Illustration campaign enters ‘phase two’

Pictures Mean Business (PMB), the campaign co-founded and run by Sarah McIntyre and aimed at boosting recognition in the industry and among the public for illustrators, is moving into “phase two”, with an expanded team and a new website. Continue reading at 'The Bookseller'

[ The Bookseller | 2018-09-14 00:00:00 UTC ]
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Big names back Authors for the Philippines campaign

Popular authors including George R R Martin, Neil Gaiman, Kate Atkinson and David Nicholls are... Continue reading at The Bookseller

[ The Bookseller | 2013-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #david nicholls #kate atkinson #neil gaiman


Campaigners seek judicial review on Moray library closures

Library campaigners in Scotland are taking legal action in an attempt to keep libraries in Moray... Continue reading at The Bookseller

[ The Bookseller | 2013-11-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #library campaigners


The Best Illustrations From All Your Favorite Children's Books

Characters from children's books often take on legendary status in the popular imagination. Peter Pan inspired his own pathological syndrome (and maybe R. Kelly's "I Believe I Can Fly"); Willy Wonka led to a real–world candy company; and hundreds of wannabe Hobbits live in commercially... Continue reading at Fast Company

[ Fast Company | 2013-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fantasy worlds #chocolate factory #paddington bear #british library #popular imagination


Tom Gates campaign for Scholastic

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #liz pichon


Goodman Fiell Enters the U.S.

In their nearly 15 year tenure at art publisher Taschen, husband-and-wife writing team Charlotte and Peter Fiell authored and edited 38 books on art, design, and architecture. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-20 00:00:00 UTC ]
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Highlights of L,B's Goldfinch PR campaign

Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off... Continue reading at The Bookseller

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #donna tartt


S&S and Yilin Press Enter Distribution and Publishing Agreement

Under one of the more comprehensive trade deals with a Chinese publishing house, S&S will distribute ebooks of a broad cross-section of Yilin Press’s Mandarin language titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-10-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #yilin press #distribute ebooks #publishing agreement


Star Tribune Announces New Initiative for Real-Time Management of Digital Advertising Campaigns

As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #star tribune


Sage launches social science campaign

Sage has launched a transatlantic campaign with other social science bodies to raise awareness of... Continue reading at The Bookseller

[ The Bookseller | 2013-09-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raise awareness


Creepy Cute: A Beautifully Illustrated Book of Kafka — For Kids

The author's children were so mesmerized by Kafka's strange, macabre tales that he wrote My First Kafka: Runaways, Rodents and Giant Bugs, an illustrated, kid-friendly adaptation of three classic Kafka stories.     Continue reading at Wired

[ Wired | 2013-08-02 00:00:00 UTC ]
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Secrets of shoestring campaigns revealed 

Publishers revealed the secrets to creating major campaigns for their books on a minimal budget... Continue reading at The Bookseller

[ The Bookseller | 2013-07-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers revealed


Letter campaign for Canongate, signs Simon Garfield

Canongate is to launch a campaign in praise of letter writing, after signing two new books... Continue reading at The Bookseller

[ The Bookseller | 2013-07-04 00:00:00 UTC ]
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Sandberg campaign wins PPC/Waterstone's Award

Ebury Publishing senior publicity manager Shona Abhyankar has won the Second Quarterly Publishers... Continue reading at The Bookseller

[ The Bookseller | 2013-07-04 00:00:00 UTC ]
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Can a Public Awareness Campaign Curb Ebook Piracy?

The Read Legally public awareness campaign was launched to discourage Russians from downloading pirated ebooks, equating it with stealing from authors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-01 00:00:00 UTC ]
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How to Launch a Successful Multiplatform Marketing Campaign in Nine Easy Steps

Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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Penguin and WHS partner on charity summer reading campaign

Penguin and W H Smith have partnered for a new summer reading campaign, which will raise money... Continue reading at The Bookseller

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #raise money


Free The Press Campaign Trying To Raise $660 Million To Buy Tribune Co.

The folks at The Other 98% really, really don't want to see the Koch brothers to buy the Tribune Company. The non-profit organization has launched a fundraising campaign on Indiegogo to make a bid for the publishing company, which owns the Chic ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #non-profit organization #tribune company #koch brothers


WHS campaign for Theakstons crime award kicks off

W H Smith's promotion of the 2013 Theakstons Old Peculier Crime Novel of the Year award... Continue reading at The Bookseller

[ The Bookseller | 2013-05-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #peculier crime


'Nine-month' campaign for L,B Beatles book

A range of exclusive Beatles content is being used in a "nine-month pre-publication... Continue reading at The Bookseller

[ The Bookseller | 2013-05-09 00:00:00 UTC ]
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Summer campaigns seek to innovate

Publishers are seeking out innovative ways to target shoppers as they promote their big titles... Continue reading at The Bookseller

[ The Bookseller | 2013-05-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big titles #innovative ways