Hunger Games trilogy lifts book sales

Thanks to blockbuster sales of The Hunger Games trilogy—fed by the release of the Hunger Games movie—sales for the children's/young adult category surged in the first quarter and were the only print books to show growth at all in March, according to industry figures released Friday. For the quarter, children's/young adult books' net publishers' sales packed an enormous wallop, spiking 64% overall, compared to the year-ago period, to $407.3 million. Meanwhile, total adult book publishers' sales inched up just 2%, to $983.1 million. Overall, net publishers' sales revenue, including educational, professional and scholarly books, grew 6.2% in the first quarter, to $2.3 billion. The figures, from the Association of American Publishers, did not look so favorable for March—with the exception of sales for children's/young adult books, which were up in all formats. Total children's sales spiked 47% to $140 million. Adult print books clearly suffered erosion from ebooks, which continued their growth spurt, spiking 33% to $86 million. Adult hardcover sales fell 15% to $93.3 million, and trade paperbacks slid 27% to $99.3 million. The long-troubled adult mass market paperback category was hardest hit, with sales plunging 28% to $40.2 million. The stellar growth in ebooks was not enough to carry the adult category, which as a whole fell 12% to $337.5 million. Religious books also suffered, with net sales slipping 21% in March, to $53.6 million. Continue reading at 'Crains New York'

[ Crains New York | 2012-06-16 00:00:00 UTC ]
News tagged with: #year-ago period #scholarly books #american publishers #growth spurt #hardest hit #adult category #religious books

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