In the Fight Against Big Digital Powers, Conde Nast Joins NBCU and Vox in Ad Pact

Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox have already been doing over the past year, when they teamed up to create Concert, an advertising marketplace for high-quality content and its audiences.The idea was to give advertisers greater reach among particular consumer groups than either company could provide alone. So a marketer trying to reach foodies, for example, could use Concert to buy ad inventory across NBCU digital content related to Bravo's "Top Chef" and Vox's Eater.com. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-03-09 00:00:00 UTC ]
News tagged with: #latest move #digital advertising #advertising marketplace #high-quality content #consumer groups #top chef

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Jeff Kinney Scores with ‘Big Shot’

With the sixth book in his 'Diary of a Wimpy Kid' series out this week and a Disney+ movie coming out on December 3, the mega-bestselling author is hitting the road. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sixth book #wimpy kid


Ware joins S&S UK with 'unputdownable' novel in two-book deal

Simon & Schuster UK has signed an “unputdownable” new book from internationally bestselling author Ruth Ware in a two-book deal. Continue reading at The Bookseller

[ The Bookseller | 2021-10-26 02:40:30 UTC ]
More news stories like this | News stories tagged with: #bestselling author


Pearson joins DK as Brown leaves after nearly 24 years

Amy Pearson is joining DK as global brand and communications director, succeeding Louise Brown when she leaves the company at the end of November. Continue reading at The Bookseller

[ The Bookseller | 2021-10-25 13:28:25 UTC ]
More news stories like this | News stories tagged with: #global brand #communications director #pearson


Zephaniah writes 'powerfully moving' Windrush picture book for Scholastic

Benjamin Zephaniah is writing a “powerfully moving” picture book about the voyage of "HMT Empire Windrush" to be published by Scholastic UK in April 2022.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-23 10:30:14 UTC ]
More news stories like this | News stories tagged with: #benjamin zephaniah #picture book


PRH Once Again Extends Temporary E-book, Digital Audio Terms for Libraries

The publisher's pro-rated terms and its temporary story time permissions will now run through March, 31, 2022, as the pandemic continues to impact schools and libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries


How the hyper-violent Squid Game has crept into digital content targeting young children

Children are being exposed to aspects of Netflix’s gory and dark drama Squid Game, but it’s most likely not from the streaming service itself. Continue reading at The Conversation

[ The Conversation | 2021-10-21 05:35:19 UTC ]
More news stories like this | News stories tagged with: #streaming service #digital content


Princeton University Press joins forces with de Rham for gravity exploration

Princeton University Press has acquired world English rights, including audio, to Claudia de Rham’s The Beauty of Falling. Continue reading at The Bookseller

[ The Bookseller | 2021-10-18 07:35:43 UTC ]
More news stories like this | News stories tagged with: #including audio


Translators Fight for Credit on Their Own Book Covers

Do you know who translated your favorite foreign-language novel? Whoever did wants you to know—as soon as you pick up the book, in fact. That’s why translators are demanding that book publishers credit them on the front covers of the books they translate. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book covers #front covers


Springer Nature joins climate action emission reduction campaign

Springer Nature is joining the Business Ambition for 1.5°C campaign, a call-to-action for companies to set emissions reduction targets that can collectively limit global temperature increases.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-15 02:29:56 UTC ]
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Springer Nature at Frankfurt: Physical Stand, Digital Programming

Speaking of a mission 'to embed trust in research,' Springer Nature again this year offers a series of digital discussions during Frankfurt. The post Springer Nature at Frankfurt: Physical Stand, Digital Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-10-13 20:29:19 UTC ]
More news stories like this | News stories tagged with: #digital programming #digital discussions #springer nature


The Big Picture: Reading Historical Fiction During a Global Pandemic

Historical fiction can remind us that these "unprecedented" times are anything but. Here's what they can teach us about our current crisis. Continue reading at Book Riot

[ Book Riot | 2021-10-13 10:38:00 UTC ]
More news stories like this | News stories tagged with: #big picture #global pandemic #current crisis #historical fiction


DK partners with Kahoot! to improve digital learning

DK is partnering with educational gaming platform Kahoot! to improve digital learning.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-13 07:05:48 UTC ]
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PRH chief executive Dohle joins FutureBook line-up

Penguin Random House chief executive Markus Dohle is to be interviewed at FutureBook 21, The Bookseller's publishing conference, as part of an expansive programme of talks and panels that will take place on 19th November. Continue reading at The Bookseller

[ The Bookseller | 2021-10-12 10:46:52 UTC ]
More news stories like this | News stories tagged with: #publishing conference #19th november #penguin random house


Sprei joins Penguin Ventures as commercial director

Penguin Random House Children’s has appointed David Sprei to the new role of commercial director for Penguin Ventures. Continue reading at The Bookseller

[ The Bookseller | 2021-10-11 17:43:56 UTC ]
More news stories like this | News stories tagged with: #commercial director #penguin ventures #penguin random house


Murphy joins Ameet to spearhead Lego Books

Harriet Murphy has joined Ameet Publishing, the strategic publishing partner for the Lego Group, in the newly created role of market development director.   Continue reading at The Bookseller

[ The Bookseller | 2021-10-09 18:14:33 UTC ]
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Lyall Grant joins Joffe Books as Severn House appoints new publisher

Severn House publisher Kate Lyall Grant is joining Joffe Books as publishing director, to be succeeded at Severn House by Joanne Grant. Continue reading at The Bookseller

[ The Bookseller | 2021-10-08 16:06:12 UTC ]
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The power of rational thinking in a world that seems unreasonable

Steven Pinker offers hope that rationality can return to personal and civic life. Continue reading at The Washington Post

[ The Washington Post | 2021-10-08 12:00:00 UTC ]
More news stories like this | News stories tagged with: #civic life


After a criminal justice nightmare, he’s fighting the ‘broken’ system

Jarrett Adams recounts his grueling path from a wrongful conviction to a law career. Continue reading at The Washington Post

[ The Washington Post | 2021-10-08 12:00:00 UTC ]
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Movers and Shakers: Pinterest, BBH, McCann, Condé Nast, Dentsu, Hearst and more

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Continue reading at Media Week

[ Media Week | 2021-10-08 08:50:51 UTC ]
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School Librarians Must Treat the Fight for Their Future Like the Political Campaign It Is

The time has come for school librarians and their allies to abandon their traditional advocacy toolkits and to act boldly to secure the future of the profession. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
More news stories like this | News stories tagged with: #school librarians #political campaign