw, painful and personal. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-09-02 13:00:39 UTC ]
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An App Called Libby and the Surprisingly Big Business of Library E-Books

Increasingly, books are something that libraries do not own but borrow from the corporations that do. Continue reading at New Yorker

[ New Yorker | 2021-09-02 10:00:00 UTC ]
More news stories like this | News stories tagged with: #library e-books #libraries


Ghanshamdas joins Round Table Books as director

Independent children’s bookshop Round Table Books has hired Meera Ghanshamdas as its new director. Continue reading at The Bookseller

[ The Bookseller | 2021-09-01 06:07:32 UTC ]
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Burton and Halls join Costa Book Awards judges

Novelist Jessie Burton and children's book author Smriti Halls are among the judges confirmed for the 2021 Costa Book Awards, which celebrates its 50th anniversary this year. Continue reading at The Bookseller

[ The Bookseller | 2021-08-31 23:06:55 UTC ]
More news stories like this | News stories tagged with: #children's book #costa book


10 Bibliomemoirs About the Life-Altering Power of Reading

These bibliomemoirs, including The End of Your Life Book Club by Will Schwalbe, offer a glimpse into the lives of fellow book lovers, reminding us how vast the bookish community is. Continue reading at Book Riot

[ Book Riot | 2021-08-30 10:37:00 UTC ]
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Three Short Works of Literature That Can Inspire You to Fight Climate Change

Libia Brenda, Hannah Onoguwe, and Vandana Singh recommend two short stories and a poem that can help you think differently about climate change. Continue reading at Slate

[ Slate | 2021-08-27 13:00:00 UTC ]
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Ingram's McCarthy joins BookMachine's editorial board

Ingram’s Peter McCarthy will join BookMachine’s editorial board next year to lead its marketing stream.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-27 03:16:23 UTC ]
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Old Barn Books scoops Fuller's 'powerful' debut

Old Barn Books will publish author Lisa Fuller's "powerful" YA debut Ghost Bird in the UK. Continue reading at The Bookseller

[ The Bookseller | 2021-08-25 13:08:09 UTC ]
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How to watch Billie Jean King discuss 'All In' and her lifelong fight for gender equity

Long Beach native Billie Jean King shares her new memoir, 'All In,' with L.A. Times Book Club readers. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-08-24 20:24:43 UTC ]
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When ‘Due Process’ Is Weaponized To Protect Powerful Men

Alexandra Brodsky told HuffPost about her new book "Sexual Justice," which explores sexual violence and deeply rooted misunderstandings about due process. Continue reading at The Huffington Post

[ The Huffington Post | 2021-08-24 12:00:04 UTC ]
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OnlyFans’ policy switch is the latest victory in Big Banking’s war on sex

OnlyFans, the platform that allows creators to sell material directly to customers, will soon implement new restrictions on the publication of adult content. Starting in October, the company will ban the sale of sexually explicit content and depictions of sexual acts. The move does not cover all... Continue reading at Engadget

[ Engadget | 2021-08-20 17:40:41 UTC ]
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People with disabilities appear in 1% of TV ads

Although they represent 26 percent of the U.S. population, portrayals lag despite progress in product development and entertainment, Nielsen finds. Continue reading at Advertising Age

[ Advertising Age | 2021-08-19 18:10:40 UTC ]
More news stories like this | News stories tagged with: #product development #nielsen finds #nielsen