‘If we have to, we let them walk away’: Branded content margin pressure squeezes publishers

Media agency metrics and cut-rate pricing are putting major pressure on the margins of publishers' branded content operations. The post ‘If we have to, we let them walk away’: Branded content margin pressure squeezes publishers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-04-01 00:00:00 UTC ]

Other Publishing stories related to: '‘If we have to, we let them walk away’: Branded content margin pressure squeezes publishers'


Global Publishing Leaders 2014: Kyowon

Kyowon, founded in 1985, is one of the biggest publishing companies in Korea. They produce various educational programs, picture books, fairy tales, DVD and online services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: Holtzbrinck

Georg von Holtzbrinck GmbH publishing group is a family-owned company headquartered in Germany. The group’s portfolio includes Macmillan Publishers, Macmillan Science and Education, and Holtzbrinck Digital, Information and Services. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holtzbrinck digital #macmillan science


Global Publishing Leaders 2014: Olma Media Group

Olma Media Group is one of the most rapidly expanding publishing houses in Russia. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: Houghton Mifflin Harcourt

Houghton Mifflin Harcourt (HMH) is a global education and learning company that reaches 50 million students throughout the U.S. and in 150 countries. Ninety percent of its revenue comes from education. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global education #learning company


Global Publishing Leaders 2014: Weka

Weka owns more than 20 companies throughout Europe offering a wide range of business services in the B2B and B2C markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wide range


Global Publishing Leaders 2014: Hachette Livre

Hachette Livre is a leading publisher in French, Spanish and English. The company published 16,452 titles in 2013 under 155 international publishing houses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette livre #leading publisher


Global Publishing Leaders 2014: Oxford University Press

Oxford University Press academic and educational books in more than 40 languages. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #educational books


Global Publishing Leaders 2014: Klett Group

The Klett Group is Germany’s leading private provider of educational and continued education services, with 61 subsidiaries at 36 locations in 14 countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #klett group


Global Publishing Leaders 2014: Springer

Springer is a publisher specialized in scientific and professional information, with approximately 2,200 journals and 8,400 new book titles launched in 2013. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #professional information


Global Publishing Leaders 2014: Santillana

Santillana is a textbook and general-interest publishing group in Spain and Latin America with an international presence in 22 countries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america #international presence


Global Publishing Leaders 2014: Planeta

Planeta is the leading Spanish language publishing group in Spain and Latin America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: Harlequin

Harlequin is a romance and women’s fiction publisher owned by the Torstar Corporation, a media and publishing company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #torstar corporation


Global Publishing Leaders 2014: Haufe-Lexware

Haufe-Lexware is a German media group operating in business, law, and tax. The company was founded as Rudolf Haufe Verlag in 1934 in Berlin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: Sanoma

Sanoma Learning is a leading European provider of education materials and solutions in print and digital formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #education materials #digital formats


Global Publishing Leaders 2014: De Agostini

De Agostini SpA is an Italian company that operates De Agostini Publishing, De Agostini Libri, Editions Atlas France/Suisse, Digital De Agostini. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: McGraw-Hill Education

McGraw-Hill Education provides education and professional products in the United States and internationally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mcgraw-hill education


Global Publishing Leaders 2014: Cambridge University Press

Cambridge University Press is the oldest publishing house in the world, with a focus on education and reference and over 50,000 titles in print. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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Global Publishing Leaders 2014: HarperCollins

HarperCollins is a subsidiary of News Corp, a global media and information services company that covers a range of media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global media


Global Publishing Leaders 2014: La Martinière

La Martinière is a French publishing company that began with a focus on illustrated photography, heritage, art, and leisure books, and has since expanded to general trade books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #la martinire #illustrated photography #leisure books


GE’s becomes legitimate online news publisher

After a fun stunt with Jimmy Fallon, GE's native advertising is taking a serious turn into news. The post GE’s becomes legitimate online news publisher appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jimmy fallon #native advertising