IAB Europe chief: ‘There’s an obsession in Brussels with tracking’

Brussels hasn't always looked kindly on the use of things like online behavioral advertising, and the revised General Data Protection Regulations reflect that. But there are other debates now raging concerning the ePrivacy Directive, and the fallout for both publishers, advertisers, and particularly ad tech companies could be bleak if not addressed. IAB Europe chief Townsend Feehan reveals the latest developments, ahead of her appearance at Digiday's Publishing Summit in Nice this October. The post IAB Europe chief: ‘There’s an obsession in Brussels with tracking’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-01 00:00:00 UTC ]

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What will be on digital publishers’ minds a year from now?

At Digiday’s Publishing Summit in Vail, Colorado, the big issues crowding publishers’ minds included viewability challenges, mobile and programmatic. So we wondered: What will we be talking about in a year from now that’s not getting much attention now? Publishing execs predicted growing ad... Continue reading at Digiday

[ Digiday | 2015-03-30 00:00:00 UTC ]
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‘Weigh the return': Publishers chime in on controversial Facebook ploy

The controversial news that media outlets including The New York Times and BuzzFeed may publish straight into Facebook’s ecosystem was a hot topic at Digiday’s Publishing Summit in Vail, Colorado, where hundreds of digital publishing executives are gathering this week to hash out the issues... Continue reading at Digiday

[ Digiday | 2015-03-26 00:00:00 UTC ]
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Australia pondering joining ebook lawsuit bandwagon

If Apple, Hachette, HarperCollins, Macmillian, Penguin and Simon & Schuster thought they only had to contend with a federal ebook lawsuit in the US, they'd better think again. Australia's Competition and Consumer commission is inviting local businesses to raise formal concerns as it weighs... Continue reading at Engadget

[ Engadget | 2012-04-12 00:00:00 UTC ]
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